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Chapter Strategy

Recruit, Retain, Repeat: Strategies for Maintaining Chapter Memberships

Aug 1, 2024

DECA is poised to reach record membership levels yet again. Establishing a strong support framework is crucial to maintaining this growth and effectively nurturing new chapters. Here is how you can foster retention and create a lasting impact.

Chapter Strategy

Engaging with High School Member Video Calls

Aug 1, 2024

Discover ways to stay engaged this year through the High School Executive Officer team’s One DECA, President's Council and Regional Call series.

Chapter Strategy

Selling DECA to New Members

Aug 1, 2024

Membership recruitment at the beginning of each school year is essential to a chapter’s success. Here are some ideas to help you sell DECA while gaining exposure from your school community.

Chapter Strategy

Be The One: High School Program of Leadership

Aug 1, 2024

The 2024-2025 High School Division Executive Officer Team is excited to introduce our Program of Leadership. We can’t wait to help members Be the One through advocacy, communications and leadership development.

Chapter Strategy

Middle School Mania

Aug 1, 2024

With a shared goal of expanding our membership, it's essential to tap into new opportunities among middle school students—the future enthusiasts of DECA. Here are some quick tips on recruiting future members from your local middle school.

Partners

#DECAATTProject 2023-2024: Impactful Mentorship Opportunities

Jul 29, 2024

Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Spotlights

Pioneering Leadership: Ava Stacker's Trailblazing Role as GA DECA's VP of Marketing

Jul 5, 2024

Ava Stacker is the first student of South Fulton DECA to hold the VP of Marketing position on GA DECA's Executive Officer Team. This remarkable achievement highlights Ava’s outstanding leadership skills sets an inspiring example for aspiring young leaders across the state.

Conferences

Watch the #DECAICDC 2025 Promo Video

Jul 5, 2024

Be The One at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Orlando, Florida on April 26-29, 2025.

DECA News

Download the 2024-2025 DECA Guide

Jul 1, 2024

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Chapter Strategy

Summer Fundraising with Your DECA Chapter

Jul 1, 2024

Are you looking to jumpstart your chapter’s success? Here are some ways to keep your chapter active during the summer with fundraising for the upcoming year!

Chapter Strategy

Ahead of the Curve: Organizing Tips for Next School Year

Jul 1, 2024

With advanced course loads and immersive extracurriculars, time management and planning can be difficult in high school. Take a look at some tips to help you ensure next school year is your most organized yet!

Chapter Strategy

Be The One: DECA Starter Pack Pt. 2

Jul 1, 2024

Here is part 2 of the Be The One DECA Starter Pack series. This article is about boosting your chapter's Communications Strategy with a step-by-step strategic communications plan to help it thrive this upcoming year.

Partners

Adobe + DECA Unlock Creative Career Pathways for Next-generation Talent

Oct 15, 2024

Through the partnership with Adobe, DECA members will learn creative and AI skills that will help them get ahead, and stay ahead, in today's job market. Adobe's new initiative helps DECA members build a competitive resume and learn the skills they need.

Chapter Strategy

Collegiate DECA Chapter Leadership Guidebook

Oct 15, 2024

The newly updated Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Be The One in your chapter this year.

Case Study of the Week

Case Study of the Week: Helping a Small Business Owner with Financial Planning

Oct 14, 2024

Step into the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family owned business that is a retailer and manufacturer. The owner would like you to weigh in on financial planning for the business.

Partners

DECA and Piper Sandler Complete 48th Semi-Annual Survey

Oct 9, 2024

DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.

Conferences

Your Guide to Minneapolis During Collegiate DECA Engage

Oct 7, 2024

Discover the beauty of the city close to nature, full of heritage and award-winning restaurants, and rich with art and museums. Minneapolis is a walkable, cultural hub part of a rich and diverse area known as the Twin Cities.

Case Study of the Week

Case Study of the Week: Using AI for Representation

Oct 7, 2024

Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Career Insights

Staying Safe and Secure in the Cyber World

Oct 6, 2024

Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

Conferences

How To Lead a Successful Fall Conference

Oct 1, 2024

As we approach the fall conference season, it is important to consider the various activities, planning and logistics that go into a successful event. Here are a few things to ensure you are ready to host your local fall conference.

Chapter Strategy

How to Retain Non-Competitive Members

Oct 1, 2024

Fostering an inclusive and engaging environment for non-competitive members in Collegiate DECA is crucial for the overall success and diversity of our chapters. Use these strategies enhance member retention and enrich the DECA experience.

Chapter Strategy

Opportunities for Non-Competitive Members

Oct 1, 2024

When most people hear "DECA," they immediately think of competitive events. For those who choose a different journey, DECA provides life-changing experiences in leadership, career preparation, networking and personal growth.

Chapter Strategy

The Impact of Non-Competitive Members

Oct 1, 2024

The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.

Chapter Strategy

How to Recruit Non-Competitive Members

Oct 1, 2024

When talking about DECA, students are often told about competitions and conferences. However, the Collegiate division's main focus is on career-building. Learn how to communicate the benefits non-competitive members can get by joining Collegiate DECA.

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Career Insights

Ace Your Interview

Feb 1, 2024

Are you thinking about getting a summer internship or job? Follow these tips to ace your interview and kickstart your career!

Chapter Strategy

Action Is Passion: Advocating for the Vital Role of CTSOs and CTE

Feb 1, 2024

CTE Month is the perfect opportunity for DECA’s members to show their passion and take real action. This article delves into the significance of championing these programs and explores actionable ideas to advocate, embracing the mantra that "action is passion."

College Success

3 Ways to Compete in College

Feb 1, 2024

College is your chance to thrive, not only through learning new skills and experiencing new views but also by tapping into the community around you. It’s the perfect place to find like-minded people eager to flex their skills with some healthy competition.

Spotlights

GCU Collegiate DECA Walks to End Epilepsy

Jan 31, 2024

Collegiate DECA GCU has historically participated in many charitable fundraisers and activities. We specifically target community service activities that support causes that affect our members and causes in which our members have a philanthropic interest.

Spotlights

DECA from a Law School Prospect

Jan 30, 2024

Although my trajectory does not lead me toward the traditional business landscape, I am grateful for the skills that DECA has helped me unearth and cultivate in preparation for my legal future.

Spotlights

Setting Sail as Southwest Minnesota Collegiate DECA's VP

Jan 30, 2024

My role as Vice President is not just a title; it's a personal commitment to inspire, guide and empower. Let’s set sail on this leadership journey and chart a course toward a future of collective achievement and prosperity.

Spotlights

The Role of Emotional Intelligence in Leadership

Jan 29, 2024

Learning business is not just about mastering financial acumen or strategic planning; it's about understanding the balance of human emotions that underlies every decision and interaction.

Case Study of the Week

Case Study of the Week: Generational Inclusion in the Workplace

Jan 29, 2024

Step into the role of the director of human resources at the regional headquarters of First Trust Bank. The vice president wants your input on improving organizational culture and development with a team that includes four generations.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 26, 2024

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Chapter Strategy

One Diamond: January 2024

Jan 25, 2024

Check out what you missed on the January 2024 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Career Insights

7 Retail Industry Predictions for 2024

Jan 24, 2024

Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.

Case Study of the Week

Case Study of the Week: Adding Live-streaming as a Sales Channel

Jan 22, 2024

Step into the role of the owner of Ornamental, a small business that creates indoor and outdoor decorations. Your business partner wants you to add another sales channel and you must explain livestream shopping and how adding it would benefit the company.