Videos
Filter by division:
The Surprising Benefits of Volunteering
Can something as simple as talking to strangers about marine life really change who you are? During my year and a half as a Teen Ambassador at the Mississippi Aquarium, I found out that it really can.
From Vision to Victory: How SMART Goals Transform a DECA Chapter
At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.
Sparking Sales: The Business of the Fourth of July
This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.
Download the 2026-2027 DECA Guide
The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!
Turning Sad Dogs Into Glad Dogs: TCHS DECA’s Community Donation Drive
From toy chests to wagging tails, TCHS DECA’s donation drive helped bring shelter dogs comfort. Thanks to the support of our school community, donated toys will make a difference for dogs waiting to find their forever homes.
Get to Know the 2026-27 Executive Officer Team
As the 2026-27 High School Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.
How to Discover Your Next Big Thing
Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.
The Summer of DECA Quest
Welcome to Camp DECA, the ultimate summer destination for emerging leaders! Whether you're snapping photos or completing trivia questions, Summer of DECA is your chance to earn ultimate camper bragging rights.
The Step-by-Step Guide to Meet with Congressional Representatives
Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.
Congratulations to the Members that Achieved SBE Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!
Preparing for Success: Summer Competition Preparation
Taking steps during the summer sets you up for success when competitions begin. Whether you’re competing in a prepared event or a role-play event, getting started early can make a huge difference.
Lip Balm to Life Choices: Finding Your College Essay Topic
Your future goals can shape the stories you choose to center your college essays around. One of the best ways to brainstorm a strong essay topic is by looking at the projects, hobbies and products that connect back to you.
Case Study of the Week: Staying Connected after an Acquisition
Step into the role of the owner of Honeysuckle Faire. After 20 years of growing Honeysuckle Faire, you decided it was time to exit the company. Executives at Spring Made have offered you four options to stay connected to Honeysuckle Faire once the acquisition is final.
One Diamond: August 2023
Check out what you missed on the August 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
The #DECAATTProject Provides Impactful Mentorship Opportunities
Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.
Case Study of the Week: Determining Payback Period
Step into the role of the financial analyst for Red Shield Insurance Company. The vice president of finance has hired you to perform an analysis and determine the payback period for a potential investment.
Increase Sales and Cultivate Customers with a Successful Marketing Campaign
In today's fast-paced and highly competitive business landscape, a successful marketing campaign can boost brand awareness, generate leads, increase sales and cultivate a loyal customer base. However, achieving such success requires careful planning, strategic thinking and a deep understanding of your target audience.
Watch the #CDECAICDC 2024 Promo Video
Get the edge at the biggest event of the year – The Collegiate DECA International Career Development Conference hosted in Austin, Texas on April 20-23, 2024.
Case Study of the Week: How to Bring Tourists to Cats?
Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.
Collegiate DECA Chapter Leadership Guidebook: Your Chapter’s Guide to Success
The new Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Experience the Difference in your chapter this year.
Watch Now: DECA's 2023-2024 Membership Video
Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.
Case Study of the Week: Digital Deals to Gain New Customers
Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.
Break the Ice at Collegiate DECA Chapter Meetings
At the first chapter meeting of the year, you need to develop a strong first impression that will impress potential new members and excite existing members for the year. Here are 10 Icebreakers to start your year with a bang!
Endless Opportunities Await You This Year
Whether you aspire to become a successful entrepreneur, a respected marketing professional or a leader in the business world, Collegiate DECA is your gateway to achieving those goals. Join Collegiate DECA today and unlock endless opportunities that will shape your future for years to come.
Most Recent Articles
View All Articles
Understanding Collegiate DECA Competitions
Reviewing what goes into prepared business presentations, individual case studies, and team case studies will help you take on your association-level competition and later Collegiate DECA ICDC.
Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior
While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.
Small Steps, Big Impact: Go the Extra During CTE Month
This month is your moment to step not only into the professional realm, but also the legislative realm. Here’s a look at how you can meet with your elected officials during CTE Month and beyond.
Super Bowl Advertising: Is It Worth It?
For DECA members, Super Bowl advertising demonstrates an important lesson: success is driven by preparation and strategy, not budget alone. Even on the biggest stage, impact depends on execution.
Mastering the Mindset for Competition
From your very first role-play to stepping into a final round at ICDC, that mix of excitement and anxiety is almost unavoidable. Being nervous can sharpen your focus, fuel your energy and push you to perform at your best.
How Every Student Can Advocate for CTE
Advocacy does not require a title, a podium or even a formal meeting. It starts with everyday actions and intentional choices that elevate the value of CTE in schools, communities, DECA and beyond.
From Career Clusters to Campuses: Navigating College Success with DECA
Ask almost any senior what they’re most nervous about when it comes to college, and you’ll probably hear the same answer: choosing a major. With so many options, it’s easy to make a decision. That’s where DECA makes a real difference.
Preparing for the Business World of 2026: A DECA Member's Guide
DECA members are preparing for careers in a world where yesterday's strategies cannot necessarily guarantee tomorrow's success. Here are three essential skills every member should implement to thrive in 2026 and beyond.
February is CTE Month: Tips for Getting Involved
Advocacy is something every DECA member can take part in. Check out these advocacy tips shared by DECA members who have seen firsthand how speaking up can create opportunities and protect funding.
Congratulations to the 2025-26 Nestlé Professional Solutions Beverage Marketing Challenge Winners
DECA and Nestlé are pleased to announce the winners of this year’s NPS Beverage Marketing Challenge.
Feeling Ready…Until We Weren’t: Preparing for DECA Competition
To prepare for the team case studies at Utah Collegiate DECA's association conference, Ensign College held a mock competition for their chapter's members.
5 Things I Learned as an Association Officer Outside the Classroom
Beyond the metrics and milestones, my greatest takeaways have been the lessons I learned along the way. Here are the five things that I definitely learned in DECA outside of the classroom.
