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College Success

4 Factors for College Matchmaking

Oct 20, 2021

Many DECA members will soon begin starting the college application process. While there are many factors that should influence your decision, here are four key factors you should consider when choosing which college(s) to apply to.

Case Study of the Week

Case Study of the Week: Remarketing a Classic Shoe Store

Oct 18, 2021

You are to assume the role of a marketing communications consultant hired by Cost Less Shoes, a national chain of discount footwear for men, women, and children. The CEO of the company has hired you to develop a marketing communications plan that will remarket the brand.

Compete

Earning DECA Glass: Online Events

Oct 18, 2021

Previous ICDC competitive events winners share their thoughts and insights on DECA's online events. Discover tips and tricks to help you prepare for your quest for DECA glass in the Stock Market Game and Virtual Business Challenge.

Compete

5 Ways to Improve Your Prepared Event

Oct 17, 2021

Written events can be difficult to master. What does a winning project look like? What kind of before-hand preparation is required?

Career Insights

Improving the Employee Experience

Oct 15, 2021

This year's Business Operations Research topic focuses on ways to improve the employee experience. We visited with Intuit, Men's Wearhouse and Marriott International to learn how they are charting a course for the future of their workplace culture based on their experiences from the past year.

Leadership

Rules to Live By: The Nature of Ethics

Oct 14, 2021

When you think of ethics, what comes to mind? Doing what people say you should do? Obeying the law? While these can both be part of ethical behavior, it takes a lot more than just listening to authority figures or doing what’s legal to be an ethical person.

Chapter Strategy

Using Pop-up Events to Increase SBE Sales

Oct 11, 2021

Pop-up events are becoming more popular, and there are plenty of reasons why you should consider having your School-based Enterprise (SBE) pop up in your community.

Leadership

3 Ways to Handle Burnout

Oct 11, 2021

Have you ever experienced a case of burnout? If so, it can be a challenging experience. During the school year, we take on many responsibilities and may find it hard to balance work, academics and life with so much on our plate. It is important to find a way to take a break and rest–both physically and mentally–to avoid burnout.

Case Study of the Week

Case Study of the Week: Investing Money at a Bank

Oct 11, 2021

You are to assume the roles of the investment manager and investment specialist at Cross Town Bank. You will be meeting with a customer to discuss options for investing in order to earn a return.

Chapter Strategy

3 Ways to Celebrate a DECA Halloween

Oct 7, 2021

Halloween is right around the corner, and what better way to spend the Halloween season than doing it DECA style! Here are three ways you can celebrate Halloween the DECA way.

Case Study of the Week

Case Study of the Week: Credit Card Ethics in the Workplace

Oct 4, 2021

You are to assume the roles of the human resources director and the operations director at Braxton Productions,. The president has asked you to determine if an employee’s actions are ethical, how to respond, and how to communicate any changes in processes to staff.

Compete

How to Best Prepare for Your Next Role-play

Oct 4, 2021

With competition season fast approaching, the number one thing on many competitors’ minds is the thought of how they can crush their role-play in front of their judges. Unfortunately, there is no magical hack to make your presentations better but these tips should definitely help!

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

Chapter Strategy

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA News

DECA and the NRF Foundation Celebrate 30 Years of Partnership

Sep 4, 2025

For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

Spotlights

From the Soccer Field to the DECA Stage: Starting the Kingwood High School Chapter

Sep 3, 2025

From chasing Division 1 dreams on the soccer field to building one of Texas's fastest-growing DECA chapters, I discovered that true leadership is about more than wins. It's about finding your voice, creating community and inspiring others to rise.

Chapter Strategy

Building and Leading a Strong Officer Team

Sep 3, 2025

Building a strong DECA officer team takes effort, but it can make all the difference in a chapter's success. Explore the values that build a strong chapter officer team!

Spotlights

Stepping Into DECA: Lessons From My First Year

Sep 3, 2025

Are you a student who's new to DECA? If so, here's my advice from someone who was once in your shoes.

Chapter Strategy

Racing into the School Year: East Paulding DECA's Membership Recruitment Campaign and Tactics

Sep 3, 2025

At East Paulding DECA, we were pleasantly challenged when the national DECA "Go the Extra" theme was released. After much thought and discussion, we happily chose a thrilling race car theme for our school's campaign.

Compete

Mastering Money: Why Finance Events Are Essential for DECA Members

Sep 2, 2025

Finance events help DECA members build real-world money management and consulting skills. From budgeting and investments to teamwork and client communication, this cluster prepares students for success both in and out of the competition setting.

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DECA News

Congratulations to the DECA Ethical Leadership Challenge 2023-2024 Winners

Jan 16, 2024

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2023-2024!

Case Study of the Week

Case Study of the Week: Justifiable Loans

Jan 15, 2024

Step into the role of a loan officer at Trust Bank. A customer has asked you to explain why certain loans are justifiable and others are not.

College Success

Choosing Your College: A Guide Beyond Rankings 

Jan 15, 2024

The quest for the ideal university surpasses surface-level criteria. Reflect on your academic, personal and professional goals, and prioritize experiences that resonate with your vision for the future.

Spotlights

Merging Community Service with Networking

Jan 11, 2024

At the annual Michigan Collegiate DECA State Career Development Conference, MI Collegiate DECA merged community service with networking by participating in a tie blanket craft with glowing reviews post-conference.

Spotlights

From DECA Challenge to Changemakers: Angels Among Us

Jan 11, 2024

Inspired by a DECA challenge, a group of Lebanon Trail DECA students transformed their marketing skills into a force for good, founding 'Angels Among Us.' Fueled by a passion to make a difference, these young changemakers are creating waves of change in the DECA community.

Spotlights

Entrepreneurship in the Digital Age

Jan 10, 2024

It's no surprise that new technologies have impacted the course of entrepreneurship and various start-up businesses. The digital age has forever changed how entrepreneurship is approached.

Spotlights

BLC DECA Shines Through FutureSolvers Competition

Jan 10, 2024

Through a local business competition opportunity, Bethany Lutheran College DECA Chapter was able to get in extra practice for future DECA competitions and make great memories in the process!

DECA News

Congratulations to the DECA Stock Market Game 2024 ICDC Qualifiers

Jan 9, 2024

DECA Inc. is pleased to announce the 2024 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Spotlights

Why Starting a Collegiate DECA Chapter is Worth It

Jan 8, 2024

Starting a Collegiate DECA chapter is a challenging yet rewarding experience. Learn more about the Collegiate DECA chapter recently founded at Butler University in Indianapolis, Indiana.

Case Study of the Week

Case Study of the Week: Menu Creation

Jan 8, 2024

Step into the role of the manager of Café on the Square, a full-service restaurant set to open later this year. The owner of the restaurant wants you to determine necessary information needed on the restaurant menu.

Spotlights

Interview With an IT CEO

Jan 2, 2024

Sagar Pelaprolu has spent the last two decades here as an entrepreneur. He has launched several successful businesses, from manufacturing to IT, with his latest endeavor being Sage IT. In this interview, I talked with Sagar to learn more about his career journey, tips for success and future goals.

Compete

Excelling in Collegiate DECA Role-plays

Jan 1, 2024

In Collegiate DECA, mastering role plays is crucial for success in the business world. Whether you're a seasoned participant or new to DECA, these practical tips will help elevate your role-playing skills.