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Case Study of the Week

Case Study of the Week: Using AI for Representation

Oct 7, 2024

Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Career Insights

Staying Safe and Secure in the Cyber World

Oct 6, 2024

Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

Chapter Strategy

October is National Principals Month

Oct 1, 2024

Celebrated every October, National Principals Month is an opportunity for DECA members, advisors and communities to celebrate and honor our incredible principals for their visionary leadership and tireless pursuit of success for each student.

Chapter Strategy

Making the Most of DECA Month

Oct 1, 2024

DECA Month is right around the corner. With an activity every day, it’s the perfect time to show your passion and introduce many communities to the world of DECA. Learn how you can get involved this November to engage your entire community.

Career Insights

From Pumpkins to Candy Corn: A Look into Halloween Marketing

Oct 1, 2024

The “spooky season” has finally arrived with the start of October. Halloween is the perfect opportunity to learn about marketing trends and the consumerism surrounding a classic holiday.

Conferences

Your Guide to Washington during WRLC

Oct 1, 2024

Explore the cities of Bellevue and Seattle this November as you embark on your journey to the 2024 Western Region Leadership Conference.

Compete

5 Tips for Conquering DECA’s Corporate Challenges

Oct 1, 2024

Corporate challenges in DECA provide a unique opportunity to showcase your skills in real-world scenarios. Step outside your comfort zone and discover new talents by exploring these innovative events.

Career Insights

A Recipe for Success: The Marketing Behind the Pumpkin Spice Latte

Oct 1, 2024

The PSL was a seasonal hit that began at Starbucks and has since become a widespread phenomenon. Its remarkable success can be attributed to three key marketing strategies. Learn about these in this article featuring your favorite fall drink!

College Success

Top Reasons to Attend Golisano Institute for Business & Entrepreneurship

Oct 1, 2024

Golisano Institute for Business & Entrepreneurship offers a unique, affordable and accelerated business education. The program prepares students for real-world success within an intimate, supportive community.

Case Study of the Week

Case Study of the Week: Reducing Operating Costs

Sep 30, 2024

Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.

Compete

Register Now for Round One of the DECA Virtual Business Challenge

Sep 24, 2024

You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.

Case Study of the Week

Case Study of the Week: Sell out?

Sep 23, 2024

Step into the role of the general manager for Vinyl Spin, an independently owned record shop that sells new and used vinyl records. The owner wants you to weigh the pros and cons of being an exclusive sales outlet for a new vinyl album.

College Success

How to Get Your Share of DECA Scholarships

Dec 6, 2021

With $200,000 in DECA scholarships available, it's important to master your application. Use these tips to help you get started!

Spotlights

UWEC DECA Hosts Halloween Social

Dec 4, 2021

On October 25, the University of Wisconsin-Eau Claire DECA hosted a Halloween social.

Spotlights

Mayville State University DECA Finds Ways to Give Back During COVID-19

Dec 1, 2021

Mayville State University DECA finds ways to connect with the community through volunteering, even in the midst of a global pandemic.

Chapter Strategy

100 Ideas from Collegiate DECA's Engage Conference

Nov 30, 2021

Check out these 100 member-generated ideas and best practices to help boost your chapter's community involvement, competition preparation, fundraising strategies and member engagement.

DECA News

Collegiate DECA 2021 Virtual Case Simulation Competition Winners

Nov 30, 2021

Nearly 90 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Career Insights

Explore Holiday Trends: Consumers Shop Sooner, Spend More

Nov 30, 2021

The National Retail Federation says this holiday season will have consumers shopping sooner and spending more – emphasizing the deep impact that retail has on the overall economy and highlighting the career opportunities in the industry.

Case Study of the Week

Case Study of the Week: Generational Marketing at Pottery Place

Nov 29, 2021

You are the owner of the small business Pottery Palace. Since the business opened one year ago, you have noticed that the majority of customers are females, age 25-55 years old. While you appreciate your customers, you feel that Pottery Palace is missing out on the large population of senior citizens in the area.

Case Study of the Week

Case Study of the Week: A National Chain Makes Plans for a Rural Location

Nov 22, 2021

You are to assume the role of district operations manager for Go-Mart. The district vice president has asked you to determine which brand of Go-Mart retail store is best for a new rural location.

Career Insights

How to Craft a Stand-Out Cover Letter

Nov 22, 2021

A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

Career Insights

4 Essentials for Planning Your Future Career

Nov 22, 2021

Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.

Career Insights

How to Land a Dream Career in the Apartment Industry

Nov 22, 2021

Don't roll the dice when it comes to discovering a dynamic and rewarding career! Once considered a best-kept career secret, DECA has helped increase awareness and promote the apartment industry as one that offers a “career of choice”, not of chance.

Spotlights

Minnesota DECA Is Back 2 Business

Nov 20, 2021

Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

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Case Study of the Week

Case Study of the Week: Justifiable Loans

Jan 15, 2024

Step into the role of a loan officer at Trust Bank. A customer has asked you to explain why certain loans are justifiable and others are not.

College Success

Choosing Your College: A Guide Beyond Rankings 

Jan 15, 2024

The quest for the ideal university surpasses surface-level criteria. Reflect on your academic, personal and professional goals, and prioritize experiences that resonate with your vision for the future.

Spotlights

Merging Community Service with Networking

Jan 11, 2024

At the annual Michigan Collegiate DECA State Career Development Conference, MI Collegiate DECA merged community service with networking by participating in a tie blanket craft with glowing reviews post-conference.

Spotlights

From DECA Challenge to Changemakers: Angels Among Us

Jan 11, 2024

Inspired by a DECA challenge, a group of Lebanon Trail DECA students transformed their marketing skills into a force for good, founding 'Angels Among Us.' Fueled by a passion to make a difference, these young changemakers are creating waves of change in the DECA community.

Spotlights

Entrepreneurship in the Digital Age

Jan 10, 2024

It's no surprise that new technologies have impacted the course of entrepreneurship and various start-up businesses. The digital age has forever changed how entrepreneurship is approached.

Spotlights

BLC DECA Shines Through FutureSolvers Competition

Jan 10, 2024

Through a local business competition opportunity, Bethany Lutheran College DECA Chapter was able to get in extra practice for future DECA competitions and make great memories in the process!

DECA News

Congratulations to the DECA Stock Market Game 2024 ICDC Qualifiers

Jan 9, 2024

DECA Inc. is pleased to announce the 2024 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Spotlights

Why Starting a Collegiate DECA Chapter is Worth It

Jan 8, 2024

Starting a Collegiate DECA chapter is a challenging yet rewarding experience. Learn more about the Collegiate DECA chapter recently founded at Butler University in Indianapolis, Indiana.

Case Study of the Week

Case Study of the Week: Menu Creation

Jan 8, 2024

Step into the role of the manager of Café on the Square, a full-service restaurant set to open later this year. The owner of the restaurant wants you to determine necessary information needed on the restaurant menu.

Spotlights

Interview With an IT CEO

Jan 2, 2024

Sagar Pelaprolu has spent the last two decades here as an entrepreneur. He has launched several successful businesses, from manufacturing to IT, with his latest endeavor being Sage IT. In this interview, I talked with Sagar to learn more about his career journey, tips for success and future goals.

Compete

Excelling in Collegiate DECA Role-plays

Jan 1, 2024

In Collegiate DECA, mastering role plays is crucial for success in the business world. Whether you're a seasoned participant or new to DECA, these practical tips will help elevate your role-playing skills.

DECA News

Collegiate DECA: What to Look Forward to in 2024

Jan 1, 2024

With the new year kicking off, there are so many amazing opportunities that you can take advantage of to Experience the Difference in 2024.