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4 Tips to Elevate Your Chapter Meetings
As the new school year begins, look at these easy-to-implement tips to take your chapter meetings to the next level. With engaging chapter meetings, you can build your chapter’s recruitment and member involvement on your chapter’s journey to Be the One.
SBE Tips & Tricks for Success
Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.
Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.
Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.
Be The One with Back-to-School Resources for Your Chapter
Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.
DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.
Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.
The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.
Watch Now: DECA's 2024-2025 Membership Video
Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.
Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.
Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!
Discover More About Puerto Rico DECA
DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.
How to Effectively Hold an Officer Meeting: The Indiana Collegiate DECA Way
As college students, it is essential to make the most of our time for leisure and relaxation. It is a necessity that we act efficiently to maximize our free time. This is how we do that at Indiana Collegiate DECA.
The Global Business Academy: Consulting Opportunities for DECA Members
DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.
Your January Checklist for a Standout DECA Season
With the right planning this month, the rest of the year can be your chapter’s most successful yet. Here are five strategies to help make this semester one to remember.
Sponsorship Guidance for Collegiate DECA Chapters
Many chapters are facing the same challenge right now: securing sponsorships feels harder. Employers are cautious, hiring has slowed and budgets are tighter. If your chapter is struggling, you’re not alone.
Lead Bigger: Why You Should Run for Collegiate DECA Executive Office
Running for Collegiate DECA Executive Office is about growth, service and leadership. Executive officers help shape the future of Collegiate DECA while gaining experiences that extend far beyond college.
A Guide to Hospitable Careers
Today’s job market is full of opportunities within the hospitality industry, so it’s important to explore the industry that crafts unique experiences while building connections.
Career Paths and Professional Growth in the U.S. Air Force
With more than 200 career specialities, the Air Force offers a structured environment where you can build expertise, earn industry-recognized credentials and gain practical experience across a wide range of fields.
Case Study of the Week: Loyalty Brand vs Trendy Brand in Security
Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.
Case Study of the Week: Winning With An Unintentional Celebrity Endorsement
Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.
Preparing for DECA Glass: High Plains Technology Center’s Competition Prep Session
High Plains Technology Center DECA hosted a competition preparation session to help members sharpen their skills, gain confidence, and get ready for the competition stage.
Why Human Connection Still Matters in a Digital Business World
In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.
Add Collegiate DECA to Your Winter Break
Winter break is the perfect time to relax, recharge and reset for the second part of the school year, but you don't have to take a break from DECA! Here are some helpful tips to stay involved and beat any winter break boredom.
Most Recent Articles
View All ArticlesCase Study of the Week: Resort Day Passes
Step into the role of the director of sales and marketing for Dew Point Resort and Conference Center, a large resort located in a popular tourist town.
Congratulations to the Collegiate DECA Members of the Month
This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.
Congratulations to DECA's 2026 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises that earned a 2025-26 Chapter Certification!
Dress for Confidence, Not Just the Dress Code
“Dress for success" is advice we hear everywhere. But too often, it gets reduced to a simple checklist: blazer, slacks, closed-toe shoes. The way clothing makes us feel is often overlooked, which can affect how we perform.
Announcing the 2025-2026 Virtual Business Challenge Round 2 ICDC Qualifiers
DECA congratulates finalist teams in the second round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.
Apply Now for the 2026 DECA Hotel Challenge Curriculum Grants
Through the VBC—DECA Hotel Challenge, more than $6,000 in curriculum grants will be awarded at the start of the 2026-27 school year to DECA chapters. Read on to learn how to apply.
Sending DECA Love this Valentine's Day
Let your DECA bestie, competition partner and fellow chapter members know how much they mean to you with this year's DECA Valentines!
Advisor Best Practice Spotlight of the Week: Tammy Cox
DECA advisor Tammy Cox has implemented a student-led project management structure for chapter events and initiatives, which has positively impacted her members and the chapter culture.
Study Smarter, Not Harder: Your Guide to Role-play Success
The most successful competitors don’t study harder; they study smarter. Here’s how to prepare efficiently, build real-world knowledge, and stand out in your next role-play.
Effective Networking Activities for Your Collegiate DECA Chapter
As college students, learning to network can be daunting. A way your chapter can overcome this is by hosting networking events with additional business organizations to create a more comfortable environment.
American Marketing Association (AMA) Associate in Marketing Management Certificate Now Available
The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.
Case Study of the Week: Spot The Weaknesses
Step into the role of an accounting auditor hired by Operation Care, a local nonprofit organization. The chair of the board of trustees wants to increase accounting controls and has asked you to review current controls, report weaknesses and make recommendations.
