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How your DECA Judge Thinks like a Shark Tank Investor
DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.
From FOMO to Finalist: How to Bounce Back After ICDC
Competing in DECA is an opportunity that shapes young business leaders in a multitude of ways. So whether you placed this year or not, your DECA journey is far from over. Set the precedent for a new year, one filled with growth, confidence and achievement.
Recharge, Reassess and Restore: Your Chapter’s Guide to a Successful Summer
DECA doesn’t have to stop just because school is out. As a leader, take advantage of the summer months to prepare your chapter best to Go The Extra in the fall with three key tips: recharge, reassess and restore.
Navigating the Summer Before College
The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.
The Best Leaders Go The Extra—Starting In The Summer
The summer months offer the perfect opportunity to get a head start on your goals before the school year kicks into high gear. Here are some tips to help you start your officer term off strong!
Level Up This Summer: The Strength of Volunteering
Leadership doesn't end when the school year does, and neither should your impact. Volunteering is one of the most fulfilling ways to level up as a student, leader and citizen.
Finish Strong, Start Stronger: Carrying This Year’s DECA Lessons into the Future
It’s time to reflect on all you’ve accomplished—and more importantly, what you’ve learned. As summer begins, you’re presented with an opportunity: to take those lessons and use them to fuel what’s next.
Case Study of the Week: Redesigning All-Star Weekend
Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.
Download ICDC 2025 Certificates and Competitor Performance Reports
Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.
Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports
If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.
Case Study of the Week: Creating a Ring of Champions
Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.
Farewell from Your 2024-2025 High School Division Executive Officers
As we bid farewell as your 2024-2025 High School Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #BeTheOne.
Founding a Collegiate DECA Chapter: Blueprints for Success
Dreaming of joining the founders' circle within Collegiate DECA? There's no better time than now to embark on this unique and rewarding journey.
The Summer of DECA Quest
The Summer of DECA Quest is full of fun activities you can complete on your own or with other DECA members! From watching the sunset and doing a TikTok trend to volunteering with your chapter and sharing your 24-25 DECA goals, there’s something for everyone.
Pride Month with Jewel Shier
Pride Month presents us with an invaluable opportunity to showcase inclusivity further and demonstrate support for our LGBTQ+ members and allies in the community. Here is the story of one of our members.
CDECA ICDC: First Time Experiences
Have you ever thought about whether Collegiate DECA is worth joining? Hear from Collegiate DECA members who attended the CDECA International Career Development Conference for the first time this year in Austin, TX.
Maximizing Your Summer Internship: 5 Strategies for Securing a Full-Time Position
By following these five tips, you can leverage your internship experience to position yourself for long-term career success and increase your chances of securing full-time employment opportunities!
Engaging With Collegiate DECA: Summer Edition
The weather is hot, and homework is non-existent, so we can sometimes slip away from our commitment to the DECA Diamond. But fear not! I am here to provide ways your chapter and association teams can stay engaged with members over the summer months.
DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE
DECA Inc. earned recognition by ASAE with a 2024 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.
Learn More About Your 2024-2025 Collegiate DECA Executive Officers
During this year's Collegiate DECA ICDC in Austin, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.
Case Study of the Week: From Hire Date to Start Date
Step into the role of the director of human resources for Fun Time. The vice president wants you to create a welcome package for new employees that will keep them engaged from hire date to start date.
Summer of Collegiate DECA: Recruitment
Are you ready to be the one…with the largest Collegiate DECA membership growth in the next academic year? Here are some ideas to help you set your chapter up for success for the upcoming semester.
Case Study of the Week: Promoting "New" Merchandise
Step into the role of the marketing manager for Gold Mine. The owner of the chain wants you to develop a plan to promote the stores’ new venture into formalwear and its need for merchandise.
Making the Most of Your Summer Internship
Summer internships are not just about earning a paycheck or padding your resume; they're an opportunity to learn, grow, and pave the way for your future career. But how do you make the most of these brief months?
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DECA Fundraising: Thinking Outside of the Box
Interested in learning how your chapter can increase its fundraising events? Read about Cypress Bay DECA's largest fundraiser of the year—snack boxes—and the impact it has on the student body.
Case Study of the Week: Making a Splash with New Management
Step into the role of the marketing director for Bridge Town Pools. The new owner has asked you to communicate a change in ownership and commitment to service to former customers.
Congratulations to the 2022 Intuit Social Innovation Challenge Winners
This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top DECA team in the 2022 Intuit Social Innovation Challenge!
Case Study of the Week: Does a Retailer Live Up to Its Promise?
Step into the role of the director of brand management and company spokesperson for Pet Stop. The senior vice president has asked for you to analyze negative company press and determine if company policies need to be addressed or changed.
Teaching the Ethical Principle of Accountability
MBA Research’s ethical principles video on accountability takes a deep dive into accountability, giving students an understanding of what the principle means, its supporting traits, how it plays out in the real world, and how students can use it in their own lives.
The Gray Zone: Resources to Foster Ethical Decision-Making Skills
Welcome to The Gray Zone—that hazy, murky space between black and white, right and wrong. MBA Research offers multiple opportunities to help your students understand that the business world includes many shades of gray. Enhance your instruction using our classic case studies, interactive video series, or both!
Start Now: 3 Tips to Build Your Chapter for Next Year
Class registration for the 2023-2024 school year will be here in a few short months! If your chapter is co-curricular, where you register for a class while being a DECA member, it is important to spread the word early to potential members coming to your school next year. Here are a few tips to help your chapter succeed in gaining new members.
2022-2023 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2022-2023 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.
Case Study of the Week: Customer Reviews for Custom Pottery
Step into the role of the owner of Custom Pottery, a small business located in a city with 300,000 people. An entrepreneurial consultant has recommended that you begin allowing and encouraging customer reviews.
Turn Your Business Idea Into a Reality
So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.
Building Deep Customer Empathy to Solve Any Problem
Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal.
Opportunities that Arose from the COVID-19 Pandemic
Out of the box, creative thinking arose because of COVID. For the live events industry and specifically for EDGE, it meant shifting to remote filming kits and establishing health and safety protocols. It strengthened our client relationships and our team’s cohesiveness.
