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Case Study of the Week

Case Study of the Week: Using AI for Representation

Oct 7, 2024

Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Career Insights

Staying Safe and Secure in the Cyber World

Oct 6, 2024

Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

Chapter Strategy

October is National Principals Month

Oct 1, 2024

Celebrated every October, National Principals Month is an opportunity for DECA members, advisors and communities to celebrate and honor our incredible principals for their visionary leadership and tireless pursuit of success for each student.

Chapter Strategy

Making the Most of DECA Month

Oct 1, 2024

DECA Month is right around the corner. With an activity every day, it’s the perfect time to show your passion and introduce many communities to the world of DECA. Learn how you can get involved this November to engage your entire community.

Career Insights

From Pumpkins to Candy Corn: A Look into Halloween Marketing

Oct 1, 2024

The “spooky season” has finally arrived with the start of October. Halloween is the perfect opportunity to learn about marketing trends and the consumerism surrounding a classic holiday.

Conferences

Your Guide to Washington during WRLC

Oct 1, 2024

Explore the cities of Bellevue and Seattle this November as you embark on your journey to the 2024 Western Region Leadership Conference.

Compete

5 Tips for Conquering DECA’s Corporate Challenges

Oct 1, 2024

Corporate challenges in DECA provide a unique opportunity to showcase your skills in real-world scenarios. Step outside your comfort zone and discover new talents by exploring these innovative events.

Career Insights

A Recipe for Success: The Marketing Behind the Pumpkin Spice Latte

Oct 1, 2024

The PSL was a seasonal hit that began at Starbucks and has since become a widespread phenomenon. Its remarkable success can be attributed to three key marketing strategies. Learn about these in this article featuring your favorite fall drink!

College Success

Top Reasons to Attend Golisano Institute for Business & Entrepreneurship

Oct 1, 2024

Golisano Institute for Business & Entrepreneurship offers a unique, affordable and accelerated business education. The program prepares students for real-world success within an intimate, supportive community.

Case Study of the Week

Case Study of the Week: Reducing Operating Costs

Sep 30, 2024

Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.

Compete

Register Now for Round One of the DECA Virtual Business Challenge

Sep 24, 2024

You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.

Case Study of the Week

Case Study of the Week: Sell out?

Sep 23, 2024

Step into the role of the general manager for Vinyl Spin, an independently owned record shop that sells new and used vinyl records. The owner wants you to weigh the pros and cons of being an exclusive sales outlet for a new vinyl album.

Spotlights

Preparing for DECA Glass: High Plains Technology Center’s Competition Prep Session

Dec 18, 2025

High Plains Technology Center DECA hosted a competition preparation session to help members sharpen their skills, gain confidence, and get ready for the competition stage.

Leadership

Why Human Connection Still Matters in a Digital Business World

Dec 18, 2025

In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.

DECA News

Add Collegiate DECA to Your Winter Break

Dec 16, 2025

Winter break is the perfect time to relax, recharge and reset for the second part of the school year, but you don't have to take a break from DECA! Here are some helpful tips to stay involved and beat any winter break boredom.

Case Study of the Week

Case Study of the Week: Fake Reviews vs Paid Influencers

Dec 15, 2025

Step into the role of an ethical consultant hired by the chief operations officer at Watcher, a premium television network that is available as an added channel on cable and satellite providers or as a streaming video on demand service.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Dec 12, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

DECA News

Announcing the Collegiate DECA 2025 Virtual Case Simulation Competition Winners

Dec 9, 2025

This year, over 100 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

DECA News

The 2026-27 Collegiate Executive Officer Candidate Guide is Now Available

Dec 9, 2025

Collegiate DECA's Executive Officer Candidate Guide is now available. Learn what it takes to become a candidate.

Conferences

Exclusive Travel Discounts for DECA Members

Dec 8, 2025

DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Case Study of the Week

Case Study of the Week: Last Call For Mozzarella Sticks

Dec 8, 2025

Step into the role of the general manager of Paisley Town, a family restaurant located in a city of 150,000 people. The owner wants you to determine how to sell excessive inventory before expiration.

Leadership

Blooming into the Holiday Season: Nurturing Your Mind When the World Gets Busy

Dec 5, 2025

Feeling overwhelmed this holiday season? Discover how to bloom amid the chaos, lift your mood and nurture your mind with simple, powerful tips to stay calm, connected and energized when the world feels too busy.

Career Insights

Fashion Tech, AI and The Innovators Shaping Retail’s Next Chapter

Dec 4, 2025

Consumers want ideas, guidance and moments that feel built around them. A new wave of intelligent tools is starting to meet those expectations and change how people search, compare and decide what to buy.

Career Insights

Surprising Career Paths You Can Take With a Bachelor's Degree in Business

Dec 4, 2025

A bachelor’s in business administration is an opportunity to gain in-demand skills and insight. To help you decide what career path you can take with this degree, Belmont University compiled a list of the best jobs.

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DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Nov 22, 2024

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Conferences

The Ultimate Recap of the 2024 Power Trip

Nov 19, 2024

Filled with workshops, the Competitive Excellence Experience and a VERY memorable DECA After Dark at the NASCAR Hall of Fame, members from across the globe had the opportunity to grow as leaders and network with others doing the same.

Conferences

Over 2,500 DECA Members Gathered at the Ultimate DECA Power Trip in Charlotte

Nov 18, 2024

From November 15-17, 2024, over 2,500 DECA student and advisor members attended the Ultimate DECA Power Trip in Charlotte, NC. Congratulations to the Competitive Excellence Experience top performers!

DECA News

Announcing the 2024-2025 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 18, 2024

DECA congratulates finalist teams in the first round of the 2024-2025 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Spend, Spend, Spend!

Nov 18, 2024

Step into the role of a personal finance advisor. A new client is having difficulties saving and has asked you for help.

Spotlights

Comfortable Being Uncomfortable: WCTC Collegiate DECA's Mini-Golf Social

Nov 11, 2024

WCTC Collegiate DECA strengthened team dynamics through the chapter's Mini-Golf Social. Members can apply this experience to the workplace and Be the One in Collegiate DECA.

Spotlights

The Importance of Professionalism

Nov 11, 2024

Professionalism can differentiate you from others in your industry and set you at a competitive advantage, which could lead to promotions and raises. How you show up matters!

Case Study of the Week

Case Study of the Week: Contingency Factors in Hiring

Nov 11, 2024

Step into the role of the human resources manager at Kid’s Castle Daycare, a daycare center located in a medium sized town. You must explain to the human resources intern why assessment and contingency factors are important in hiring employees at the daycare center.

Career Insights

Be the Entrepreneur of Your Life

Nov 8, 2024

You don't need to start a business to be an entrepreneur. You can become the entrepreneur of your own life, navigating your personal and academic journey with the same creativity and determination that business leaders use to innovate and succeed.

Conferences

Power Trip: Dining Options in Charlotte

Nov 6, 2024

Whether you crave international ingredients, something spicy or comfort food that reminds you of your childhood, you will get your fill at the Ultimate DECA Power Trip in Charlotte.

Chapter Strategy

Calling All Entrepreneurs: Celebrate Global Entrepreneurship Week

Nov 4, 2024

This November, Global Entrepreneurship Network will celebrate 17 years of helping millions of people unleash their ideas to start and scale new businesses through Global Entrepreneurship Week.

Case Study of the Week

Case Study of the Week: Putting an End to Skiplagging

Nov 4, 2024

Step into the role of the director of operations for Jetstream Airlines, an airline based in the United States with scheduled service to over 100 destinations in the United States and to 5 other countries.