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The Economics of the Super Bowl: A Winning Play for Business
Explore ways the Super Bowl drives billions in revenue through ads, tourism, merchandise and more, as well as how the event offers key lessons in marketing and finance for DECA members.
Juggling Books and Business: Thriving in School and DECA
As an intense and exciting competition season approaches, it’s important to consider your academics while completing all your DECA activities. Here are tips to help balance school and DECA.
Beyond the Blazer: Inspiring CTE Success Stories
CTE programs are the foundation to help students thrive beyond high school. Let’s hear from DECA members whose journeys through CTE have shaped their futures and shown why these programs are critical for the next generation of leaders.
Cupid or Corporate: The Marketing Behind Valentine’s Day
Hearts, chocolate and roses—oh my! It is officially the season of love; however, some companies see February 14th as a boost to their profits instead of a day of celebrating relationships. Take a look at the marketing behind Valentine’s Day.
You've Qualified for State CDC! But Now What?
Qualifying for DECA state is a big accomplishment that shows your hard work and dedication. While the excitement of qualifying is great, staying focused is key to success at the next level. Here are some beginner-friendly tips for #BeTheOne at State CDC this year!
Pitching for Entrepreneurship: Green Oaks DECA Takes the Stage
Green Oaks DECA recently participated in a unique "Giant Pitch for Entrepreneurship" class, where they learned the art of crafting compelling business pitches and presenting their innovative ideas to a panel of esteemed judges.
Mindset Matters: Strategies to Stay Resilient During Life's Challenges
Whether it’s challenges in school, competition setbacks, or personal struggles, adversity is part of the journey. How we respond to those moments defines us. Here are strategies to help you stay positive and thrive during even the most challenging times.
Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference
The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields.
Case Study of the Week: Introducing Vegan Options
Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.
DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students
Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.
Why Advocating for CTE and DECA Matters
Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!
Congratulations to the Adobe Personal Branding Challenge 2024-2025 Winners
Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!
The 2025-2026 Collegiate DECA Executive Officer Candidate Guide is Now Available
Collegiate DECA's Executive Officer Candidate Guide is now available. Learn what it takes to become a candidate.
Case Study of the Week: Comparing Operational Opportunities
Step into the role of a merchandising specialist for Galaxy Pet, a retail chain specializing in pet food, products and services. The director of operations wants you to compare operational opportunities for the retailer in airports across the nation.
Connections First: A Hospitality Guide to Acing Interviews and Job Searches
In hospitality, putting people first is the cornerstone of success. You’ll stand out as a top candidate by building authentic connections with your interviewers and emphasizing your passion for service.
How Collegiate DECA Shapes Careers: Member Testimonials
Collegiate DECA equips students with essential skills that lead to successful careers. Members can quickly learn invaluable knowledge through competitive events and business education while cultivating lasting friendships.
How to Enjoy the Fun Aspect of Collegiate DECA
While Collegiate DECA is meant to prepare college students to become emerging leaders and entrepreneurs, it also brings exciting opportunities to have a good time together. Learn different ways members can enjoy their time as a student member.
2024: A Year of Unprecedented Achievement in Collegiate DECA
This moment of reflection is not just about celebrating the past—it’s about channeling the momentum you have built to make these final months your most impactful yet in your journey to Be The One.
Be The One to Run for Collegiate DECA Executive Office
Serving the Collegiate DECA community is an honorable and exciting opportunity! Learn how your year as an executive officer can lead to professional and personal development while helping to grow our division one connection at a time.
Celebrate Entrepreneurship Month with Intuit for Education
Unlock your members’ entrepreneurial success! Celebrate entrepreneurship with real-world skills and first-hand learning for your students with Intuit's Entrepreneurial Finance curriculum.
From Aspiring Member to Association President
Like many students, I joined Collegiate DECA to develop my skills and connect with others. What I didn’t expect was how this organization would shape my future and allow me to serve as Oklahoma's Association President.
Case Study of the Week: Choosing the Right Channel
Step into the role of an entrepreneur who has created a line of all-natural haircare products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products.
Wayne State DECA Launches: A New Era for Student Leaders
Wayne State University proudly launches its DECA chapter, which is dedicated to empowering students with professional skills, networking and business experience.
Case Study of the Week: Spend, Spend, Spend!
Step into the role of a personal finance advisor. A new client is having difficulties saving and has asked you for help.
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DECA Dreamin’ and Academic Gleamin’
Whether you're a seasoned student or a wide-eyed freshman, here's a comprehensive guide to help you kick off the next semester confidently, focusing on academic excellence, DECA success and self-care.
Case Study of the Week: The Economics of Baby Diapers
Step into the role of the general manager at a local Care More drugstore. The district manager wants you to decide how to price a private label product and explain reasons for the pricing decision.
Appreciating the Unsung Heroes of DECA
Your chapter advisors have fostered your love and success thus far in DECA, and their efforts may often go unnoticed, so here are some ideas to appreciate all they do for you!
On the Horizon: Gauging Your Fit for DECA Executive Office
Are you looking for a way to grow in leadership and serve thousands of members? Do you have a passion for spreading the benefits of DECA? If this sounds like you, keep reading to find out if an Executive Officer position is the right fit for you.
Preparing DECA's Next Generation
As we celebrate the involvement of the next DECA generation, let's take a closer look at the unique opportunities and considerations we can provide for our future emerging leaders.
Your Blueprint for Mastering Chapter Collaboration
Ever thought about working with other chapters to plan events and expand your leadership? Boost your leadership and plan exciting collaborative chapter events with these five steps.
Exploring the Benefits of DECA’s Leadership Styles
DECA leadership styles are important for personal and professional development as they provide a framework for self-understanding, team collaboration, adaptability, effective communication and career planning.
Powering Up for The New Year
Acquiring power skills can alter the trajectory of your high school years and your subsequent collegiate experience and professional life. Prepare to enter your ‘power’ era—by honing the skills to get there.
Community Involvement During the Holiday Season
One of the best things to do during the holiday season is to help others in your community. See how Edmond North DECA organizes a school-wide project that helps families during the holiday season every year.
Case Study of the Week: An Ethical Partnership?
Step into the role of the director of partnerships at Body Positivity Society, a nonprofit organization that educates and promotes body positivity. The executive director wants you to analyze whether to accept a generous bid for partnership from a national apparel chain.
Expanding Your Chapter's Reach to Elementary Schools
Have you ever considered expanding the idea of "career readiness" to local elementary schools in your area? This innovative approach allows your chapter to engage with elementary schools in a creative way.
Announcing DECA's 2023-2024 Chapter Campaign Winners
DECA members are experiencing the difference, with an impressive number of chapters completing their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!
