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Spotlights

2021 DECA Pumpkin Contest Winners

Nov 1, 2021

Congratulations to the winners of DECA's Annual Pumpkin Contest! This year's contest had an impressive 565+ submissions from members all across the DECA world. The selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

DECA News

Discover DECA+

Oct 26, 2021

Introducing an all-new portal to help DECA members explore careers and prepare for competition.

Partners

DECA and Piper Sandler Complete 42nd Semi-Annual Survey of 10,000+ U.S. Teens

Oct 26, 2021

DECA and Piper Sandler completed the 42nd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 10,000 teens across the U.S. with an average age of 15.8 years.

Case Study of the Week

Case Study of the Week: Keeping the Fixings Bar at Burger Country Fresh

Oct 25, 2021

You are to assume the role of the operations manager at Burger Country, a fast food restaurant with five locations that specializes in hamburgers. The owner of the company has asked you to explain operational considerations in a new portion of each restaurant called the “fixings bar.”

College Success

4 Factors for College Matchmaking

Oct 20, 2021

Many DECA members will soon begin starting the college application process. While there are many factors that should influence your decision, here are four key factors you should consider when choosing which college(s) to apply to.

Case Study of the Week

Case Study of the Week: Remarketing a Classic Shoe Store

Oct 18, 2021

You are to assume the role of a marketing communications consultant hired by Cost Less Shoes, a national chain of discount footwear for men, women, and children. The CEO of the company has hired you to develop a marketing communications plan that will remarket the brand.

Compete

Earning DECA Glass: Online Events

Oct 18, 2021

Previous ICDC competitive events winners share their thoughts and insights on DECA's online events. Discover tips and tricks to help you prepare for your quest for DECA glass in the Stock Market Game and Virtual Business Challenge.

Compete

5 Ways to Improve Your Prepared Event

Oct 17, 2021

Written events can be difficult to master. What does a winning project look like? What kind of before-hand preparation is required?

Career Insights

Improving the Employee Experience

Oct 15, 2021

This year's Business Operations Research topic focuses on ways to improve the employee experience. We visited with Intuit, Men's Wearhouse and Marriott International to learn how they are charting a course for the future of their workplace culture based on their experiences from the past year.

Leadership

Rules to Live By: The Nature of Ethics

Oct 14, 2021

When you think of ethics, what comes to mind? Doing what people say you should do? Obeying the law? While these can both be part of ethical behavior, it takes a lot more than just listening to authority figures or doing what’s legal to be an ethical person.

Chapter Strategy

Using Pop-up Events to Increase SBE Sales

Oct 11, 2021

Pop-up events are becoming more popular, and there are plenty of reasons why you should consider having your School-based Enterprise (SBE) pop up in your community.

Leadership

3 Ways to Handle Burnout

Oct 11, 2021

Have you ever experienced a case of burnout? If so, it can be a challenging experience. During the school year, we take on many responsibilities and may find it hard to balance work, academics and life with so much on our plate. It is important to find a way to take a break and rest–both physically and mentally–to avoid burnout.

College Success

Is It Time to Get Out of Your Comfort Zone?

Mar 9, 2021

Choosing which school to attend can be a complex decision, full of tough choices. Will you stay close to home, or study abroad? Stick with your friends, or forge your own path?

College Success

Broaden Your Perspectives Abroad

Mar 9, 2021

Do you find yourself daydreaming in class about taking a long vacation? Study abroad is a unique opportunity offered to hundreds of thousands of university students annually, allowing them to travel to another country while still earning credits towards their degree.

DECA News

Welcome to the Reimagined DECA Direct Online

Mar 9, 2021

The new DECA Direct Online is everything you want and everything you need – all in one place!

Chapter Strategy

Celebrate the Good Times

Mar 9, 2021

Being a leader, it is natural to constantly be on-the-go finding new ways to innovate and new goals to accomplish. However, it is still important to recognize and reward yourself and those around you. It’s important to celebrate!

College Success

The College Application Portfolio: Brand "Me"

Mar 9, 2021

It's your senior year and you’ve sorted through dozens of emails, mounds of catalogs and texts. You’ve identified one college or university as the launching pad for your career in marketing communications, but how will you land a coveted position in their next freshman class?

Career Insights

Summer of Success

Mar 9, 2021

Summer jobs and internships are the perfect way to build your professional experience and put your networking skills to use. Check out our top tips to help you make the most of your summer gig and deliver a next level performance from day one!

Career Insights

Tips from the Pros: Career Advice from Former DECA Executive Officers

Mar 9, 2021

We caught up with some of DECA's former Executive Officers and asked them to share their top piece of advice for DECA members to succeed in their future careers. Here’s what they had to say.

College Success

Does It Matter?

Mar 9, 2021

Whether you are in high school, undergraduate studies or graduate school, it’s important to put your best foot forward and focus on your academic career.

Career Insights

7 Ways to Stand Out During an Internship

Mar 9, 2021

How do you ensure that you make your mark and become an intern that shines, even in a virtual world?

Career Insights

Must-Have Mentors (and How to Find Them)

Mar 9, 2021

As a young professional, mentors are key for getting the guidance you need to grow in your career. But not all mentors are the same, and you’ll need more than one mentor type to get a well-rounded perspective on your career.

Career Insights

6 Tips to Take Your Networking Skills to the Next Level

Mar 9, 2021

LinkedIn profile? Check. Solid handshake? Check. You’ve got the basics down, but what else should you be doing to take your networking to the #NextLevel? Check out these networking tips known only to the pros and start building new connections!

College Success

Get into the Gap

Mar 9, 2021

If you’re one of the many students delaying or thinking about delaying college, here’s what you should know to have a productive and meaningful gap year or semester.

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DECA News

Congratulations to the 2025 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 7, 2025

DECA and Knowledge Matters are excited to announce the winners of the 2025 Digital Presentation Skills Challenge.

Conferences

DECA ICDC: Things to Do in Orlando

Mar 5, 2025

Deciding what to do and where to eat in a new city can be tricky—but don’t worry! DECA has handpicked a collection of local gems for you to discover in Orlando.

DECA News

Announcing the 2025 NPCF Social Impact Leader of Tomorrow Challenge Winners

Mar 5, 2025

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025 Social Impact Leader of Tomorrow Challenge.

Spotlights

Collegiate DECA Stock Market Challenge Experience

Mar 3, 2025

This year, I participated in the Stock Market Challenge, an experience that both challenged and enhanced my understanding of finance. It allowed me to apply what I've learned in the classroom to real-world scenarios while playing a pivotal role in shaping my career aspirations.

Case Study of the Week

Case Study of the Week: Elevating the Customer Experience During Air Travel

Mar 3, 2025

Step into the role of the director of customer experience for Royal Airways. The chief marketing officer wants you to create a customer amenity kit for both domestic and international flights that will elevate the customer experience.

Chapter Strategy

Passing the Torch: How to Ensure a Smooth Leadership Transition for your Chapter

Mar 1, 2025

Now is the time to begin selecting our division’s next leaders. Whether you are a chapter president passing down the gavel or serving on a chapter election committee, the decisions made during this stage are crucial to future chapter success.

Conferences

Gear Up to Be The One at Collegiate DECA ICDC

Mar 1, 2025

San Francisco’s calling! The Collegiate DECA International Career Development Conference lands at the Marriott Marquis, April 5-8, 2025, bringing together Emerging Leaders from around the world.

Career Insights

The Connection between Cybersecurity and Leaders of Tomorrow

Mar 1, 2025

While we focus on the soft skills to become emerging leaders, we forget that those skills relate to cybersecurity in various ways. Hear from a student leader who has shown the benefits of having leadership and cybersecurity experience together.

Leadership

5 Ways DECA Helps You Build Resilience

Mar 1, 2025

Resilience is built through experiences, and DECA provides countless opportunities to strengthen this essential skill. By developing adaptability, confidence and perseverance, members gain a competitive edge that will serve them well in their future endeavors.

Chapter Strategy

From the Desk: Member Tips on Ways to Be the One

Mar 1, 2025

Be the One isn’t just a theme; it’s a reminder of our goal as DECA members. In this article, hear tips from our members on how to embody this year’s theme during competition season!

Conferences

Exploring the Emerging Leader Series Academies

Mar 1, 2025

Competition is not the only way to attend DECA ICDC. You can also travel to Orlando, FL, as an attendee of an Academy. Check out this article to explore the different ICDC academies!

Leadership

5 Ways to Lead Ethically in the Age of AI

Mar 1, 2025

As future business leaders, embracing AI while ensuring ethical practices is crucial. Here are five essential strategies for navigating AI in today's business world.