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Career Insights

8 Tips for How to Negotiate a Raise or Hourly Pay

Oct 27, 2025

Thinking of asking for a raise? Here are 8 actionable tips from Intuit on how to ask for more money and approach conversations around hourly pay.

College Success

Using DECA to Strengthen Your College Application

Oct 27, 2025

DECA is a toolkit, one that prepares you not just for business, but for life. The same skills you’ve built through DECA can make your college applications stronger, more genuine, and more reflective of who you really are.

Chapter Strategy

Falling for Fundraisers: How to Make Your Autumn Events a Success

Oct 27, 2025

Autumn presents numerous opportunities to unite your chapter and engage with your local community. With teamwork, preparation and a creative mindset, your next fall fundraiser can be your best one yet!

Case Study of the Week

Case Study of the Week: The Perks of Student Banking

Oct 27, 2025

Step into the role of a banker at Capital Bank. A new customer wants to know more about the bank’s student banking account.

Leadership

Beyond the Glass: How DECA Competition Builds Real-World Leadership

Oct 24, 2025

From competition to chapter leadership, here’s how DECA gives members the tools to think on their feet, take initiative and make an impact in their schools, communities and future careers.

Chapter Strategy

A Month Full Of Memories: How to Prepare for DECA Month's Social Media Challenge

Oct 24, 2025

DECA Month is filled with engagement, spotlights and celebrations for everything related to DECA. Here are some tips and tricks on how to dominate the DECA Month Social Media Challenge before November begins.

Spotlights

Marketing the Marketers: Student Spotlights

Oct 23, 2025

Marketing is how chapters share their stories and connect with people beyond their own schools. Behind every post, video and campaign is a team of students who work hard to bring their chapter’s ideas to life.

Leadership

Leadership That Lasts: How to Keep Growing Throughout the Semester

Oct 23, 2025

Whether you are helping a classmate or taking on a new challenge, each day is an opportunity to grow into a stronger leader. Here are four ways you can continue developing as a leader this semester.

Partners

DECA and Piper Sandler Complete 50th Semi-Annual Survey

Oct 23, 2025

DECA and Piper Sandler completed the 50th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 10K teens across the U.S., with an average age of 15.7.

Chapter Strategy

Celebrate DECA Month this November

Oct 21, 2025

#DECAMonth is the ultimate celebration of all things DECA. Throughout November, members reflect on their favorite DECA memories, take part in DECA's programs and showcase the many reasons they love being a DECA member.

DECA News

DECA Welcomes College Board as Strategic Partner 

Oct 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Case Study of the Week

Case Study of the Week: Designing Album Cover Art

Oct 20, 2025

Step into the role of a marketing communications consultant. You have been hired by the manager of the folk-rock band Kingsley, to create branding for their upcoming debut album.

Leadership

Call Her DECA: Why Podcasts are the Next Big IT Girl​​

Sep 18, 2025

There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.

Compete

Navigating DECA's Competitive Events Page

Sep 18, 2025

Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!

Career Insights

Inside the Marketing of the Summer's Biggest Films

Sep 17, 2025

Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.

Case Study of the Week

Case Study of the Week: Marketing to a Younger Demographic

Sep 15, 2025

Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

DECA News

Vector Marketing and DECA Celebrate 20 Years of Partnership

Sep 12, 2025

DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

Chapter Strategy

Here Are 5 Themes for Your Next Chapter Meeting

Sep 12, 2025

Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

DECA News

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

Most Recent Articles

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Leadership

3 Leadership Activities to Jump-start Your New Team

Jul 23, 2021

An important part of team building is supporting your teammates and learning their individual leadership styles. Check out these three ideas to help your new team hit the ground running!

Chapter Strategy

Building an Innovative Community

Jul 16, 2021

Joining Collegiate DECA is a rewarding experience. From working in the community and leading critical aspects of the organization, to achieving competitive success and expanding your network, there is something for every level of the college experience.

Career Insights

How to Dominate with Color Psychology in Marketing

Jul 6, 2021

Color psychology is the study of how colors affect perceptions and behaviors in marketing and branding. If you have never heard of color psychology and how to best utilize it in marketing, read on!

College Success

Plan Your Next College Visit

Jul 1, 2021

As the world begins to return to normalcy, colleges are inviting you back onto campus for visits and tours! Check out this quick guide to make the best of your college visits!

DECA News

School-based Enterprise Individual Certifications 2020-2021

Jun 30, 2021

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Career Insights

First Impressions in 7 Seconds

Jun 23, 2021

People often have a precise judgment of you in the first seven seconds after meeting you. Whether it's meeting a new classmate, a job interview or even interacting with your competitive event judge, find out how to make the most of your seven seconds!

College Success

3 Reasons to Continue Your DECA Journey in College

Jun 15, 2021

The high school Class of 2021 had their DECA careers capped with virtual competition and virtual ceremonies. Thankfully, their DECA journeys don’t have to end there. Collegiate DECA allows graduates to continue their careers.

Career Insights

How to Maximize Your Summer Job or Internship Experience

Jun 10, 2021

From bagging groceries to working with your dream company, many students choose to use their free time during the summer to get a job. Using these tips, you’ll be able to maximize the experience you receive from holding such a position.

College Success

5 Pieces of Advice from the DECA Class of 2021

Jun 1, 2021

This year’s graduating seniors are full of wisdom and are excited to share it with you! Be sure to maximize your momentum by following these great pieces of advice.

DECA News

Congratulations to the 2021-2022 Marriott Foundation Curriculum Grant Recipients

May 17, 2021

Congratulations to the following chapters selected to receive the VBC-DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA News

DECA Announces the 2021-2022 Membership Theme: Maximize Your Momentum

May 7, 2021

Take your DECA membership to the fullest and get ready to Maximize Your Momentum in 2021-2022.

DECA News

Congratulations to the 2021 Ethical Leadership Chapter Challenge Winners

May 6, 2021

Congratulations to the winners of the Ethical Leadership Chapter Challenge hosted during the 2021 Virtual International Career Development Conference!