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College Success

How to Stand Out During College Application Season

Sep 1, 2024

As the school year begins, senior DECA members prepare to start the college application. But what does it take to get into your dream school? Here are some of my tried-and-true tips to help you navigate applying to college.

Compete

From Options to Opportunity: How to Pick Your Competitive Event

Sep 1, 2024

With 60 competitive events, DECA has a place for everyone, but picking an event can be overwhelming and confusing. Use these strategies to help select your competitive event.

Chapter Strategy

4 Tips to Elevate Your Chapter Meetings

Sep 1, 2024

As the new school year begins, look at these easy-to-implement tips to take your chapter meetings to the next level. With engaging chapter meetings, you can build your chapter’s recruitment and member involvement on your chapter’s journey to Be the One.

Chapter Strategy

SBE Tips & Tricks for Success

Sep 1, 2024

Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in the DECA Stock Market Game

Aug 20, 2024

DECA members are invited to participate in the DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Chapter Strategy

Be The One with Back-to-School Resources for Your Chapter

Aug 16, 2024

Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Chapter Strategy

Watch Now: DECA's 2024-2025 Membership Video

Aug 13, 2024

Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Career Insights

Battle of Brands

Nov 1, 2018

Trends come and go, but some brands are strong enough to stand the test of time. We surveyed 300 DECA members across the globe, asking them to name their favorite brands. From snack foods to streaming services, clothing to technology – Battle of the Brands aimed to find out where your allegiances lie. 

Career Insights

5 Tips for Students on LinkedIn

Nov 1, 2018

When it comes to LinkedIn, students are likely to start asking some questions: Is it too early to start? I’m not working/I’m not a professional, so what’s the point of a LinkedIn?

Career Insights

Growing a Global Brand: An Inside Look at Universal

Nov 1, 2018

Universal Orlando Resort™ is known around the globe as an epic, world-class vacation destination. But that didn’t happen overnight.

Compete

The Ultimate Written Event Guide

Nov 1, 2018

Before serving as the 2018-2019 High School Division President, he was an international finalist, earning second place in the International Business Plan at ICDC in Anaheim. Andrew Weatherman took home DECA glass and now he’s taking the time to share his insider secrets with you.

DECA News

Collegiate DECA 2017-2018 Stock Market Game Session 2 Top Competitors

May 8, 2018

After three months of competition, Collegiate DECA congratulates the top teams who participated in Session 2 of the competition. Rankings are based on percentage growth against the S&P 500, not equity (learn more about the S&P 500 here).

DECA News

Collegiate DECA's 2017-2018 Recognition Award Winners

Apr 3, 2018

Congratulations to the 2017-2018 Collegiate DECA Recognition Award winners!

DECA News

Collegiate DECA 2017-2018 Leadership Passport Program Recipients

Apr 2, 2018

Congratulations to the chapters and individuals who completed the 2017-2018 Collegiate DECA Leadership Passport Program.

DECA News

DECA Scholarship Recipients 2017-2018

Mar 20, 2018

DECA is pleased to announce the 2017-2018 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarship to DECA members.

Leadership

DECA Direct Magazine: Prepare for the Real World

Mar 1, 2018

Whether you're about to graduate high school and begin your journey into college, or are saying goodbye to your collegiate years and are looking towards starting your career, this issue has the tips and best practice you need to know to achieve #Limitless success in the real world.

Compete

5 Things to Help You Prep for Your Prepared Event

Feb 6, 2018

Association conferences are right around the corner for DECA members everywhere, and while some members are not too worried about getting ready, others may have already started stressing out.

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Case Study of the Week

Case Study of the Week: Comparing Operational Opportunities

Dec 2, 2024

Step into the role of a merchandising specialist for Galaxy Pet, a retail chain specializing in pet food, products and services. The director of operations wants you to compare operational opportunities for the retailer in airports across the nation.

Career Insights

Connections First: A Hospitality Guide to Acing Interviews and Job Searches

Dec 1, 2024

In hospitality, putting people first is the cornerstone of success. You’ll stand out as a top candidate by building authentic connections with your interviewers and emphasizing your passion for service.

Career Insights

How Collegiate DECA Shapes Careers: Member Testimonials

Dec 1, 2024

Collegiate DECA equips students with essential skills that lead to successful careers. Members can quickly learn invaluable knowledge through competitive events and business education while cultivating lasting friendships.

Chapter Strategy

How to Enjoy the Fun Aspect of Collegiate DECA

Dec 1, 2024

While Collegiate DECA is meant to prepare college students to become emerging leaders and entrepreneurs, it also brings exciting opportunities to have a good time together. Learn different ways members can enjoy their time as a student member.

Chapter Strategy

2024: A Year of Unprecedented Achievement in Collegiate DECA

Dec 1, 2024

This moment of reflection is not just about celebrating the past—it’s about channeling the momentum you have built to make these final months your most impactful yet in your journey to Be The One.

Chapter Strategy

Be The One to Run for Collegiate DECA Executive Office

Dec 1, 2024

Serving the Collegiate DECA community is an honorable and exciting opportunity! Learn how your year as an executive officer can lead to professional and personal development while helping to grow our division one connection at a time.

Chapter Strategy

5 Ways to Stay Productive During Finals Season

Dec 1, 2024

Finals season can be overwhelming, but staying productive doesn’t have to be stressful. Discover five practical tips to help you set goals, manage your time, create a focused environment and balance self-care, all while staying motivated!

Chapter Strategy

Winter Break Reset

Dec 1, 2024

As winter break approaches, it’s important to use your time wisely and reflect on the first half of the school year. Learn how to set yourself up for success in the new year!

Chapter Strategy

Turning Tension into Teamwork: 5 Strategies for Conflict Resolution

Dec 1, 2024

Conflict resolution is a necessary transferable skill. Whether dealing with an argument on an officer team, among competition partners, or in a personal relationship, these five tips can help you positively resolve conflicts in the future.

Leadership

A Note for the Overachievers: How to Thrive During the Mid-Year Grind

Dec 1, 2024

Overachievers often find themselves caught between wrapping up the semester and preparing for the year ahead as December rolls in. This is when the pressure peaks, and maintaining balance becomes crucial. Here’s how you can keep your drive without sacrificing your well-being.

Partners

Celebrate Entrepreneurship Month with Intuit for Education

Nov 25, 2024

Unlock your members’ entrepreneurial success! Celebrate entrepreneurship with real-world skills and first-hand learning for your students with Intuit's Entrepreneurial Finance curriculum.

Spotlights

From Aspiring Member to Association President

Nov 25, 2024

Like many students, I joined Collegiate DECA to develop my skills and connect with others. What I didn’t expect was how this organization would shape my future and allow me to serve as Oklahoma's Association President.