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Chapter Strategy

Recruit, Retain, Repeat: Strategies for Maintaining Chapter Memberships

Aug 1, 2024

DECA is poised to reach record membership levels yet again. Establishing a strong support framework is crucial to maintaining this growth and effectively nurturing new chapters. Here is how you can foster retention and create a lasting impact.

Chapter Strategy

Engaging with High School Member Video Calls

Aug 1, 2024

Discover ways to stay engaged this year through the High School Executive Officer team’s One DECA, President's Council and Regional Call series.

Chapter Strategy

Selling DECA to New Members

Aug 1, 2024

Membership recruitment at the beginning of each school year is essential to a chapter’s success. Here are some ideas to help you sell DECA while gaining exposure from your school community.

Chapter Strategy

Be The One: High School Program of Leadership

Aug 1, 2024

The 2024-2025 High School Division Executive Officer Team is excited to introduce our Program of Leadership. We can’t wait to help members Be the One through advocacy, communications and leadership development.

Chapter Strategy

Middle School Mania

Aug 1, 2024

With a shared goal of expanding our membership, it's essential to tap into new opportunities among middle school students—the future enthusiasts of DECA. Here are some quick tips on recruiting future members from your local middle school.

Partners

#DECAATTProject 2023-2024: Impactful Mentorship Opportunities

Jul 29, 2024

Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Spotlights

Pioneering Leadership: Ava Stacker's Trailblazing Role as GA DECA's VP of Marketing

Jul 5, 2024

Ava Stacker is the first student of South Fulton DECA to hold the VP of Marketing position on GA DECA's Executive Officer Team. This remarkable achievement highlights Ava’s outstanding leadership skills sets an inspiring example for aspiring young leaders across the state.

Conferences

Watch the #DECAICDC 2025 Promo Video

Jul 5, 2024

Be The One at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Orlando, Florida on April 26-29, 2025.

DECA News

Download the 2024-2025 DECA Guide

Jul 1, 2024

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Chapter Strategy

Summer Fundraising with Your DECA Chapter

Jul 1, 2024

Are you looking to jumpstart your chapter’s success? Here are some ways to keep your chapter active during the summer with fundraising for the upcoming year!

Chapter Strategy

Ahead of the Curve: Organizing Tips for Next School Year

Jul 1, 2024

With advanced course loads and immersive extracurriculars, time management and planning can be difficult in high school. Take a look at some tips to help you ensure next school year is your most organized yet!

Chapter Strategy

Be The One: DECA Starter Pack Pt. 2

Jul 1, 2024

Here is part 2 of the Be The One DECA Starter Pack series. This article is about boosting your chapter's Communications Strategy with a step-by-step strategic communications plan to help it thrive this upcoming year.

Conferences

Download ICDC 2025 Certificates and Competitor Performance Reports

May 20, 2025

Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports

May 20, 2025

If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Case Study of the Week

Case Study of the Week: Creating a Ring of Champions

May 19, 2025

Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.

DECA News

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE

May 12, 2025

DECA Inc. has earned recognition from ASAE with a 2025 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.

Case Study of the Week

Case Study of the Week: Incentive to Return to Office

May 12, 2025

Step into the role of the director of human resources for Smart Venture. The president would like you to examine the current total rewards system and create an incentive for employees to return to working in the office.

Compete

Collegiate DECA Competitive Event Draft Topics Announced for 2025-2026

May 12, 2025

Get a head start on the 2025-2026 competition season with Collegiate DECA's competitive event draft topics for the Business Research, Digital Marketing Strategies and Financial Statement Analysis events.

Conferences

Previous Collegiate DECA ICDC Competitive Event Winners

May 7, 2025

Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.

Case Study of the Week

Case Study of the Week: What Could Go Wrong with Never Ending Shrimp?

May 5, 2025

Step into the role of the director of marketing for Coastal Fare, a full-service casual dining restaurant chain that specializes in seafood. The director of operations wants you to recreate the Never-Ending Shrimp Plate.

Case Study of the Week

Case Study of the Week: Raise Awareness for a New Brand

Apr 28, 2025

Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.

Partners

DECA Celebrates National Advisory Board Partners for Their Longtime Support

Apr 26, 2025

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA News

DECA Recognizes Donna McFadden with Honorary Life Membership

Apr 26, 2025

Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.

DECA News

Congratulations to the Top Competitors in Session 2 of the 2024-2025 Collegiate DECA Stock Market Game

Apr 22, 2025

DECA congratulates the top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

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DECA News

Collegiate DECA 2021 Virtual Case Simulation Competition Winners

Nov 30, 2021

Nearly 90 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Career Insights

Explore Holiday Trends: Consumers Shop Sooner, Spend More

Nov 30, 2021

The National Retail Federation says this holiday season will have consumers shopping sooner and spending more – emphasizing the deep impact that retail has on the overall economy and highlighting the career opportunities in the industry.

Conferences

A Look Back at the Ultimate DECA Power Trip

Nov 30, 2021

The Ultimate DECA Power Trip was held in November during DECA Month! From November 19-21, members and advisors had the chance to visit the “City of Champions” —Boston, MA! Here's a look at what happened...

Case Study of the Week

Case Study of the Week: Generational Marketing at Pottery Place

Nov 29, 2021

You are the owner of the small business Pottery Palace. Since the business opened one year ago, you have noticed that the majority of customers are females, age 25-55 years old. While you appreciate your customers, you feel that Pottery Palace is missing out on the large population of senior citizens in the area.

Case Study of the Week

Case Study of the Week: A National Chain Makes Plans for a Rural Location

Nov 22, 2021

You are to assume the role of district operations manager for Go-Mart. The district vice president has asked you to determine which brand of Go-Mart retail store is best for a new rural location.

Career Insights

How to Craft a Stand-Out Cover Letter

Nov 22, 2021

A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

Career Insights

4 Essentials for Planning Your Future Career

Nov 22, 2021

Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.

Career Insights

How to Land a Dream Career in the Apartment Industry

Nov 22, 2021

Don't roll the dice when it comes to discovering a dynamic and rewarding career! Once considered a best-kept career secret, DECA has helped increase awareness and promote the apartment industry as one that offers a “career of choice”, not of chance.

Conferences

Nearly 1,400 DECA Members Power Up in Boston

Nov 21, 2021

From November 19-21, 2021, nearly 1,400 DECA student and advisor members from 31 states, Germany and Spain attend the Ultimate DECA Power Trip in Boston, Massachusetts.

Spotlights

Minnesota DECA Is Back 2 Business

Nov 20, 2021

Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

Chapter Strategy

Collaborating with Other Chapters

Nov 17, 2021

Learning to collaborate with others is a fundamental skill that is useful in both DECA and the real world. So why not start collaborating with other chapters? By partnering with others, chapters can increase their members' skills, share best practices and better prepare for competition.

DECA News

2021-2022 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 16, 2021

DECA congratulates finalist teams in the first round of the 2021-2022 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.