Chapter Strategy
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2026–2027 High School Division Executive Officer Team Program of Leadership
Throughout the year, your Executive Officer Team is committed to helping members step into their Next Big Thing by empowering leaders, advancing career development and increasing collaboration with DECA's corporate partners.
Make Your Chapter the Next Big Thing with New Back-to-School Resources
We are excited to deliver all the resources you need to showcase “This Is How We Do DECA” in one branded box! This is your all-in-one kit to start the school year.
From Vision to Victory: How SMART Goals Transform a DECA Chapter
At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.
How to Discover Your Next Big Thing
Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.
The Step-by-Step Guide to Meet with Congressional Representatives
Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.
Your Chapter’s Guide to Finishing Your School Year Strong
As the school year ends, it's important to make sure members feel recognized, celebrated and motivated for what’s next. Here's a guide to finishing the year strong so you can hit the ground running next school year.
Leveraging the DECA Brand to Make a Community Impact
By following three key steps, chapters can turn simple connections into lasting impact, transforming participation into true community influence. Community involvement is just the beginning of DECA success.
Register Now for the APSI + DECA Toolkit Webinar Hosted by College Board
DECA advisors have been asking about the AP/DECA “toolkit” that advisors will be able to access, not just to prepare students for the AP Exam in the Spring of 2027, but also to better prepare them for DECA competitive events.
The DECA Drop Episode 7: Advice & Gratitude
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!
The Ultimate DECA Video Series: Tools for Success
This video breaks down DECA resources and opportunities to help members stay informed, connected and engaged. Join us as we walk through tools that keep you plugged into everything happening across our organization.
The Ultimate DECA Video Series: Online Events
From understanding how they work to where to find information on everything you need to know, we walk you through what makes these experiences valuable, competitive and unique.
The DECA Drop Episode 6: Maximizing Your ICDC Experience
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!
Three Passports, One Goal: Making the Most of Collegiate DECA
One of the biggest questions we hear throughout the year is, “How do we keep members engaged throughout the fall semester?”
The Next Big Thing On Your Calendar: DECA Month 2026
#DECAMonth is the ultimate celebration of all things DECA. Throughout November, members reflect on their favorite DECA memories, take part in DECA's programs and showcase the many reasons they love being a DECA member.
Learn How to Create Meaningful Community Impact with American Red Cross
Join the American Red Cross for an engaging and informative webinar on Tuesday, October 27, at 5:00 PM.
Your Next Step: Apply for a DECA Scholarship
As we all know, college comes with many expenses, but being a member of Collegiate DECA could help make some of those costs a little easier to manage.
Celebrate Collegiate DECA Month
Collegiate DECA Month is an opportunity for you to celebrate your members, showcase the value of Collegiate DECA on your very own campus, and strengthen your chapter's community.
8 Ways to Build a Better Relationship With Your Chapter Advisor
A strong advisor can be one of your chapter’s greatest resources, but the best advisor relationships happen when student leaders know how to work with them effectively.
Navigating the Collegiate DECA Chapter Leadership Guide
From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.
How to Use the Collegiate DECA Chapter Leadership Guide to Become the Next Big Thing
The Collegiate DECA Chapter Leadership Guide is filled with many ideas to help chapters recruit members, develop leaders, plan events, and create meaningful experiences.
Online Resources for Collegiate DECA Members
As a chapter and association leader, and now an executive officer, I’ve discovered so many resources on DECA.org that I never knew existed and wish I had utilized sooner.
Tips for Starting a New Collegiate DECA Year
Whether you're beginning your first semester of college or returning for another year, the habits you build now can set the tone for everything that follows.
The Collegiate DECA Chapter Formula: The Ingredients Behind a Successful Chapter
Whether you are starting from scratch or improving an established chapter, these five ingredients can help create an experience members want to be part of.
Make the Collegiate DECA Leadership Passport Program Your Next Big Thing
The Leadership Passport Program rewards actions that build personal and professional skill sets focused on helping members be academically prepared, community-oriented, professionally responsible, and experienced leaders.
