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Case Study of the Week

Case Study of the Week: Creating a Marketing Plan for New Merchandise

Mar 18, 2024

Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

Career Insights

How the Metaverse is Driving the Next Generation of Retail Workforce Development

Mar 15, 2024

Considering all the innovative technologies out there, how do businesses narrow in on a specific problem and a specific solution that solves that exact problem? Read on to discover how the Metaverse is narrowing in.

Conferences

Introducing the DECA ICDC 2024 Keynote Speaker

Mar 14, 2024

DECA is pleased to announce that Kido Okeleke, will deliver the keynote during the 2024 DECA International Career Development Conference Grand Opening Sessions.

DECA News

Stukent Social Media Simternship Challenge 2024 Winners Announced

Mar 12, 2024

Over 1,600 individuals participated in this year's Stukent Social Media Simternship Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious company.

Conferences

DECA ICDC: Experience the Jabbawockeez at Grand Opening Session

Mar 12, 2024

Prepare to be amazed by America's true best dance crew, the Jabbawockeez, during the Grand Opening Sessions on Saturday night of DECA ICDC in Anaheim, CA.

DECA News

DECA's 2024 Advocacy Campaign Winners Announced

Mar 12, 2024

February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2024 DECA Advocacy Campaign.

Spotlights

Cape Henlopen DECA Hits Jackpot with Game Show

Mar 11, 2024

The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.

Case Study of the Week

Case Study of the Week: Ethical Awards in Travel and Tourism

Mar 11, 2024

Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.

DECA News

Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge

Mar 7, 2024

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

DECA News

Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 5, 2024

DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.

Case Study of the Week

Case Study of the Week: Security and Information Privacy in Healthcare

Mar 4, 2024

Step into the role of an employee at Graham Healthcare, a healthcare and insurance company. A co-worker has asked to explain why security and information privacy are important in operations.

Leadership

Celebrating Women's History Month

Mar 1, 2024

Happy Women's History Month! Read here to learn about the Women in Business who inspire your 2023-2024 High School Executive Officer team.

Conferences

Apply to Join the Collegiate DECA ICDC Content Creation Team

Mar 2, 2026

Are you attending Collegiate DECA ICDC in Louisville this year? Well, we have the perfect opportunity for you. Apply to join the Collegiate DECA ICDCContent Creation Team!

Case Study of the Week

Case Study of the Week: Transitioning Due To Ethics

Mar 2, 2026

Step into the role of a small business owner that runs Pets for You, a pet shop that sells dogs, cats, rabbits, hamsters, gerbils, guinea pigs, snakes and fish. You began Pets for You 20 years ago. As a lifelong pet lover, you wanted to start a business that would help connect people and pets with forever homes.

Career Insights

Exploring Air Force Careers: From Enlisted Paths to Becoming an Officer

Mar 1, 2026

The U.S. Air Force offers flexible career pathways. Students can gain real-world experience, earn college degrees while serving and grow into leadership positions, building a career that evolves with their goals over time.

Spotlights

Celebrating Trailblazers for Women's History Month

Mar 1, 2026

Women’s History Month honors the achievements of women through determination, innovation and leadership. In this article, we focus on a few stories of female trailblazers who made significant career advancements and shaped their industries.

Leadership

Mindset Matters: How Positivity Fuels DECA Success

Mar 1, 2026

Being positive, even when life throws everything at you, helps you navigate the challenges. This article breaks down the power of positivity and how it can be leveraged throughout life, especially in DECA.

Chapter Strategy

Fuel the Journey: Fundraising Your Way to Collegiate ICDC

Mar 1, 2026

Getting to CDECA ICDC takes support. Fundraising is the key to turning your hard work into reality. It builds leadership, strengthens your chapter and connects you with your community.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Feb 25, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Conferences

Introducing the Collegiate DECA ICDC 2026 Keynote Speaker

Feb 24, 2026

DECA is pleased to announce that Charles Clark will deliver the keynote during the 2026 Collegiate DECA International Career Development Conference Grand Opening Session.

Compete

UW-Whitewater Collegiate DECA’s “DECA Deep Dive” Sessions

Feb 24, 2026

UW-Whitewater Collegiate DECA’s “DECA Deep Dive” sessions give members extra time beyond regular meetings to practice case studies, work on projects and get feedback from peers. It is where preparation turns into confidence.

Career Insights

From Idea to Impact: How to Find the Next Big Business Idea

Feb 23, 2026

Successful business ideas are built by solving real problems. Learn how observation, trend analysis and validation can help Collegiate DECA members turn simple ideas into impactful ventures.

Leadership

Why Leadership in College Organizations Matters

Feb 23, 2026

College organizations often help students get connected on campus, but leadership within those organizations fosters a level of growth difficult to find anywhere else. Leadership teaches you how to carry responsibility even when challenges arise.

Case Study of the Week

Case Study of the Week: Limited Time Only or Always?

Feb 23, 2026

Step into the role of the director of marketing at Fitness Time, a chain of over 2,000 fitness centers. The senior vice president wants you to analyze claims that the company is acting unethically by marketing misleading information and recommend if changes are needed.

Most Recent Articles

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Compete

Why Is Your Competitive Event Exam So Important?

Oct 13, 2016

DECA competitions are coming up fast! How will you #OwnYourFuture and advance further in each competition? One factor that is often overlooked in DECA competitive event performance is the exam!

Chapter Strategy

10 Ways to Put the Unity in Your CommUNITY Service Campaign

Sep 30, 2016

Community service is an amazing experience that allows us to leave our mark on the world, but getting other high school students involved can sometimes be difficult. Here's how to make it happen!

Compete

Finding Your DECA Competition Soul Mate

Sep 15, 2016

It’s the beginning of the year and competition season is just around the corner. Deciding on which role-play or written project to choose may largely depend on who you wish to compete with, but before you go full throttle with your first pick, make sure to weigh out the strengths and weaknesses that your potential team may have.

Leadership

4 Skills for Effective Teamwork

Jul 8, 2016

If you are athletic and grew up playing a lot of organized sports, or if you were involved in your school’s student council or theater productions, you already may be very familiar with group dynamics and working on a team; however, if you didn’t, working on a team may be somewhat new to you.

DECA News

DECA Scholarship Recipients 2015-2016

Mar 18, 2016

Congratulations to these EPIC members!

DECA News

Collegiate DECA Scholarship Recipients 2015-2016

Mar 17, 2016

Congratulations to these EPIC Collegiate DECA members!

Compete

4 Presentation Tips to Help Your Wow Your Judge

Mar 1, 2016

The difference between a good case study presentation and a great case study presentation is the delivery of the content you’ve created.

Compete

Tips for Taking DECA Exams

Jan 25, 2016

Doing well on the exam not only means you could make it on stage at your association conference, but you could also move on to the International Career Development Conference! Follow these three steps to do your best!

Compete

DECA Goes Lean in Entrepreneurship

Jul 28, 2015

DECA will begin using new terminology and outlines in many of its Entrepreneurship Events.

Compete

5 Tips for Taking On the DECA Competition

May 6, 2015

Hear how one member took advantage of their ICDC experience to gather competition tips from other international competitors.

Compete

Competition Tips from ICDC Qualifiers

Apr 7, 2015

Ever wondered how students who compete at ICDC do so well and make it to the international conference? We took to the halls of ICDC to find out! Here are some inside tips from competitors on how to best prepare for competition and make it to ICDC!

DECA News

Collegiate DECA Scholarship Recipients 2014-2015

Mar 23, 2015

Congratulations to this year's Collegiate DECA scholarship recipients.