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Chapter Strategy

Dancing With DECA: How to Go The Extra During Homecoming Week

Sep 11, 2025

The new school year starts off with many events to amplify the school spirit, including football games, pep rallies and, of course, homecoming. How can you Go The Extra to make these events, specifically homecoming, extra special for your DECA chapter?

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

Chapter Strategy

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

College Success

Navigating Your College Decision: A Comprehensive Guide for High School Seniors

Sep 10, 2025

This comprehensive guide highlights important considerations for high school seniors that will equip and excite you for the next chapter of your life.

Compete

Go Virtual: A Guide to DECA's Online Events

Sep 9, 2025

The best part about DECA's online events? You don’t need a stage or a spotlight. With just your computer, you can take on some of DECA’s most dynamic challenges, test your business knowledge and even earn the chance to compete internationally.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA News

DECA and the NRF Foundation Celebrate 30 Years of Partnership

Sep 4, 2025

For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

College Success

Free College & Career Planning Resources from Encourage

Sep 4, 2025

DECA is excited to kick off another year of partnership with Encourage® - a free college and career planning program designed to help members explore life after high school.

Spotlights

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter

Sep 3, 2025

From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Spotlights

UWEC DECA Hosts Halloween Social

Dec 4, 2021

On October 25, the University of Wisconsin-Eau Claire DECA hosted a Halloween social.

Spotlights

Mayville State University DECA Finds Ways to Give Back During COVID-19

Dec 1, 2021

Mayville State University DECA finds ways to connect with the community through volunteering, even in the midst of a global pandemic.

Chapter Strategy

100 Ideas from Collegiate DECA's Engage Conference

Nov 30, 2021

Check out these 100 member-generated ideas and best practices to help boost your chapter's community involvement, competition preparation, fundraising strategies and member engagement.

DECA News

Collegiate DECA 2021 Virtual Case Simulation Competition Winners

Nov 30, 2021

Nearly 90 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Career Insights

Explore Holiday Trends: Consumers Shop Sooner, Spend More

Nov 30, 2021

The National Retail Federation says this holiday season will have consumers shopping sooner and spending more – emphasizing the deep impact that retail has on the overall economy and highlighting the career opportunities in the industry.

Case Study of the Week

Case Study of the Week: Generational Marketing at Pottery Place

Nov 29, 2021

You are the owner of the small business Pottery Palace. Since the business opened one year ago, you have noticed that the majority of customers are females, age 25-55 years old. While you appreciate your customers, you feel that Pottery Palace is missing out on the large population of senior citizens in the area.

Case Study of the Week

Case Study of the Week: A National Chain Makes Plans for a Rural Location

Nov 22, 2021

You are to assume the role of district operations manager for Go-Mart. The district vice president has asked you to determine which brand of Go-Mart retail store is best for a new rural location.

Career Insights

How to Craft a Stand-Out Cover Letter

Nov 22, 2021

A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

Career Insights

4 Essentials for Planning Your Future Career

Nov 22, 2021

Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.

Career Insights

How to Land a Dream Career in the Apartment Industry

Nov 22, 2021

Don't roll the dice when it comes to discovering a dynamic and rewarding career! Once considered a best-kept career secret, DECA has helped increase awareness and promote the apartment industry as one that offers a “career of choice”, not of chance.

Spotlights

Minnesota DECA Is Back 2 Business

Nov 20, 2021

Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

Chapter Strategy

Collaborating with Other Chapters

Nov 17, 2021

Learning to collaborate with others is a fundamental skill that is useful in both DECA and the real world. So why not start collaborating with other chapters? By partnering with others, chapters can increase their members' skills, share best practices and better prepare for competition.

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Case Study of the Week

Case Study of the Week: Online Reviews to Boost a Ghost Tour

Nov 8, 2021

You are to assume the role of the owner of Gullet City Ghost Tours, a walking tour for residents and tourists visiting Gullet City. Your business partner wants you to determine how the business can solicit online reviews from customers for use in marketing.

Career Insights

4 Tips to Help You Get Ready for Your Next Networking Event

Nov 5, 2021

DECA members know the importance of networking. It can be exciting and nerve-racking, but networking is an exciting opportunity to showcase your talents to recruiters. Here are four tips to help you get started.

Partners

The #DECAATTProject Provides Creative Mentorship Opportunities

Nov 4, 2021

As the #DECAATTProject entered its seventh year, no one could have imagined the challenges the school year would present. But DECA members across the country sprang into action to really show us what it means to take DECA to the #NextLevel.

Chapter Strategy

‘Tis The Season to Deck Out Your SBE

Nov 3, 2021

With the holidays right around the corner, there are many ways to boost School-based Enterprise (SBE) sales while still engaging with your customers. Below are a few things that Blue Blaze Café has done over the years and new activities for 2021 to continue expanding our customer base.

Career Insights

How to Build a Resume That Will Land Your Dream Internship

Nov 3, 2021

Constructing a resume that highlights your strengths to make you stand out as the best candidate may seem challenging. Here are a few tips to make the resume-building process easier.

Career Insights

Gain Career Experience with Job Shadowing Opportunities

Nov 2, 2021

Setting up job shadows for your chapter’s members will provide them with priceless opportunities to increase professional development, gain insight on future career options, increase familiarity with the industry of their competitive event and maximize their momentum!

College Success

Tips for Finding Your Fit

Nov 1, 2021

Planning for college can be both scary and exciting. Use these tips to push your college research further and find the best college for you.

Case Study of the Week

Case Study of the Week: Designing Employee Service Anniversaries

Nov 1, 2021

You are the chief human resources officer for Salutations, a company that designs, prints, and markets greeting cards and stationery. Salutations has been in business for eight years and has 200 employees, including 175 full-time employees and 25 part-time employees.

Compete

Powerful Presentations: Tips + Tricks

Nov 1, 2021

Speaking in public is a skill that will help you in your personal, academic and professional life. This session will teach you the basics of body language, using your voice and crafting the perfect message to make sure you make the most of your presentations.

College Success

Maximizing Your Campus Visit Experience

Nov 1, 2021

"Is there truly a best time to visit college campuses? What are my options if I can’t visit campuses in person? I don’t even know which questions to ask when I’m on a college tour!” Three college admissions professionals are here to help you answer these questions and more as you navigate your college visit plan.

College Success

Complete Guide to College Visits

Nov 1, 2021

Choosing the right college is a defining moment in your life. But how do you find the right fit? Visiting a college in person gets you one step closer to selecting the perfect college for you. You’ll get to experience on-campus student life, meet with faculty, chat with current students and get all your questions answered by admission staff.

Chapter Strategy

3 Ways to Get the Most Out of DECA Month

Nov 1, 2021

November is here, and that means it's time for DECA Month! Here are three ways to get the most out of your DECA experience in November.