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Principles of Business Administration Events 101: Advice from a Glass Winner
Whether your goal is to earn your first award or step onto the ICDC stage, the Principles of Business Administration events provide an opportunity to practice, explore and refine your skills without pressure.
Suit Up For Success: DECA Dress Code 101
The DECA dress code isn’t just a set of rules; it’s a standard that unifies members as emerging leaders in the world of business. Regardless of where you're competing, here’s everything you need to know to dress to win.
What We Can Learn from Leena Nair: Modern Leadership as Chanel's 1st Women of Color CEO
Chanel, one of the world’s most iconic fashion houses, has had a legacy of notable CEOs. Discover how their first woman of color CEO, Leena Nair, leads a global luxury powerhouse and what her approach teaches us about leadership.
Fueling the Future: Why Fundraising Powers Every Successful Chapter
When led by DECA members, fundraisers show the importance of taking initiative to help out the community. Discover how Lightridge DECA made an impact on their community with their "Pink Out" fundraiser this fall.
How Three of DECA’s Corporate Partners Leverage the Holiday Season to Strengthen Their Businesses
Three of DECA’s corporate partners, Nestlé, Chick-fil-A, and Adobe, offer three distinct examples of how a company can present itself during the holidays and remain memorable long after the decorations are taken down.
Watch Now: The Ultimate DECA Power Trip 2026 Promo Video
Embark on a quest that will awaken your thirst for knowledge in Louisville, KY, for the Ultimate DECA Power Trip.
Over 3,000 DECA Members Gathered at the 2025 Ultimate DECA Power Trip
From November 21-23, 2025, 3,000 DECA student and advisor members attended the Ultimate DECA Power Trip in the Washington D.C. area. Congratulations to the Competitive Excellence Experience top performers!
MDA Holiday Retail Campaigns
This holiday season, your generosity can make a lasting impact. Every donation helps bring break throughs in treatment, expert care, and essential resources to children and adults living with muscular dystrophy and related diseases.
SBE Chapter Certification Submission Site Is Open
The SBE chapter certification submission site is now open for chapters to submit their projects. Check out this article for key reminders as you prepare to submit your project.
Case Study of the Week: The Risks and Rewards of Investing
Step into the role of an investment advisor. A client has asked you about the risks and rewards of investing.
The Gift That Keeps on Giving: Making the Most Out of Scholarship Season
This holiday season, remember that some of the most meaningful gifts come from effort, passion, and perseverance. By dedicating time to scholarship applications, you’re not just applying for financial aid; you’re investing in your dreams.
Evaluating Your Chapter's Mid-Year Success: A Guide for Chapter Officers
Taking the time to evaluate your chapter's mid-year success is about understanding your members, your goals, and the impact you're having on them.
DECA Direct Magazine: Sports and Entertainment Marketing
The Sports and Entertainment Marketing Issue is your go-to guide for career previews, trends, best practices and behind-the-scenes looks at this popular and adrenaline-filled industry
Career Preview: Top Roles in Sports & Entertainment Marketing
Sports & Entertainment Marketing (SEM) is where your favorite past-times and your professional interests collide. Not sure what the career paths in SEM really look like? Read on for a preview of some top careers in this exciting industry.
Go for the Marketing Gold
When thinking of sports marketing, the Olympic Games are a prime example of what to look toward. The international sporting event is a household name that brings in billions of viewers. In 2016, the Olympic Games captured half of the world’s population in viewing the event!
What Happens Backstage at the Opry?
Opry member Garth Brooks once said “the real show is backstage” at the Opry, where a team of passionate staff members help make the 94-year-old show come to life every night. So, what does it take to raise that red curtain every night?
Experiential Marketing: When Brands Become the Entertainment
Part branding, part entertainment, experiential marketing is finding its way into the marketing plans of more and more top brands. Read on to find out exactly what this type of marketing is, why brands love it and how to make it part of your future marketing career.
A World Beyond Imagination
The success of Disney’s parks is no accident. With over 170,000 employees and 12 parks around the world, Disney Parks, Experiences and Products has consistently dominated the market while ensuring the ultimate customer experience. Here are the top five ways Disney Parks continue to rule the industry.
Sports and Entertainment Competition Tips from the Pros
DECA offers several sports and entertainment marketing competitive events for members to flex their skills. To help you prepare for your next competition, I gathered some insider knowledge from two previous SEM event competitors.
DECA Scholarship Recipients 2019-2020
DECA is pleased to announce the 2019-2020 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarships to DECA members. Congratulations to this year’s recipients!
Courtyard by Marriott Culminates Once-in-a-lifetime Celebration at Super Bowl LIV
Global Travel Program Marriott Bonvoy Offers Members Hundreds of Exclusive Moments Around Super Bowl LIV and the 2020 Pro Bowl.
Collegiate DECA's 2019-2020 Recognition Award Winners
Congratulations to the 2019-2020 Collegiate DECA Recognition Award winners!
Collegiate DECA 2019-2020 Leadership Passport Program Recipients
Congratulations to the 2019-2020 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages local chapters and individual members to plan activities and participate in events that enhance the experiences of members.
5 Task Management Tips to Skyrocket Your Productivity
Task management is important because it helps you be more productive. Sure enough, when you’re more organized and spend a little time planning, you’re able to accomplish much more. Here are some of my favorite tips!
