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Case Study of the Week

Case Study of the Week: Helping a Small Business Owner with Financial Planning

Oct 14, 2024

Step into the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family owned business that is a retailer and manufacturer. The owner would like you to weigh in on financial planning for the business.

Partners

DECA and Piper Sandler Complete 48th Semi-Annual Survey

Oct 9, 2024

DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.

DECA News

Meet the #BeTheOne Social Media Team

Oct 8, 2024

The DECA Inc. Communications team is excited to announce the 2024-2025 #BeTheOne Social Media Team! Team members will help grow the DECA brand by showcasing their one-of-a-kind DECA experience through TikTok Videos and Instagram Reels.

Conferences

Your Guide to Charlotte During The Ultimate DECA Power Trip

Oct 7, 2024

With Charlotte’s vast dining and entertainment scene, it can be hard to choose what to do. Whether you prefer to walk or take a quick ride, here are some top bites and sights from North Carolina Officer Team 81 that will make your experience unforgettable!

Case Study of the Week

Case Study of the Week: Using AI for Representation

Oct 7, 2024

Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Career Insights

Staying Safe and Secure in the Cyber World

Oct 6, 2024

Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

Chapter Strategy

October is National Principals Month

Oct 1, 2024

Celebrated every October, National Principals Month is an opportunity for DECA members, advisors and communities to celebrate and honor our incredible principals for their visionary leadership and tireless pursuit of success for each student.

Chapter Strategy

Making the Most of DECA Month

Oct 1, 2024

DECA Month is right around the corner. With an activity every day, it’s the perfect time to show your passion and introduce many communities to the world of DECA. Learn how you can get involved this November to engage your entire community.

Career Insights

From Pumpkins to Candy Corn: A Look into Halloween Marketing

Oct 1, 2024

The “spooky season” has finally arrived with the start of October. Halloween is the perfect opportunity to learn about marketing trends and the consumerism surrounding a classic holiday.

Conferences

Your Guide to Washington during WRLC

Oct 1, 2024

Explore the cities of Bellevue and Seattle this November as you embark on your journey to the 2024 Western Region Leadership Conference.

Compete

5 Tips for Conquering DECA’s Corporate Challenges

Oct 1, 2024

Corporate challenges in DECA provide a unique opportunity to showcase your skills in real-world scenarios. Step outside your comfort zone and discover new talents by exploring these innovative events.

Career Insights

A Recipe for Success: The Marketing Behind the Pumpkin Spice Latte

Oct 1, 2024

The PSL was a seasonal hit that began at Starbucks and has since become a widespread phenomenon. Its remarkable success can be attributed to three key marketing strategies. Learn about these in this article featuring your favorite fall drink!

Chapter Strategy

How to Use TikTok for Your Chapter

Jan 19, 2021

Discover tips, tricks and ideas to help get your chapter started on a TikTok journey that is bound to engage members all year long!

Chapter Strategy

Cultivate Chapter Success Using the Three C's

Jan 19, 2021

Have you ever wondered how to take your collegiate DECA chapter to the #NextLevel? This article discusses implementing the Three C's to help your chapter thrive!

Chapter Strategy

3 Tips to Take Your Virtual Tabling Event to the Next Level

Jan 19, 2021

Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!

Chapter Strategy

Take Your Leadership Passport to the Next Level

Jan 13, 2021

Congratulations! You survived the first semester of this academic year. Now, it's time to plan for your next semester and the rest of your Collegiate DECA experience this year.

Career Insights

DECA Direct Magazine: Marketing Trends

Jan 12, 2021

The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.

Career Insights

6 Things to Start Doing Now to Land Your Marketing "Dream Job"

Jan 12, 2021

Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.

Chapter Strategy

Marketing Your Chapter in the New Year

Jan 12, 2021

Discover tips to market your Collegiate DECA chapter and recruit new members in the second semester.

Career Insights

The Best Marketing Career for Your Personality Type

Jan 12, 2021

Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!

Compete

The Art of Storytelling

Jan 12, 2021

Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story—our DECA story. So, why not make your story the best it can be?!

Career Insights

Behind the Headlines with a P&G Communications Executive

Jan 12, 2021

Procter & Gamble Chief Communications Officer Damon Jones sits down with NRF Foundation All Access for “20 Questions.”

DECA News

Announcing the 2020 Intuit Innovation Challenge Winners

Jan 12, 2021

The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.

Career Insights

Top 10 Marketing Trends to Watch for in 2021

Jan 12, 2021

Looking for the latest trends and buzzwords to incorporate into your next role-play? DECA’s Competitive Events Specialist shares a look at what to expect in the new year.

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Career Insights

Gain Career Experience with Job Shadowing Opportunities

Nov 2, 2021

Setting up job shadows for your chapter’s members will provide them with priceless opportunities to increase professional development, gain insight on future career options, increase familiarity with the industry of their competitive event and maximize their momentum!

College Success

Tips for Finding Your Fit

Nov 1, 2021

Planning for college can be both scary and exciting. Use these tips to push your college research further and find the best college for you.

Case Study of the Week

Case Study of the Week: Designing Employee Service Anniversaries

Nov 1, 2021

You are the chief human resources officer for Salutations, a company that designs, prints, and markets greeting cards and stationery. Salutations has been in business for eight years and has 200 employees, including 175 full-time employees and 25 part-time employees.

Compete

Powerful Presentations: Tips + Tricks

Nov 1, 2021

Speaking in public is a skill that will help you in your personal, academic and professional life. This session will teach you the basics of body language, using your voice and crafting the perfect message to make sure you make the most of your presentations.

College Success

Maximizing Your Campus Visit Experience

Nov 1, 2021

"Is there truly a best time to visit college campuses? What are my options if I can’t visit campuses in person? I don’t even know which questions to ask when I’m on a college tour!” Three college admissions professionals are here to help you answer these questions and more as you navigate your college visit plan.

College Success

Complete Guide to College Visits

Nov 1, 2021

Choosing the right college is a defining moment in your life. But how do you find the right fit? Visiting a college in person gets you one step closer to selecting the perfect college for you. You’ll get to experience on-campus student life, meet with faculty, chat with current students and get all your questions answered by admission staff.

Chapter Strategy

3 Ways to Get the Most Out of DECA Month

Nov 1, 2021

November is here, and that means it's time for DECA Month! Here are three ways to get the most out of your DECA experience in November.

Spotlights

2021 DECA Pumpkin Contest Winners

Nov 1, 2021

Congratulations to the winners of DECA's Annual Pumpkin Contest! This year's contest had an impressive 565+ submissions from members all across the DECA world. The selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Compete

3 Steps to Win DECA Glass in Your Prepared Event

Oct 27, 2021

Wining DECA Glass is every competitor’s goal. Here’s how to achieve your goal in a prepared event.

DECA News

Discover DECA+

Oct 26, 2021

Introducing an all-new portal to help DECA members explore careers and prepare for competition.

Partners

DECA and Piper Sandler Complete 42nd Semi-Annual Survey of 10,000+ U.S. Teens

Oct 26, 2021

DECA and Piper Sandler completed the 42nd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 10,000 teens across the U.S. with an average age of 15.8 years.

Case Study of the Week

Case Study of the Week: Keeping the Fixings Bar at Burger Country Fresh

Oct 25, 2021

You are to assume the role of the operations manager at Burger Country, a fast food restaurant with five locations that specializes in hamburgers. The owner of the company has asked you to explain operational considerations in a new portion of each restaurant called the “fixings bar.”