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Announcing the 2025 NPCF Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025 Social Impact Leader of Tomorrow Challenge.
Case Study of the Week: Elevating the Customer Experience During Air Travel
Step into the role of the director of customer experience for Royal Airways. The chief marketing officer wants you to create a customer amenity kit for both domestic and international flights that will elevate the customer experience.
From the Desk: Member Tips on Ways to Be the One
Be the One isn’t just a theme; it’s a reminder of our goal as DECA members. In this article, hear tips from our members on how to embody this year’s theme during competition season!
Exploring the Emerging Leader Series Academies
Competition is not the only way to attend DECA ICDC. You can also travel to Orlando, FL, as an attendee of an Academy. Check out this article to explore the different ICDC academies!
5 Ways to Lead Ethically in the Age of AI
As future business leaders, embracing AI while ensuring ethical practices is crucial. Here are five essential strategies for navigating AI in today's business world.
DECA ICDC: Beyond Competition
DECA ICDC 2025, hosted in the Sunshine State, offers much more than competition. Get ready to BE THE ONE by participating in opportunities such as the Emerging Leaders Series, College and Career Exhibits, pin trading and more.
Making the Right Choice: Narrowing your College Options with Confidence
As college decisions roll in, it becomes time to make a final decision based on where your academic future will take you. Here are some points to consider when making your difficult college decision.
Announcing the 2025 NAA Auction Marketing Campaign Challenge Winners
DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2025 Auction Marketing Campaign Challenge.
Congratulations to the Adobe Food Truck Challenge 2024-2025 Winners
Adobe and DECA are thrilled to announce the winners of the Adobe Food Truck Challenge!
Case Study of the Week: Methods to Market Safety
Step into the role of the regional manager for Rental Car Academy. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.
Crucial Content: The Value of a Strong Social Media Presence
With CTE month here again, advocacy is at the forefront of many DECA members’ minds. February’s advocacy activities are undoubtedly positive, but advocacy should be prioritized all year, and perhaps the easiest way to do so is to have a strong social media presence on a chapter level.
Make a Muscle with MDA this March
Are you looking to get more involved with MDA? Apply your leadership and entrepreneurial skills by participating in the 2025 MDA Shamrock Pinup Cause Raiser and impact families around the country.
Boosting Chapter Confidence With Competitive Event Preparation
Inspire, engage and spark your members' competitive skills and business mindsets in 3 attainable steps to make the most out of competitions.
Case Study of the Week: Introducing Vegan Options
Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.
DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students
Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.
Stephens College Introduces Innovative Course: The Immersive Collegiate DECA Experience
Stephens College has taken its CDECA program to the next level by introducing a groundbreaking course, BUS380: The Immersive Collegiate DECA Experience. This class offers students the unique opportunity to earn college credit while honing their business and leadership skills.
CTE Resources to Become a #CTEChampion
As DECA members, we’ve experienced the impact that Career and Technical Education has on students. Advocacy is crucial to ensure continued support and growth for CTE programs, and engaging with your policymakers is one of the most effective ways to make a difference.
Case Study of the Week: Sustainability vs Fast Fashion
Step into the role of the merchandise manager for Superior Looks, a clothing store chain for tweens and teens. The director of merchandising is considering a partnership with a popular fast fashion company and wants your opinion.
How DECA Has Shaped My Leadership Journey
To any new DECA members, I encourage you to dive into the leadership opportunities that are available headfirst and soak in every moment. You will grow immensely and learn a great amount from your peers.
2025 Accounting Trends: Shaping the Future of Finance
The accounting profession is changing rapidly as we approach 2025 through a new lens. This year will be driven by the growth of technology and the need for sustainability.
Bridging Generations: My Journey with DECA as a Collegiate Member and Parent
Through DECA, I've gained valuable business skills as an adult student and deepened my connection with my son as we navigate our educational journeys together.
Don't Let Your Resume Freeze
The resume is a pivotal tool used in the interview process, so it is important to make sure that it is sharp and well-developed.
DECA Alumni Spotlight: Gautam Ajjarapu
DECA alumni are more than just former members—they are changemakers, innovators and leaders in their careers. In this article meet Gautam Ajjarapu, an alumni recently featured in the Forbes 30 Under 30 Class of 2025 for his work helping financial institutions worldwide.
Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors
As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.
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DECA Talks: The Journey from Independence to Guidance
Throughout my life, I have turned to advisors, counselors, coaches and friends/family to seek opportunities to learn and develop in my professional life. This talk will discuss the teachings I’ve learned independently and from the guidance of others.
DECA Talks: Taking Risks with Confidence & Conviction
In life, we are often faced with decisions that require us to take some sort of risk, whether it’s where to take your next job, which schools to apply to, where to move to, etc. In this talk, we’ll explore how to determine if a risk is worth taking and how you can set yourself up for the highest chance of success.
DECA Talks: The GRIT It Takes to Seek Success
The secret to outstanding achievement is not talent or privilege, but grit: a special blend of passion and persistence for long-term goals.
DECA Talks: Just Say Yes
Ever felt torn when presented with a cool new opportunity? Learn how choosing to say “yes” can lead to easier decision-making in the future…and some cool opportunities along the way.
Look Back on Collegiate DECA ENGAGE in Chicago
Nearly 300 Collegiate DECA members from 17 associations attended the 2019 ENGAGE Conference in Chicago, IL on November 21-23, 2019.
DECA Direct Magazine: Entrepreneurship
The Entrepreneurship Issue features tips, resources and how-to guides to help kickstart your next entrepreneurial endeavor.
How Studying Abroad Can Help You Become an Entrepreneur
Studying abroad has many benefits, teaches you life skills and equips you with qualities that can be found in entrepreneurs. Here are just a few of the things you can learn from studying abroad that will help with your future career aspirations.
2019 DECA Pumpkin Contest Winners
The annual DECA Pumpkin Contest is always a great time for members and advisors to show off their creativity and DECA pride. This year did not disappoint!
2019-2020 DECA Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2019-2020 Virtual Business Challenge (VBC).
DECA Direct Magazine: Here We Go
The Back to School issue features tips on selecting your competitive event, a guide to setting goals for the upcoming year and everything you need to get started this year in DECA!
Getting Started with Prepared Events
For those of you that have competed in DECA’s prepared events, you know that writing a quality paper, coupled with delivering a presentation, can be hard and tedious work.
Behind the Scenes at Disney World
This summer, DECA's executive officer team got a chance to peek behind the curtain (and underground) to see what makes Walt Disney World truly magical. Officers took part in training sessions through the Disney College Program, exploring leadership and culture through the Disney lens.
