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Spotlights

Bridging Generations: My Journey with DECA as a Collegiate Member and Parent

Jan 17, 2025

Through DECA, I've gained valuable business skills as an adult student and deepened my connection with my son as we navigate our educational journeys together.

Spotlights

DECA Alumni Spotlight: Gautam Ajjarapu

Jan 17, 2025

DECA alumni are more than just former members—they are changemakers, innovators and leaders in their careers. In this article meet Gautam Ajjarapu, an alumni recently featured in the Forbes 30 Under 30 Class of 2025 for his work helping financial institutions worldwide.

DECA News

Congratulations to the IE University Policy Dilemma Simulation Challenge 2024-2025 Winners

Jan 16, 2025

IE University and DECA are thrilled to announce the winners of the Policy Dilemma Simulation Challenge!

College Success

Where to Attend? How to Make Your College Decision

Jan 15, 2025

Making the right decision on where to attend college is important. You will consider the right “fit” for your academic, career and social goals. All while keeping motivated during your senior year of high school.

DECA News

Congratulations to the DECA Ethical Leadership Challenge 2024-2025 Winners

Jan 14, 2025

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2024-2025!

DECA News

Congratulations to the DECA at the Bell Challenge 2024-2025 Winners

Jan 13, 2025

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2024-2025!

Case Study of the Week

Case Study of the Week: Can Existing Customers Find New Customers?

Jan 13, 2025

Step into the role of the owner of Good Pet, an online company that sells premium pet treats. Your business partner wants you to develop a marketing plan that will help the company gain new customers.

Spotlights

The Power of Marketing and Branding at Reedy High School

Jan 10, 2025

Rayyan Khan, a Marketing officer from Reedy DECA, the Texas DECA Chapter of the Year, emphasizes the importance of marketing and branding in building trust, fostering engagement and successfully managing a thriving chapter.

DECA News

Announcing DECA's 2024-2025 Chapter Campaign Winners

Jan 7, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

Case Study of the Week

Case Study of the Week: January and February are Slooooow!

Jan 6, 2025

Step into the role of the director of marketing for Jubilant Ranch, an extremely popular amusement park. The chief marketing officer wants you to choose one market to target for a promotion that would increase attendance in January and February.

Conferences

Be The One at the 2025 Sports and Entertainment Marketing Conference

Jan 1, 2025

Get ready to experience all Orlando offers at the 2025 SEM conference! Learn more about all SEM offers you and your future career through connecting with industry leaders, gaining hands-on experience and sharpening your competitive skills.

Compete

Foundational Skills for Competition

Jan 1, 2025

With district competition underway and association conferences approaching quickly, here are some essential skills for you to use during competition.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Spotlights

Stephens College Introduces Innovative Course: The Immersive Collegiate DECA Experience

Jan 22, 2025

Stephens College has taken its CDECA program to the next level by introducing a groundbreaking course, BUS380: The Immersive Collegiate DECA Experience. This class offers students the unique opportunity to earn college credit while honing their business and leadership skills.

Chapter Strategy

CTE Resources to Become a #CTEChampion

Jan 20, 2025

As DECA members, we’ve experienced the impact that Career and Technical Education has on students. Advocacy is crucial to ensure continued support and growth for CTE programs, and engaging with your policymakers is one of the most effective ways to make a difference.

Case Study of the Week

Case Study of the Week: Sustainability vs Fast Fashion

Jan 20, 2025

Step into the role of the merchandise manager for Superior Looks, a clothing store chain for tweens and teens. The director of merchandising is considering a partnership with a popular fast fashion company and wants your opinion.

Spotlights

How DECA Has Shaped My Leadership Journey

Jan 17, 2025

To any new DECA members, I encourage you to dive into the leadership opportunities that are available headfirst and soak in every moment. You will grow immensely and learn a great amount from your peers.

Spotlights

2025 Accounting Trends: Shaping the Future of Finance

Jan 17, 2025

The accounting profession is changing rapidly as we approach 2025 through a new lens. This year will be driven by the growth of technology and the need for sustainability.

Spotlights

Bridging Generations: My Journey with DECA as a Collegiate Member and Parent

Jan 17, 2025

Through DECA, I've gained valuable business skills as an adult student and deepened my connection with my son as we navigate our educational journeys together.

Spotlights

Don't Let Your Resume Freeze

Jan 17, 2025

The resume is a pivotal tool used in the interview process, so it is important to make sure that it is sharp and well-developed.

Spotlights

DECA Alumni Spotlight: Gautam Ajjarapu

Jan 17, 2025

DECA alumni are more than just former members—they are changemakers, innovators and leaders in their careers. In this article meet Gautam Ajjarapu, an alumni recently featured in the Forbes 30 Under 30 Class of 2025 for his work helping financial institutions worldwide.

DECA News

Join the 2025 Collegiate Content Creation Team

Jan 13, 2025

Are you a Collegiate DECA member who loves to do content creation and marketing? Learn more on how you can join the Collegiate Content Creation Team today.

Case Study of the Week

Case Study of the Week: Can Existing Customers Find New Customers?

Jan 13, 2025

Step into the role of the owner of Good Pet, an online company that sells premium pet treats. Your business partner wants you to develop a marketing plan that will help the company gain new customers.

DECA News

Announcing the Collegiate DECA 2024-2025 Stock Market Game Session 1 Top Competitors

Jan 6, 2025

DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.

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DECA News

Congratulations to DECA's 2025-26 Scholarship Recipients

Mar 10, 2026

DECA is pleased to announce the 2025-26 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Career Insights

How Collegiate DECA Members Can Turn Their Skills into Real Businesses

Mar 9, 2026

Collegiate DECA prepares students for real-world success. By starting small, leveraging their network and taking action, CDECA members can build leadership and entrepreneurial experience long before graduation.

Spotlights

Everyone Starts Somewhere: Supporting First-Year Collegiate DECA Members

Mar 9, 2026

One way UNLV Collegiate DECA supports high school members is by sponsoring competitive events at the State Career Development Conference. Learn more about the importance of supporting the younger generation of future leaders.

DECA News

Congratulations to the 2025-26 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 9, 2026

DECA and Knowledge Matters are excited to announce the winners of the 2025-26 Digital Presentation Skills Challenge.

Career Insights

A High Schooler's Guide to Internships

Mar 9, 2026

For high schoolers, an internship is one of the best ways to explore a career field before committing to a college major. In this article, discover how to find opportunities and how to stand out on your application.

Case Study of the Week

Case Study of the Week: Expanding Into Fashion Accessories

Mar 9, 2026

Step into the director of marketing for Kosport, a brand of backpacks that are sold at various retailers across the country. Kosport has been making backpacks for over 60-years and is the most well-known brand for school-use backpacks.

Partners

Bring AP Business with Personal Finance to Your School in Fall 2026

Mar 6, 2026

AP Business with Personal Finance blends real-world business applications, personal finance skills and project-based learning, which naturally complement DECA. If you’re considering offering the course next fall, here are six steps to help you get started.

Partners

DECA joins the Intuit Hour of Finance™ Challenge

Mar 6, 2026

Financial confidence opens doors. Join the DECA community in the Intuit Hour of Finance Challenge and bring one hour of engaging financial literacy to students nationwide.

Career Insights

Lucky Charms: Tools Every DECA Member Needs to Succeed

Mar 4, 2026

Just like finding a four-leaf clover, success in DECA comes from having the right tools at your fingertips. Here are the "lucky charms" every DECA member should have in their toolbox to maximize their competitive edge.

Chapter Strategy

The DECA Drop Episode 5: Dear Newly Elected Association Officer

Mar 3, 2026

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Mar 3, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

The Ultimate DECA Video Series: Student Leadership

Mar 3, 2026

From chapter officer guides and association officer tools to planning and leadership development materials, this video walks through the resources created to support leaders at every level of the organization.