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DECA Teaches You How to Win—And How to Lose
Winning earns trophies. Learning earns leadership. DECA’s real lessons happen offstage, through collaboration, resilience and initiative, and they shape the students who make the biggest impact.
Announcing DECA's 2026 Conference Lineup
DECA has a full lineup of educational conferences for its members and advisors coming in the 2026 academic year and beyond. Check out where we're heading next!
The Global Business Academy: Consulting Opportunities for DECA Members
DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.
New Year, New Momentum: Setting Goals That Actually Stick
When you set intentional goals, your time, energy and effort begin to align. Every early morning, late night and moment of preparation has meaning because it’s connected to something bigger than the task at hand.
Tips & Tricks for Prepared Events
Prepared events can be won or lost in the details. Although the quality of the message and presentation are necessary, it is often the details that make the difference between success and failure.
Your Fast Pass to the 2026 Sports & Entertainment Marketing Conference
At SEM, you’ll get the opportunity to connect with fellow DECA members who share the same interests and ambition, while gaining insight from professionals who have turned creativity into careers.
It’s Your Turn to Lead: Run for Executive Office
Executive Office is an opportunity to give back to our organization while expanding your journey as an emerging leader. Here’s why you should consider running for Executive Office.
Making the Most of Your Association Conference
Your association’s conference is so much more than just an event on the calendar! It's where growth happens, connections are formed and the trajectory of your DECA year can truly change.
Career Paths and Professional Growth in the U.S. Air Force
With more than 200 career specialities, the Air Force offers a structured environment where you can build expertise, earn industry-recognized credentials and gain practical experience across a wide range of fields.
Cookies, Cocoa & Cluster Exams: 4 Tips to Prepare for Exams this Winter Break
Winter Break is a great opportunity to prepare for upcoming DECA district and state competitions. Here are four tips to help you thrive in cluster exams!
Case Study of the Week: Loyalty Brand vs Trendy Brand in Security
Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.
Case Study of the Week: Winning With An Unintentional Celebrity Endorsement
Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.
How to Use DECA Involvement to Strengthen Your Scholarship Applications
DECA enhances your chances of success with scholarship applications. Regardless of the type of scholarship you're applying for, capitalizing on your DECA experience will allow you to showcase that you are a well-rounded student.
Adobe + DECA Unlock Creative Career Pathways for Next-generation Talent
Through the partnership with Adobe, DECA members will learn creative and AI skills that will help them get ahead, and stay ahead, in today's job market. Adobe's new initiative helps DECA members build a competitive resume and learn the skills they need.
Collegiate DECA Chapter Leadership Guidebook
The newly updated Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Be The One in your chapter this year.
Case Study of the Week: Helping a Small Business Owner with Financial Planning
Step into the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family owned business that is a retailer and manufacturer. The owner would like you to weigh in on financial planning for the business.
DECA and Piper Sandler Complete 48th Semi-Annual Survey
DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.
Your Guide to Minneapolis During Collegiate DECA Engage
Discover the beauty of the city close to nature, full of heritage and award-winning restaurants, and rich with art and museums. Minneapolis is a walkable, cultural hub part of a rich and diverse area known as the Twin Cities.
Case Study of the Week: Using AI for Representation
Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.
Staying Safe and Secure in the Cyber World
Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!
How To Lead a Successful Fall Conference
As we approach the fall conference season, it is important to consider the various activities, planning and logistics that go into a successful event. Here are a few things to ensure you are ready to host your local fall conference.
How to Retain Non-Competitive Members
Fostering an inclusive and engaging environment for non-competitive members in Collegiate DECA is crucial for the overall success and diversity of our chapters. Use these strategies enhance member retention and enrich the DECA experience.
Opportunities for Non-Competitive Members
When most people hear "DECA," they immediately think of competitive events. For those who choose a different journey, DECA provides life-changing experiences in leadership, career preparation, networking and personal growth.
The Impact of Non-Competitive Members
The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.
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2024-2025 IMPACT Program Winners Announced
The 2024-2025 IMPACT Program awards were presented during the Business and Election session at the International Career Development Conference in Orlando.
Congratulations to the 2025 DECA ICDC Competitive Event Champions
Congratulations to the 2025 DECA International Career Development Conference competitive event champions!
DECA Honors Top Leaders, Advisors, Chapters and Associations in 2024-2025
DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.
Congratulations to the 2025 DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from DECA's 2025 International Career Development Conference in Orlando, FL!
Case Study of the Week: Raise Awareness for a New Brand
Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.
Announcing the 2024-2025 Top MDA Fundraising DECA Chapters and Associations
DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.
DECA Celebrates the Top 10 Chapters in the World for 2024-2025
DECA is excited to congratulate the top 10 membership chapters in the world for the 2024-2025 academic year! Thank you to all the chapters for being the one to make a difference in membership recruitment.
DECA Celebrates National Advisory Board Partners for Their Longtime Support
Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.
Watch the DECA ICDC 2025 Grand Opening Session
Watch the 2025 DECA International Career Development Conference Grand Opening Session on-demand.
DECA Recognizes Donna McFadden with Honorary Life Membership
Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.
Congratulations to the Top Competitors in Session 2 of the 2024-2025 Collegiate DECA Stock Market Game
DECA congratulates the top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.
Will You Accept the ICDC DECA Quest Challenge?
When not competing or participating in academies, make the most of your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes.
