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Congratulations to the Members that Achieved SBE Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

DECA ICDC 2026 Post Conference FAQs
Find the answers to commonly asked post-ICDC questions about results, awards, photos, press releases, trophies and more, plus information on next year's conference.

Case Study of the Week: A Kid Character On Social Media
Step into the role of the director of corporate communications for Orangey, a popular animated series for preschoolers. The president wants you to decide how to proceed on social media and develop a communications plan that will deliver a strategic message.

Announcing DECA's 2026 Conference Lineup
DECA has a full lineup of educational conferences for its members and advisors coming in the 2026 academic year and beyond. Check out where we're heading next!

Previous ICDC Competitive Event Winners
Congratulations to the competitive event top performers from past DECA International Career Development Conferences.

How to Write a College Application Essay, the Pain-Free Way
Are college essays looming? Here’s how to write them the pain-free way… and maybe even have some fun while you do it.

DECA Announces the 2026-2027 Membership Campaign: Next Big Thing
Every breakthrough, innovation and movement starts with someone bold enough to pursue it. This year, DECA challenges its members to look beyond what exists today and focus on what’s possible tomorrow.

Introducing the 2026-27 DECA Executive Officer Team
Congratulations to the newly-elected 2026-27 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA Announces Competitive Event Topics and Updates for 2026-2027
Get a head start on the 2026-2027 competition season with DECA's updates, topics and resources for next year's competitive events program.

2025-2026 IMPACT Program Winners Announced
The IMPACT Program has five categories for recognition: Advocacy, Community Outreach, Innovations, Membership and Partnership Outreach.

DECA Honors Advisors for 40 Years of Service at 2026 ICDC
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding service to the organization's mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

U.S. Army Awarded Over $15 Million in Scholarships to DECA Members
Army ROTC has annually participated at the International Career Development Conference as an exhibitor, provided mentors, judged competitions, shared remarks on leadership and awarded millions in college scholarships.

Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft
Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.

Filling The GAP: The Secret Behind Katseye's Viral Marketing
GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

Call Her DECA: Why Podcasts are the Next Big IT Girl
There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.

Navigating DECA's Competitive Events Page
Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!

Inside the Marketing of the Summer's Biggest Films
Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.

Case Study of the Week: Marketing to a Younger Demographic
Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls
NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Three Hats, One Head: Balancing School, Work and DECA
Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity!

How to Place a Custom Order with Shop DECA
Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Alumni: Tell Us Your DECA Story!
DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.
Most Recent Articles
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The Business Behind the Macy’s Thanksgiving Day Parade
The Macy's Thanksgiving Day parade is not only a beloved holiday tradition but also a business operation demanding extensive planning, resources and strategy. Let’s break down the business side of the Macy’s Thanksgiving Day Parade.

We’re Better Together: Building a Community in Your Chapter
Local chapters are the foundation of DECA’s success. Without collaboration and camaraderie among members, we lose our strength. Here are ideas for creating a thriving community within your chapter.

Thanking Your Advisors
This DECA Month, we recognize all advisors' hard work and commitment. With November being the season of gratitude, DECA encourages you to show your advisors how thankful you are for them.

Networking Like a Pro at Events
With fall conferences underway, now is the perfect time to sharpen your networking skills. Whether you’re attending in-person events or virtual calls, here’s how to make the most of every opportunity and build lasting connections!

Bouncing Back from Burnout
As midterms approach and stress levels rise, many students may experience burnout. This guide offers three key strategies—setting boundaries, reconnecting with personal joy and seeking support—to help you bounce back and reclaim your well-being.

Exploring Community Service with DECA's Partners
There are many benefits to getting involved in community service. In this article, three of our valued partners answer questions about the importance of community service and its impact on their lives, professionally and personally.

DECA Announces National Advisory Board Partnership with Stukent
DECA is excited to welcome Stukent as one of its newest National Advisory Board partners. Stukent shares DECA’s passion for empowering the next generation of leaders and is committed to providing members with innovative resources that enhance their educational experience.

A Look Back on Collegiate DECA Engage in Minneapolis
230 Collegiate DECA members attended the 2024 Engage Conference in Minneapolis, Minnesota on October 24-26, 2024.

Case Study of the Week: Keeping a Business Relevant
Step into the role of the owner of Boards of Fun, a unique catering company that provides large charcuterie and grazing boards for events. Your business partner needs you to determine how Boards of Fun can remain relevant.

Enhancing Members' Skills at Mustang DECA
Mustang High School DECA hosted its first workshop of the school year with a special guest, Akash Patel. The workshop aimed to equip Mustang DECA members with essential skills for both professional settings and DECA competitive events.

DECA Announces a New Partnership with Raising Cane's Chicken Fingers
DECA is thrilled to announce a new partnership with Raising Cane's Chicken Fingers! The partnership will focus on connecting local restaurants with DECA chapter advisors, DECA members and chartered associations.

Case Study of the Week: Dealing with Angry Parents
Step into the role of the recreation manager for Grant City Parks & Recreation, an organization run by the city. The director of youth sports wants you to address the ongoing issue of hostile parents at youth sporting events run by the organization.
