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2018-2019 DECA Virtual Business Challenge Round 1 ICDC Qualifiers
Congratulations to all Virtual Business Challenge participants! Looking to earn a spot at ICDC? It is not too late! The second qualifying round begins January 8, 2019. Learn more.

3 Written Event Competition Tips to Consider
As the competition season heats up, take the opportunity to review the written event that you’ve worked so hard on. Make sure it’s the absolute best it can be before it reaches the judge and it’s your turn to deliver a knockout presentation!

Your DECA Role-Play Roadmap
Here’s a role-play template you can use as a guide, plus some extra tips and tricks you can use to impress your judge.

Battle of Brands
Trends come and go, but some brands are strong enough to stand the test of time. We surveyed 300 DECA members across the globe, asking them to name their favorite brands. From snack foods to streaming services, clothing to technology – Battle of the Brands aimed to find out where your allegiances lie.

5 Tips for Students on LinkedIn
When it comes to LinkedIn, students are likely to start asking some questions: Is it too early to start? I’m not working/I’m not a professional, so what’s the point of a LinkedIn?

Growing a Global Brand: An Inside Look at Universal
Universal Orlando Resort™ is known around the globe as an epic, world-class vacation destination. But that didn’t happen overnight.

The Ultimate Written Event Guide
Before serving as the 2018-2019 High School Division President, he was an international finalist, earning second place in the International Business Plan at ICDC in Anaheim. Andrew Weatherman took home DECA glass and now he’s taking the time to share his insider secrets with you.

2017-2018 IMPACT Program Winners Announced
The 2017-2018 IMPACT Program awards were presented at the Chartered Association Officer luncheon in Atlanta at #DECAICDC!

DECA Scholarship Recipients 2017-2018
DECA is pleased to announce the 2017-2018 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarship to DECA members.

DECA's 2018 Advocacy Campaign Recipients
February was Career and Technical Education (CTE) Month, leading many DECA chapters to raise their voices in their schools, communities and associations to advocate on behalf of DECA and CTE through completing DECA’s Advocacy Campaign.

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete in Session One of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Recruitment Tips From a Human Resources Perspective
The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.

Summer of DECA Quest with Syosset DECA
This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.

The Business of the Olympics
The Olympics. An event, a competition, a show. While millions tune in to the most prestigious athletic contests in the world, few can see the business behind the scenes. This article will delve into the business side of the Olympics, from margins to media.
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3 Quick Tips to Nail Your DECA Role-Play
With some competitions in full swing and many coming up in a month or less, many competitors are practicing and preparing for their role-play. Here are some pointers to brush up on that will help you nail your time in front of a judge.

2016-2017 DECA Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2016-2017 Virtual Business Challenge.

Collegiate DECA Competition Tips from the Pros
Everybody is getting excited for their local competitions and the International Career Development Conference in April. It’s also the time that people start asking what they need to do to be successful in the upcoming competitions, so I’ve gathered some tips from the pros.

2016 #OwnYourFuture Chapter Campaign Winners
Congratulations to the #OwnYourFuture chapters that participated in this year's DECA Chapter Campaigns!

First Time Competitors Survival Guide
Go and grab your DECA blazer and your nicest tie, because the competition season is upon us! Here’s a three-step guide to get you through your first competitive conference.

3 Tips to Consider for Your Written Event Project
Although written events are long and hard to prepare for, the hard work definitely pays off in the end! Here are some tips to ace your written event in anticipation of #DECAICDC.

4 Excellent Study Resources to Use for the DECA Exam
With district-level conferences approaching, it is important for members to start practicing for their exams. Here are some helpful resources that you can utilize as you work toward success!

6 Easy Ways to Engage Your Audience for a Better Presentation
If you’ve ever been nervous in front of an audience, you’ll know how much of a difference it makes when you can get the crowd engaged right from the start.

Why Is Your Competitive Event Exam So Important?
DECA competitions are coming up fast! How will you #OwnYourFuture and advance further in each competition? One factor that is often overlooked in DECA competitive event performance is the exam!

10 Ways to Put the Unity in Your CommUNITY Service Campaign
Community service is an amazing experience that allows us to leave our mark on the world, but getting other high school students involved can sometimes be difficult. Here's how to make it happen!

Finding Your DECA Competition Soul Mate
It’s the beginning of the year and competition season is just around the corner. Deciding on which role-play or written project to choose may largely depend on who you wish to compete with, but before you go full throttle with your first pick, make sure to weigh out the strengths and weaknesses that your potential team may have.

4 Skills for Effective Teamwork
If you are athletic and grew up playing a lot of organized sports, or if you were involved in your school’s student council or theater productions, you already may be very familiar with group dynamics and working on a team; however, if you didn’t, working on a team may be somewhat new to you.