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Case Study of the Week: Creating a Marketing Plan for New Merchandise
Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

How the Metaverse is Driving the Next Generation of Retail Workforce Development
Considering all the innovative technologies out there, how do businesses narrow in on a specific problem and a specific solution that solves that exact problem? Read on to discover how the Metaverse is narrowing in.

Introducing the DECA ICDC 2024 Keynote Speaker
DECA is pleased to announce that Kido Okeleke, will deliver the keynote during the 2024 DECA International Career Development Conference Grand Opening Sessions.

Stukent Social Media Simternship Challenge 2024 Winners Announced
Over 1,600 individuals participated in this year's Stukent Social Media Simternship Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious company.

DECA ICDC: Experience the Jabbawockeez at Grand Opening Session
Prepare to be amazed by America's true best dance crew, the Jabbawockeez, during the Grand Opening Sessions on Saturday night of DECA ICDC in Anaheim, CA.

DECA's 2024 Advocacy Campaign Winners Announced
February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2024 DECA Advocacy Campaign.

Cape Henlopen DECA Hits Jackpot with Game Show
The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.

Case Study of the Week: Ethical Awards in Travel and Tourism
Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.
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Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge
DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners
DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.

Case Study of the Week: Security and Information Privacy in Healthcare
Step into the role of an employee at Graham Healthcare, a healthcare and insurance company. A co-worker has asked to explain why security and information privacy are important in operations.

Celebrating Women's History Month
Happy Women's History Month! Read here to learn about the Women in Business who inspire your 2023-2024 High School Executive Officer team.

Top Tips for Building Your First LinkedIn Profile
To get your LinkedIn profile off to a successful start, check out these key tips!

Are You an Entrepreneur?
DECA’s mission statement is to prepare emerging leaders and entrepreneurs in marketing, finance, hospitality and management. So, what exactly does it mean to be an entrepreneur?

How to Incorporate an Entrepreneurial Attitude into Your DECA Chapter
You may be asking, “How does entrepreneurship apply to my chapter?” Well, the mission of DECA is to prepare emerging leaders and entrepreneurs. So why not get a head start? The same basic principles that apply to starting a business also apply to your chapter.

5 Resources to Fuel Your Inner Entrepreneur
Looking to immerse yourself in all things entrepreneurship? Check out this list on what to read, listen to and learn from in order to prime your mind as a current or future entrepreneur. Who knows, maybe they’ll spark your next big business idea!

7 Questions That Get You Thinking Like an Entrepreneur
Curious about what goes on in the mind of an entrepreneur? Read on to learn how successful entrepreneurs think, and start developing your own entrepreneurial mindset for DECA and beyond.

How to Start a Business When You're a Busy Student
If you’ve been bitten by the entrepreneurial bug, then you’re probably dreaming of starting a business but may not know where to start. Let me tell you… I’ve been there. I know what it’s like to start a business as a busy college student with many competing priorities.

Listen and Learn: 3 Podcasts for Emerging Entrepreneurs
If you are an emerging entrepreneur, then you already know that seeking out new skills and strategies is essential to turn your ideas into reality. But between school, homework and extracurricular activities, finding time to read the right books and keep up with the latest blogs can be a struggle – not ideal when maximizing your productivity is crucial to success.

DECA Idea Challenge 2018 Winning Teams
A premier event of Global Entrepreneurship Week (GEW), the DECA Idea Challenge dared elementary through university students to generate a new use for paper clips in merely a week! In addition to reinventing the item, teams were to create a video pitch of their new product.

Hey Google, What Makes a Great Team?
In 2012, Google embarked on an initiative — code-named Project Aristotle — to study hundreds of Google’s teams and figure out why some stumbled while others soared. They gathered some of the company’s best statisticians, organizational psychologists, sociologists, engineers and researchers.

4 Steps to Resolve Any Team Conflict
Let's be real. There will be a point in your life when you must work in a team. Whether it’s a school group project, an association officer team, or a department assignment at a future job, it is imperative that you are equipped with the knowledge on how to deal with team conflict.

5 Tips to Master the Art of Delegation
Nobody likes to work on a mismanaged project, and you should not want to lead one. By implementing the following five pieces of advice, you will be equipped to lead larger, more complex projects, which will produce higher quality outcomes.
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The Secret to Success in DECA and Beyond
Never want to be stuck on a problem again? We got you. Learn a powerful method to crush any problem - from DECA, to admissions, to academics, to sports and even everyday life.

Congratulations to DECA's 2024 Emerging Leader Honor Award Recipients
Congratulations to the 2023-2024 DECA’s Emerging Leader Honor Award recipients! This award recognizes outstanding senior members for their involvement with DECA.

Case Study of the Week: Methods to Collect Customer Data
Step into the role of the marketing research specialist for Mark-it, a big box retail chain. The director of merchandising wants you to create a survey to collect merchandising data from customers.

From Success to Successor: DECA Chapter Leadership Transitions
With chapters constantly looking to grow and improve, a key step in doing so is ensuring that there is a smooth transition from each officer team to the next. Discover essential steps to create a seamless handover of leadership roles, from refining constitutions to mentoring incoming teams!

Creating a Leadership Legacy: Investing in Yourself, Investing in Collegiate DECA
The greatest legacy we can leave is not measured in titles or accolades but in the lives we touch and the impact we make. So, let us continue to invest in ourselves and each other, and together, let us write the next chapter in the remarkable story of Collegiate DECA.

Final Exam Survival Guide
As we gear up for the grand finale of finals week, I thought I'd drop some wisdom to make this journey more exciting. As your trusty Collegiate DECA Executive Officer, I've curated a survival guide that's more thrilling than a blockbuster movie.

Managing School Stress During Busy Times
Managing many different parts of life places a burden of stress on your shoulders that can sometimes feel unmanageable. As someone who has been through this, survived this and is also currently going through this, here are my top tips!

Answering “Why DECA?”
As the year closes, recruitment strategies start to come back into mind. Promoting DECA to new members is simple; it’s all about showcasing the personal experience. Effectively answering the question of “Why DECA?” can pose an opportunity to turn an interested student into a committed member.

6 Tips to DECA Dress to Impress
As a DECA member, your attire plays a crucial role in presenting yourself, projecting professionalism, confidence and attention to detail. Here are six tips and ideas to help you stand out in your DECA dress professional attire.

Taking Care of YOU at ICDC
Attending ICDC offers unparalleled networking and competition opportunities, but prioritizing self-care is essential amid the excitement. This article emphasizes the importance of taking care of your mental and physical health to help you truly Experience the Difference in Anaheim.

Recognizing Your 2023-2024 Success
This article highlights meaningful ways for chapters to recognize their members for their accomplishments during the 2023-2024 academic year, including awards ceremonies, appreciation events and social media shoutouts.

Financial Literacy 101: It’s Never Too Early to Start
In an increasingly complex and interconnected world, financial literacy is a prerequisite for success and stability. High school students who prioritize developing this skill set early on position themselves for a future marked by financial independence and security. Read how you can set yourself up for financial success early here.