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DECA News

Apply to Join the 2026-2027 DECA Content Creators

Jul 6, 2026

The 2026-27 DECA Content Creators will help increase the DECA brand by showcasing their unique DECA experience. Content creators gain exclusive access to insider information while working to increase DECA's digital presence.

College Success

The Surprising Benefits of Volunteering

Jul 1, 2026

Can something as simple as talking to strangers about marine life really change who you are? During my year and a half as a Teen Ambassador at the Mississippi Aquarium, I found out that it really can.

Chapter Strategy

From Vision to Victory: How SMART Goals Transform a DECA Chapter

Jul 1, 2026

At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.

Career Insights

Sparking Sales: The Business of the Fourth of July

Jun 25, 2026

This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.

DECA News

Download the 2026-2027 DECA Guide

Jun 23, 2026

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Spotlights

Turning Sad Dogs Into Glad Dogs: TCHS DECA’s Community Donation Drive

Jun 12, 2026

From toy chests to wagging tails, TCHS DECA’s donation drive helped bring shelter dogs comfort. Thanks to the support of our school community, donated toys will make a difference for dogs waiting to find their forever homes.

DECA News

Get to Know the 2026-27 Executive Officer Team

Jun 12, 2026

As the 2026-27 High School Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.

Chapter Strategy

How to Discover Your Next Big Thing

Jun 12, 2026

Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.

DECA News

The Summer of DECA Quest

Jun 12, 2026

Welcome to Camp DECA, the ultimate summer destination for emerging leaders! Whether you're snapping photos or completing trivia questions, Summer of DECA is your chance to earn ultimate camper bragging rights.

Chapter Strategy

The Step-by-Step Guide to Meet with Congressional Representatives 

Jun 10, 2026

Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Jun 1, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Compete

Preparing for Success: Summer Competition Preparation

Jun 1, 2026

Taking steps during the summer sets you up for success when competitions begin. Whether you’re competing in a prepared event or a role-play event, getting started early can make a huge difference.

Chapter Strategy

Collegiate DECA Chapter Leadership Guidebook

Oct 15, 2024

The newly updated Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Be The One in your chapter this year.

Case Study of the Week

Case Study of the Week: Helping a Small Business Owner with Financial Planning

Oct 14, 2024

Step into the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family owned business that is a retailer and manufacturer. The owner would like you to weigh in on financial planning for the business.

Partners

DECA and Piper Sandler Complete 48th Semi-Annual Survey

Oct 9, 2024

DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.

Conferences

Your Guide to Minneapolis During Collegiate DECA Engage

Oct 7, 2024

Discover the beauty of the city close to nature, full of heritage and award-winning restaurants, and rich with art and museums. Minneapolis is a walkable, cultural hub part of a rich and diverse area known as the Twin Cities.

Case Study of the Week

Case Study of the Week: Using AI for Representation

Oct 7, 2024

Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Career Insights

Staying Safe and Secure in the Cyber World

Oct 6, 2024

Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

Conferences

How To Lead a Successful Fall Conference

Oct 1, 2024

As we approach the fall conference season, it is important to consider the various activities, planning and logistics that go into a successful event. Here are a few things to ensure you are ready to host your local fall conference.

Chapter Strategy

How to Retain Non-Competitive Members

Oct 1, 2024

Fostering an inclusive and engaging environment for non-competitive members in Collegiate DECA is crucial for the overall success and diversity of our chapters. Use these strategies enhance member retention and enrich the DECA experience.

Chapter Strategy

Opportunities for Non-Competitive Members

Oct 1, 2024

When most people hear "DECA," they immediately think of competitive events. For those who choose a different journey, DECA provides life-changing experiences in leadership, career preparation, networking and personal growth.

Chapter Strategy

The Impact of Non-Competitive Members

Oct 1, 2024

The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.

Chapter Strategy

How to Recruit Non-Competitive Members

Oct 1, 2024

When talking about DECA, students are often told about competitions and conferences. However, the Collegiate division's main focus is on career-building. Learn how to communicate the benefits non-competitive members can get by joining Collegiate DECA.

Chapter Strategy

DECA Month: The Collegiate Way

Oct 1, 2024

November is DECA month, a month members look forward to celebrating together. While many participating members are high school students, this article will help guide College students in joining in the fun: The Collegiate Way.

Most Recent Articles

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Leadership

How to Build Cross-functional Teams Across Tech, Digital and Marketing

Sep 1, 2024

In this article, dive into the key themes on integration and collaboration that emerged during a panel discussion hosted at NRF Nexus 2024 with professionals from BJ’s Wholesale Club, REI and Tractor Supply Company.

Chapter Strategy

Making Money for Your Chapter: Creative Ways College Students Are Fundraising

Sep 1, 2024

Fundraising is crucial for college student organizations to fund trips, community projects and other yearly initiatives. Successful chapters often use a combination of strategies to meet their financial goals.

Conferences

Excitement for ENGAGE

Sep 1, 2024

Whether you are a first-time member or returning, the ENGAGE conference is a perfect place to interact with the Collegiate DECA community. Learn about what ENGAGE is and why you should attend this year in Minneapolis, Minnesota.

Chapter Strategy

Maintaining Connections with Advisors and Professors

Sep 1, 2024

Maintaining connections with advisors and professors is vital for the success of your chapter. With the school year just starting, now is the perfect time for your leadership team to network.

Leadership

Tackling Imposter Syndrome

Sep 1, 2024

Starting a new school year can bring a multitude of challenges. Overcoming self-doubt and embracing your potential is key. Here are some strategies to help you conquer imposter syndrome and confidently navigate your journey.

College Success

How to Stand Out During College Application Season

Sep 1, 2024

As the school year begins, senior DECA members prepare to start the college application. But what does it take to get into your dream school? Here are some of my tried-and-true tips to help you navigate applying to college.

Compete

From Options to Opportunity: How to Pick Your Competitive Event

Sep 1, 2024

With 60 competitive events, DECA has a place for everyone, but picking an event can be overwhelming and confusing. Use these strategies to help select your competitive event.

Chapter Strategy

4 Tips to Elevate Your Chapter Meetings

Sep 1, 2024

As the new school year begins, look at these easy-to-implement tips to take your chapter meetings to the next level. With engaging chapter meetings, you can build your chapter’s recruitment and member involvement on your chapter’s journey to Be the One.

Chapter Strategy

SBE Tips & Tricks for Success

Sep 1, 2024

Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.

Chapter Strategy

Let’s Talk About the Updated Collegiate DECA Leadership Passport Program

Aug 30, 2024

This year’s Collegiate DECA Leadership Passport has been updated with new tasks, including removing passport levels and more. Get a look at what the new passports have to offer our members for the 2024-2025 membership year.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.