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Chapter Strategy

Advisor Best Practice Spotlight of the Week: Katrina McDowell

Nov 4, 2025

Discover how High Plains Technology Center advisor Katrina McDowell is engaging members in marketing management through the Woodward community.

DECA News

Congratulations to the 2025 Competition University Chapter Climb Challenge Winners

Nov 4, 2025

Competition University and DECA Inc. are thrilled to announce the top three teams of the 2025 Competition University Chapter Climb Challenge!

Chapter Strategy

The DECA Drop Episode 2: Personal Branding & Networking

Nov 3, 2025

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Case Study of the Week

Case Study of the Week: Marketing a Cruise of the World

Nov 3, 2025

Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Leadership

Getting Into the Giving Season

Nov 1, 2025

From food drives, service events, or acts of kindness within their own schools, members have the opportunity to use this time of year to positively impact their community while living out DECA's mission of leadership and service.

Career Insights

The Power of Ethical Consumerism: How Gen Z Is Redefining Brand Loyalty

Nov 1, 2025

For decades, businesses have relied on catchy slogans, sleek packaging and competitive prices to capture the hearts of consumers. But for Gen Z, such aesthetics aren’t enough to win long-lasting faithfulness.

Conferences

Making Connections Count: Networking Tips for Power Trip and Beyond

Nov 1, 2025

Networking can open doors to new friendships, leadership opportunities and future career prospects. Here are a few ways to make those conversations count this fall.

Conferences

Power Up Your Experience in Arlington, VA

Nov 1, 2025

Whether you're from Arlington, TX, Arlington Heights, IL, or anywhere in between, here are seven ways you can make your mark in Arlington, Virginia, at the Ultimate DECA Power Trip.

Chapter Strategy

Ready, Set, Go The Extra: #DECAMonth 2025 is Here

Nov 1, 2025

With so much happening, there is no shortage of ways to show your DECA pride during DECA Month. Here's how to get involved by participating in the #DECAMonth Social Media Challenge!

Leadership

Caffeine, Confidence and Career Readiness: The Gilmore Girls Guide to Thriving in DECA

Oct 31, 2025

Somewhere between Rory Gilmore’s late-night study sessions at Luke’s Diner and your early morning DECA prep, there is a shared truth: ambition runs on caffeine and confidence.

Career Insights

Hybrid vs. Remote Work: Which Model Is Right for Your Organization?

Oct 30, 2025

Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.

Spotlights

Blackman High School "Goes Gold" to Raise Awareness for Childhood Cancer

Oct 29, 2025

Blackman DECA hosted a donation drive and dress-up week to raise awareness about childhood cancer. This included marketing and advertising to spread the word and encourage the whole school to participate in the event.

Chapter Strategy

Writing Does Wonders: How to Write an Effective CTE Advocacy Letter

Feb 13, 2025

Advocating for CTE benefits future students and helps ensure that programs like DECA can continue to shape tomorrow’s industry leaders. Check out this step-by-step guide and sample template to help you create a persuasive CTE advocacy letter.

DECA News

Spread the Love with DECA Valentines

Feb 13, 2025

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Spotlights

How DECA Shaped My Success as a Chemical Engineering Student

Feb 12, 2025

DECA gave me the skills to stand out in engineering. The ability to present ideas, collaborate effectively and think strategically has set me apart in a competitive field, proving that business and engineering go hand in hand.

Spotlights

Optimizing Collegiate DECA's Value to Members

Feb 12, 2025

By evolving with the business landscape, fostering mentorships and bridging the gap between DECA and corporations, we can maximize opportunities for our members and solidify DECA’s impact in the professional world.

Spotlights

JWU DECA Gives Back: Serving the Providence Community

Feb 12, 2025

This year, JWU DECA has been committed to positively impacting the Providence community through various service initiatives. Through these efforts, we strive to make a meaningful difference beyond the classroom.

Case Study of the Week

Case Study of the Week: Identifying Banking Risks

Feb 10, 2025

Step into the role of the risk management manager for Big Bank, a global company that offers traditional banking services including checking, savings, investments, online banking, loans, credit cards and more.

Conferences

Collegiate DECA ICDC: Things to Do in San Francisco

Feb 3, 2025

The ultimate end of the 2024-2025 Collegiate DECA membership year leads us to the city by the bay in this unique conference setting. In this article, learn more about the city, known for its fun attractions, unique dining amenities and exciting sights.

Case Study of the Week

Case Study of the Week: Can a Volunteer be Fired?

Feb 3, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Chapter Strategy

Advocating for Collegiate DECA: Part 2

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article explores ways to expand your reach, including engaging with policymakers and leveraging resources to amplify your voice.

Chapter Strategy

Advocating for Collegiate DECA: Part 1

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article will focus on local advocacy options and how individuals in your network can help expand your chapter’s reach.

Chapter Strategy

The Diversity of DECA with Emerging Leaders

Feb 1, 2025

As an organization that prepares emerging leaders and entrepreneurs, DECA is also known for being diverse in career studies and backgrounds. Hear from three students on how they value diversity within a community.

Career Insights

Exploring Funding Options for Entrepreneurs

Feb 1, 2025

As an aspiring entrepreneur and a DECA member, understanding the various funding options available can help you bring your vision to life and set you apart in your competitive events and professional endeavors.

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Chapter Strategy

Celebrating CTE® Month from Home

Jan 20, 2023

This February, celebrate your CTE experiences and invite others to join the fun with these four tips on bringing awareness to all the excellent CTE opportunities awaiting.

Compete

Standout Creatively in Prepared Events

Jan 19, 2023

Top-tier DECA competitors know to hit all the competition event indicators, but it’s those little touches that elevate a well-prepared presentation to a DECA glass-winning presentation. Color, typography, layout and that perfect personal touch are your secret weapons.

DECA News

Congratulations to the DECA Ethical Leadership Challenge 2022-2023 Winners

Jan 17, 2023

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2022-2023!

Career Insights

Interview with a CEO

Jan 16, 2023

In this interview, Lead4Change sat down with Tim Schurrer, CEO of David Novak Leadership Inc., to learn more about his career journey, "secret sauce" and future goals.

Case Study of the Week

Case Study of the Week: Mitigating Fraud

Jan 16, 2023

Step into the role of fraud manager for Edson National Bank (ENB). The director of the fraud department wants you to develop a training plan for new employees regarding credit card fraud.

Leadership

Crush Your Goals

Jan 13, 2023

People like to rattle off the phrase "follow your dreams", but don’t typically tell us how to do so. Here are three tips for setting goals and keeping up with them, to help you make your dreams come true!

DECA News

So, You’re Thinking of Running for Executive Office

Jan 11, 2023

Have you thought about running for Executive Office? In this role, you can network, collaborate and lead with members of DECA from around the world! Running for a position on the Executive Officer Team is not an easy task, but it is more than rewarding.

DECA News

Congratulations to the DECA Stock Market Game 2023 ICDC Qualifiers

Jan 9, 2023

DECA Inc. is pleased to announce the 2023 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Case Study of the Week

Case Study of the Week: Turning an Exercise Brand into a Lifestyle Brand

Jan 9, 2023

Step into the role of director of brand management for Exertion, a company that produces luxury stationary bicycles and treadmills that allows users to stream classes for the company’s fitness studio via monthly subscription. The director of marketing wants the company to broaden into a lifestyle brand.

Chapter Strategy

One DECA: January 2023

Jan 3, 2023

Check out what you missed on the January 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

DECA News

New Year, New Website! Introducing the New DECA.org

Jan 2, 2023

An all-new deca.org is here! Believe it or not, the most recent deca.org was unveiled in 2014, and while it welcomed hundreds of thousands of visitors each year, our new site has many enhanced features. 

College Success

Managing Your Time as a Busy Student

Jan 2, 2023

Balancing your time as a high school or college student can be really challenging. A Cornell University Dyson student tells you how she manages her time and shares her organizational and time management tips.