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Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

DECA News

Meet the 2025-2026 DECA Content Creators

Aug 19, 2025

The DECA Inc. Communications team is excited to announce the 2025-2026 DECA Content Creators! Team members will help grow the DECA brand by showcasing their unique DECA experience.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Spotlights

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with DECA's Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: College is Expensive!

Aug 18, 2025

Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.

Partners

DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities

Aug 13, 2025

Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Zach Lisella

Aug 12, 2025

Zach Lisella of Northern Highlands Regional High School in New Jersey is our first DECA Advisor Spotlight of the Week! Check out Mr. Lisella's innovative competition preparation methods for helping his members get on stage and win big.

Chapter Strategy

DECA Advisors - Show Us How You’re Going the Extra!

Aug 12, 2025

We want to see how your chapter is setting up for success this year using the Go The Extra theme and the competitive events resources from your back-to-school box.

DECA News

Unpacking Teen Trends: Fall 2025 Taking Stock with Teens Survey

Aug 11, 2025

The 2025 Fall Piper Sandler Taking Stock With Teens Survey is now available for use in your classroom!

Case Study of the Week

Case Study of the Week: Investing in Smart Carts

Aug 11, 2025

Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.

Spotlights

Extra, Extra! Write All About Your DECA Experience

Aug 7, 2025

Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Not sure where to start? Discover why you should submit, what to submit and how to submit your DECA story in this article.

Chapter Strategy

The Impact of Non-Competitive Members

Oct 1, 2024

The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.

Chapter Strategy

How to Recruit Non-Competitive Members

Oct 1, 2024

When talking about DECA, students are often told about competitions and conferences. However, the Collegiate division's main focus is on career-building. Learn how to communicate the benefits non-competitive members can get by joining Collegiate DECA.

Chapter Strategy

DECA Month: The Collegiate Way

Oct 1, 2024

November is DECA month, a month members look forward to celebrating together. While many participating members are high school students, this article will help guide College students in joining in the fun: The Collegiate Way.

Conferences

Things to Do in Minneapolis During Collegiate DECA Engage

Oct 1, 2024

With so much to do in Minneapolis, Engage 2024 attendees can make the most of their downtime by exploring the local favorites. Whether you’re into art and history or want to try some amazing food, Minneapolis has something for everyone.

Chapter Strategy

The New Collegiate DECA Chapter Map

Oct 1, 2024

Are you curious if your current or future college campus has a Collegiate DECA chapter? Look no further than our Collegiate DECA Chapter Map, which gives you a glance at the over 200 institutions our division calls home.

Case Study of the Week

Case Study of the Week: Reducing Operating Costs

Sep 30, 2024

Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.

Conferences

Unlock Career Paths with Engage EduTOURS

Sep 23, 2024

CDECA’s Engage challenges members to understand their career interests, skills and experiences. During the conference, members have the opportunity to attend an EduTOUR of a thriving Minneapolis business.

Case Study of the Week

Case Study of the Week: Sell out?

Sep 23, 2024

Step into the role of the general manager for Vinyl Spin, an independently owned record shop that sells new and used vinyl records. The owner wants you to weigh the pros and cons of being an exclusive sales outlet for a new vinyl album.

College Success

Boost Your Scholarship Chances with DECA

Sep 20, 2024

Whether you are submitting an application for a scholarship this year or want to gain some better insight for applying for future scholarships, check out this article to learn how to leverage your DECA involvement to stand out.

College Success

Get Recognized with a DECA Inc. Scholarship

Sep 17, 2024

We are thrilled to announce that DECA's scholarship program for 2024-2025 is now open to submit applications! This is your chance to earn financial support for your education while being recognized for your achievements.

Case Study of the Week

Case Study of the Week: Promoting an After-Hours Daycare

Sep 16, 2024

Step into the roles of the owners of Twilight Childcare. An investor in the business has asked your team to develop a plan to promote the new business to targeted markets.

Case Study of the Week

Case Study of the Week: Correcting Journal Errors

Sep 9, 2024

Step into the role of the senior accountant at Monaco Company. The manager of the company wants you to correct journal entries and errors made in your absence.

Most Recent Articles

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Leadership

How To Sell Yourself

Mar 1, 2024

The marketing process often revolves around how to sell a good or service most effectively. But have you ever attempted to apply these tactics to yourself? Keep reading to discover what it means to build your personal brand - and how to sell it to anyone.

College Success

Senioritis Smackdown

Mar 1, 2024

As our DECA seniors’ final months of high school approach, a severe case of senioritis is in the air. But fear not, seniors, here are some helpful strategies to beat senioritis and come out on top!

Career Insights

Unwrapping the Power of Packaging: How Packaging Makes or Breaks Branding

Mar 1, 2024

Ever wonder how packaging impacts the way products are marketed? Read this article to dive into the world of packaging and uncover Its impact on your shopping journey!

Leadership

Leadership Illuminated: Must-Read Books for DECA Members

Mar 1, 2024

DECA members can experience the difference in their leadership journey by immersing themselves in these insightful books. As the pages turn, the wisdom gained from these books can guide DECA members on their path to becoming exceptional leaders.

Chapter Strategy

One Diamond: February 2024

Feb 27, 2024

Check out what you missed on the February 2024 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

DECA News

Announcing the 2024 NAA Auction Marketing Campaign Challenge Winners

Feb 26, 2024

DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2024 Auction Marketing Campaign Challenge.

Case Study of the Week

Case Study of the Week: The Needs for Starting a New Business

Feb 26, 2024

Step into the role of an entrepreneur excited about a new venture idea. A small business advisor has listened to your initial ideas and has requested additional information about your venture idea, The Tool School.

DECA News

Announcing the 2024 NPCF Social Impact Leader of Tomorrow Challenge Winners

Feb 22, 2024

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2024 Social Impact Leader of Tomorrow Challenge.

DECA News

Announcing the 2023-2024 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 20, 2024

DECA congratulates finalist teams in the second round of the 2023-2024 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Case Study of the Week

Case Study of the Week: To Rent or To Buy

Feb 19, 2024

Step into the role of a real estate agent. A client is having a difficult time deciding whether to rent or buy a home and has asked for your input.

Spotlights

Testing Tips for Collegiate DECA Competitive Success

Feb 16, 2024

Collegiate DECA competitive event testing can be difficult. With so many questions in so little time, here are some tips and tricks to approach exam practice and CDECA ICDC testing.

Spotlights

The Nuances of Networking: A Conversation with Mr. Thom Coats

Feb 16, 2024

Maximize your networking potential with Professor Thom Coats' three-step approach: meet, converse and follow up. From polished LinkedIn profiles to shared meals, embrace continuous connection beyond conferences for lasting professional success.