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Conferences

Watch the DECA ICDC 2025 Grand Opening Session

Apr 26, 2025

Watch the 2025 DECA International Career Development Conference Grand Opening Session on-demand.

DECA News

DECA Recognizes Donna McFadden with Honorary Life Membership

Apr 26, 2025

Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.

Conferences

Will You Accept the ICDC DECA Quest Challenge?

Apr 21, 2025

When not competing or participating in academies, make the most of your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes.

Case Study of the Week

Case Study of the Week: Automated Trading Platforms

Apr 21, 2025

Step into the role of a financial advisor. A friend is considering automated trading platforms and has asked you for more information.

Partners

DECA Announces New Engagement with Merrill

Apr 16, 2025

DECA is thrilled to announce a new engagement with Merrill Wealth Management, a leading provider of wealth management and investment services, and a Bank of America company.

Partners

DECA and Piper Sandler Complete 49th Semi-Annual Survey

Apr 16, 2025

DECA and Piper Sandler completed the 49th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 6K teens across the U.S., with an average age of 16.2.

Conferences

DECA ICDC: Know Before You Go

Apr 15, 2025

We're thrilled to welcome 25,000 DECA members, advisors and partners to the International Career Development Conference in Orlando, FL on April 26-29, 2025. This guide includes everything you need to know before you go to Orlando!

Career Insights

Understanding Vehicle Financing

Apr 15, 2025

Financial Literacy Month is the perfect time to explore real-life money topics like vehicle financing and ownership. Learn about resources that you can use to teach these essential concepts to help students make informed, confident financial decisions.

Conferences

DECA is Excited to Welcome 75+ Exhibitors to ICDC

Apr 14, 2025

Attendees of DECA's International Career Development Conference in Orlando, FL will have the chance to network with more than 75 exhibitors. Explore the companies, colleges and organizations participating in this year’s event.

Conferences

Maximizing Your Professional Conference Experience

Apr 14, 2025

Whether it’s your first time or you’ve started collecting pins like a pro, there’s more to the conference experience than a weekend getaway. With the right preparation and a few tips, you can turn a few days of networking and workshops into a launchpad for your future.

Conferences

Download the 2025 DECA ICDC Program + Mobile App

Apr 14, 2025

Get ready to gather with 25,000 attendees at DECA's International Career Development Conference in Orlando, FL! Download the conference program to start planning your custom experience.

Case Study of the Week

Case Study of the Week: Does Flavoring Help a Cough?

Apr 14, 2025

Step into the role of the director of marketing for Haven Products, a popular brand of over-the-counter medicines. The president has asked you to analyze the new Stop Cough with Honey.

Chapter Strategy

3 Tips to Take Your Virtual Tabling Event to the Next Level

Jan 19, 2021

Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!

Chapter Strategy

Take Your Leadership Passport to the Next Level

Jan 13, 2021

Congratulations! You survived the first semester of this academic year. Now, it's time to plan for your next semester and the rest of your Collegiate DECA experience this year.

Career Insights

DECA Direct Magazine: Marketing Trends

Jan 12, 2021

The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.

Career Insights

6 Things to Start Doing Now to Land Your Marketing "Dream Job"

Jan 12, 2021

Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.

Chapter Strategy

Marketing Your Chapter in the New Year

Jan 12, 2021

Discover tips to market your Collegiate DECA chapter and recruit new members in the second semester.

Career Insights

The Best Marketing Career for Your Personality Type

Jan 12, 2021

Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!

Compete

The Art of Storytelling

Jan 12, 2021

Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story—our DECA story. So, why not make your story the best it can be?!

Career Insights

Behind the Headlines with a P&G Communications Executive

Jan 12, 2021

Procter & Gamble Chief Communications Officer Damon Jones sits down with NRF Foundation All Access for “20 Questions.”

DECA News

Announcing the 2020 Intuit Innovation Challenge Winners

Jan 12, 2021

The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.

Career Insights

Top 10 Marketing Trends to Watch for in 2021

Jan 12, 2021

Looking for the latest trends and buzzwords to incorporate into your next role-play? DECA’s Competitive Events Specialist shares a look at what to expect in the new year.

Spotlights

The Circle of DECA

Jan 9, 2021

As high school DECA members from different states, these alumni members never imagined they would come full circle to work for the same company, AT&T, and pass the baton by mentoring current high school DECA members.

Career Insights

Behind the Scenes at the MDA Telethon

Jan 7, 2021

MDA is giving DECA members an exclusive behind-the-scenes look at the creation of the MDA Telethon from a marketing and communications lens and shares how the show was collaboratively created.

Most Recent Articles

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Chapter Strategy

Appreciating the Unsung Heroes of DECA

Jan 1, 2024

Your chapter advisors have fostered your love and success thus far in DECA, and their efforts may often go unnoticed, so here are some ideas to appreciate all they do for you!

DECA News

On the Horizon: Gauging Your Fit for DECA Executive Office

Jan 1, 2024

Are you looking for a way to grow in leadership and serve thousands of members? Do you have a passion for spreading the benefits of DECA? If this sounds like you, keep reading to find out if an Executive Officer position is the right fit for you.

Chapter Strategy

Preparing DECA's Next Generation

Jan 1, 2024

As we celebrate the involvement of the next DECA generation, let's take a closer look at the unique opportunities and considerations we can provide for our future emerging leaders.

Chapter Strategy

Your Blueprint for Mastering Chapter Collaboration

Jan 1, 2024

Ever thought about working with other chapters to plan events and expand your leadership? Boost your leadership and plan exciting collaborative chapter events with these five steps.

Leadership

Exploring the Benefits of DECA’s Leadership Styles

Jan 1, 2024

DECA leadership styles are important for personal and professional development as they provide a framework for self-understanding, team collaboration, adaptability, effective communication and career planning.

Career Insights

Powering Up for The New Year

Jan 1, 2024

Acquiring power skills can alter the trajectory of your high school years and your subsequent collegiate experience and professional life. Prepare to enter your ‘power’ era—by honing the skills to get there.

Spotlights

Community Involvement During the Holiday Season

Dec 26, 2023

One of the best things to do during the holiday season is to help others in your community. See how Edmond North DECA organizes a school-wide project that helps families during the holiday season every year.

Case Study of the Week

Case Study of the Week: An Ethical Partnership?

Dec 25, 2023

Step into the role of the director of partnerships at Body Positivity Society, a nonprofit organization that educates and promotes body positivity. The executive director wants you to analyze whether to accept a generous bid for partnership from a national apparel chain.

Spotlights

Expanding Your Chapter's Reach to Elementary Schools

Dec 21, 2023

Have you ever considered expanding the idea of "career readiness" to local elementary schools in your area? This innovative approach allows your chapter to engage with elementary schools in a creative way.

DECA News

Announcing DECA's 2023-2024 Chapter Campaign Winners

Dec 19, 2023

DECA members are experiencing the difference, with an impressive number of chapters completing their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

Spotlights

Elevate Your DECA Written Event: 5 Tips to Make Your Presentation Unforgettable

Dec 18, 2023

As we get ready for another exciting year of DECA competition, written event preparation is in full swing! From document aesthetics to judge adaptation, learn how to level up your DECA written presentations to make a memorable impact.

Case Study of the Week

Case Study of the Week: Learn a Foreign Language Month

Dec 18, 2023

Step into the role of the marketing communications specialist for Speak Now, a subscription-based language learning app. The senior vice president wants you to create messaging that will inform the public that December is “Learn a Foreign Language Month” and persuade them to use Speak Now.