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Chapter Strategy

Everything You Need to Know for DECA SBE Week 2025

Sep 22, 2025

Each day of #DECASBEWeek has a social media theme unique to DECA’s school-based enterprise program. Be sure to participate by sharing photos or videos that correspond to the daily theme.

Case Study of the Week

Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft

Sep 22, 2025

Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.

Career Insights

Filling The GAP: The Secret Behind Katseye's Viral Marketing

Sep 18, 2025

GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

College Success

From Role-play to Resume: Elevating Your College Application with DECA

Sep 18, 2025

Standing out on college applications goes beyond attending a few DECA meetings; the leadership opportunities, scholarships, networking and real-world skills can give you the edge you need to make your resume shine.

Chapter Strategy

Go The Extra Classroom Photo Contest Winners

Sep 18, 2025

Over 100 advisors sent us their classroom photos featuring posters, plaques, awards, banners, the DECA Guide, and the 2025-26 DECA organizer.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Logan Creekmur

Sep 18, 2025

DECA advisor Logan Creekmur is redefining member engagement through creative programming that blends community, connection, and career inspiration.

Leadership

Call Her DECA: Why Podcasts are the Next Big IT Girl​​

Sep 18, 2025

There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.

Compete

Navigating DECA's Competitive Events Page

Sep 18, 2025

Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!

Career Insights

Inside the Marketing of the Summer's Biggest Films

Sep 17, 2025

Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.

Chapter Strategy

The Ripple Effect of Recruitment: The Impact of Interaction

Sep 17, 2025

Engaging in community-building activities and encouraging members to reach out to peers creates a welcoming atmosphere, enhancing the ripple effect and driving recruitment efforts.

College Success

Enhance College & Career Readiness: Complete Encourage® Forms by December 12

Sep 17, 2025

DECA has partnered with Encourage to help students map their post-secondary plans and provide our national office with feedback that strengthens DECA programs.

College Success

What to Expect on SAT Test Day

Sep 17, 2025

If you’re taking the SAT at a test center on a weekend, you may wonder what to expect. Here are a few things to know.

Chapter Strategy

Advocating for Collegiate DECA: Part 1

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article will focus on local advocacy options and how individuals in your network can help expand your chapter’s reach.

Chapter Strategy

The Diversity of DECA with Emerging Leaders

Feb 1, 2025

As an organization that prepares emerging leaders and entrepreneurs, DECA is also known for being diverse in career studies and backgrounds. Hear from three students on how they value diversity within a community.

Career Insights

Exploring Funding Options for Entrepreneurs

Feb 1, 2025

As an aspiring entrepreneur and a DECA member, understanding the various funding options available can help you bring your vision to life and set you apart in your competitive events and professional endeavors.

Spotlights

How To Prepare Your Chapter For Collegiate DECA ICDC Success

Jan 30, 2025

Preparing for Collegiate DECA ICDC is a rewarding journey that brings your chapter closer together while building valuable skills. With early planning, dedicated practice and a focus on both personal and team growth, your members can make the most of this incredible opportunity.

Spotlights

Leading the Future: The Power of Women in Business

Jan 29, 2025

The future of business is bright—and women are leading it. With representation, mentorship and education, female leaders are transforming industries and inspiring the next generation to redefine what’s possible.

Spotlights

Boosting Chapter Confidence With Competitive Event Preparation

Jan 29, 2025

Inspire, engage and spark your members' competitive skills and business mindsets in 3 attainable steps to make the most out of competitions.

Case Study of the Week

Case Study of the Week: Introducing Vegan Options

Jan 27, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Spotlights

Stephens College Introduces Innovative Course: The Immersive Collegiate DECA Experience

Jan 22, 2025

Stephens College has taken its CDECA program to the next level by introducing a groundbreaking course, BUS380: The Immersive Collegiate DECA Experience. This class offers students the unique opportunity to earn college credit while honing their business and leadership skills.

Chapter Strategy

CTE Resources to Become a #CTEChampion

Jan 20, 2025

As DECA members, we’ve experienced the impact that Career and Technical Education has on students. Advocacy is crucial to ensure continued support and growth for CTE programs, and engaging with your policymakers is one of the most effective ways to make a difference.

Case Study of the Week

Case Study of the Week: Sustainability vs Fast Fashion

Jan 20, 2025

Step into the role of the merchandise manager for Superior Looks, a clothing store chain for tweens and teens. The director of merchandising is considering a partnership with a popular fast fashion company and wants your opinion.

Spotlights

How DECA Has Shaped My Leadership Journey

Jan 17, 2025

To any new DECA members, I encourage you to dive into the leadership opportunities that are available headfirst and soak in every moment. You will grow immensely and learn a great amount from your peers.

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Spotlights

Congratulations to the Collegiate DECA Members of the Month

Feb 12, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

DECA News

Congratulations to DECA's 2026 Certified School-based Enterprises

Feb 12, 2026

Congratulations to the DECA School-based Enterprises that earned a 2025-26 Chapter Certification!

Conferences

Dress for Confidence, Not Just the Dress Code

Feb 11, 2026

“Dress for success" is advice we hear everywhere. But too often, it gets reduced to a simple checklist: blazer, slacks, closed-toe shoes. The way clothing makes us feel is often overlooked, which can affect how we perform.

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 11, 2026

DECA congratulates finalist teams in the second round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

DECA News

Apply Now for the 2026 DECA Hotel Challenge Curriculum Grants

Feb 10, 2026

Through the VBC—DECA Hotel Challenge, more than $6,000 in curriculum grants will be awarded at the start of the 2026-27 school year to DECA chapters. Read on to learn how to apply.

DECA News

Sending DECA Love this Valentine's Day

Feb 10, 2026

Let your DECA bestie, competition partner and fellow chapter members know how much they mean to you with this year's DECA Valentines!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Tammy Cox

Feb 10, 2026

DECA advisor Tammy Cox has implemented a student-led project management structure for chapter events and initiatives, which has positively impacted her members and the chapter culture.

Compete

Study Smarter, Not Harder: Your Guide to Role-play Success

Feb 9, 2026

The most successful competitors don’t study harder; they study smarter. Here’s how to prepare efficiently, build real-world knowledge, and stand out in your next role-play.

Chapter Strategy

Effective Networking Activities for Your Collegiate DECA Chapter

Feb 9, 2026

As college students, learning to network can be daunting. A way your chapter can overcome this is by hosting networking events with additional business organizations to create a more comfortable environment.

Partners

American Marketing Association (AMA) Associate in Marketing Management Certificate Now Available

Feb 9, 2026

The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.

Case Study of the Week

Case Study of the Week: Spot The Weaknesses

Feb 9, 2026

Step into the role of an accounting auditor hired by Operation Care, a local nonprofit organization. The chair of the board of trustees wants to increase accounting controls and has asked you to review current controls, report weaknesses and make recommendations.

Career Insights

The "Dupe" Economy: Strategy or Sabotage?

Feb 6, 2026

The "dupe" economy is a tricky two-sided idea. While it makes trends accessible to everyone, it also challenges the brands that invest time and money in innovation. In this article, explore the pros and cons of the "dupe" economy.