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Career Insights

The Business Behind the Macy’s Thanksgiving Day Parade

Nov 1, 2024

The Macy's Thanksgiving Day parade is not only a beloved holiday tradition but also a business operation demanding extensive planning, resources and strategy. Let’s break down the business side of the Macy’s Thanksgiving Day Parade.

Chapter Strategy

We’re Better Together: Building a Community in Your Chapter

Nov 1, 2024

Local chapters are the foundation of DECA’s success. Without collaboration and camaraderie among members, we lose our strength. Here are ideas for creating a thriving community within your chapter.

Chapter Strategy

Thanking Your Advisors

Nov 1, 2024

This DECA Month, we recognize all advisors' hard work and commitment. With November being the season of gratitude, DECA encourages you to show your advisors how thankful you are for them.

Conferences

Networking Like a Pro at Events

Nov 1, 2024

With fall conferences underway, now is the perfect time to sharpen your networking skills. Whether you’re attending in-person events or virtual calls, here’s how to make the most of every opportunity and build lasting connections!

Chapter Strategy

Bouncing Back from Burnout

Nov 1, 2024

As midterms approach and stress levels rise, many students may experience burnout. This guide offers three key strategies—setting boundaries, reconnecting with personal joy and seeking support—to help you bounce back and reclaim your well-being.

Chapter Strategy

Exploring Community Service with DECA's Partners

Nov 1, 2024

There are many benefits to getting involved in community service. In this article, three of our valued partners answer questions about the importance of community service and its impact on their lives, professionally and personally.

Partners

DECA Announces National Advisory Board Partnership with Stukent

Oct 30, 2024

DECA is excited to welcome Stukent as one of its newest National Advisory Board partners. Stukent shares DECA’s passion for empowering the next generation of leaders and is committed to providing members with innovative resources that enhance their educational experience.

Conferences

Download the Ultimate DECA Power Trip Program + Mobile App

Oct 29, 2024

Get ready to gather with more than 2,500 DECA members at The Ultimate DECA Power Trip in Charlotte, NC! Download the conference program and mobile app to start planning your custom experience.

Case Study of the Week

Case Study of the Week: Keeping a Business Relevant

Oct 28, 2024

Step into the role of the owner of Boards of Fun, a unique catering company that provides large charcuterie and grazing boards for events. Your business partner needs you to determine how Boards of Fun can remain relevant.

Spotlights

Enhancing Members' Skills at Mustang DECA

Oct 24, 2024

Mustang High School DECA hosted its first workshop of the school year with a special guest, Akash Patel. The workshop aimed to equip Mustang DECA members with essential skills for both professional settings and DECA competitive events.

Partners

DECA Announces a New Partnership with Raising Cane's Chicken Fingers

Oct 21, 2024

DECA is thrilled to announce a new partnership with Raising Cane's Chicken Fingers! The partnership will focus on connecting local restaurants with DECA chapter advisors, DECA members and chartered associations.

Case Study of the Week

Case Study of the Week: Dealing with Angry Parents

Oct 21, 2024

Step into the role of the recreation manager for Grant City Parks & Recreation, an organization run by the city. The director of youth sports wants you to address the ongoing issue of hostile parents at youth sporting events run by the organization.

Case Study of the Week

Case Study of the Week: Pausing Operations to Strengthen Customer Service

Mar 10, 2025

Step into the role of an operations assistant for Blue Ribbon Gifts. A customer service employee wants you to explain how a pause in order fulfillment can be communicated as positive customer relations to those complaining.

Spotlights

Collegiate DECA Stock Market Challenge Experience

Mar 3, 2025

This year, I participated in the Stock Market Challenge, an experience that both challenged and enhanced my understanding of finance. It allowed me to apply what I've learned in the classroom to real-world scenarios while playing a pivotal role in shaping my career aspirations.

Case Study of the Week

Case Study of the Week: Elevating the Customer Experience During Air Travel

Mar 3, 2025

Step into the role of the director of customer experience for Royal Airways. The chief marketing officer wants you to create a customer amenity kit for both domestic and international flights that will elevate the customer experience.

Chapter Strategy

Passing the Torch: How to Ensure a Smooth Leadership Transition for your Chapter

Mar 1, 2025

Now is the time to begin selecting our division’s next leaders. Whether you are a chapter president passing down the gavel or serving on a chapter election committee, the decisions made during this stage are crucial to future chapter success.

Conferences

Gear Up to Be The One at Collegiate DECA ICDC

Mar 1, 2025

San Francisco’s calling! The Collegiate DECA International Career Development Conference lands at the Marriott Marquis, April 5-8, 2025, bringing together Emerging Leaders from around the world.

Career Insights

The Connection between Cybersecurity and Leaders of Tomorrow

Mar 1, 2025

While we focus on the soft skills to become emerging leaders, we forget that those skills relate to cybersecurity in various ways. Hear from a student leader who has shown the benefits of having leadership and cybersecurity experience together.

Leadership

5 Ways DECA Helps You Build Resilience

Mar 1, 2025

Resilience is built through experiences, and DECA provides countless opportunities to strengthen this essential skill. By developing adaptability, confidence and perseverance, members gain a competitive edge that will serve them well in their future endeavors.

Case Study of the Week

Case Study of the Week: Methods to Market Safety

Feb 24, 2025

Step into the role of the regional manager for Rental Car Academy. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Spotlights

Finance Cluster Exam Tips

Feb 20, 2025

Are you competing in a finance event? If so, you will need to take the Finance Cluster Exam. Some tips for doing well include avoiding getting stuck on questions, using background knowledge, using the process of elimination, studying key terms, and taking practice tests.

Spotlights

A Step-by-Step Guide on How to Ace Your Case Study

Feb 20, 2025

Are you looking for ways to improve your case study before Collegiate DECA ICDC? Check out this step-by-step guide to learn how to ace your case study!

Chapter Strategy

Advocacy Day with Washington DECA

Feb 18, 2025

Recently, Washington DECA visited state representatives and senators alongside seven other CTSOs. We met with legislators to explain the personal impact of DECA and CTE on their lives and discuss issues about our specific geographical areas.

Case Study of the Week

Case Study of the Week: Forming Strategic Relationships

Feb 17, 2025

Step into the role of the owner of Pet Slumber Party, a kennel that boards dogs and cats. Your business partner feels the business would benefit from supporting a local non-profit and wants your ideas on how to establish a relationship with a neighbor.

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Conferences

Your Guide to Washington during WRLC

Oct 1, 2024

Explore the cities of Bellevue and Seattle this November as you embark on your journey to the 2024 Western Region Leadership Conference.

Compete

5 Tips for Conquering DECA’s Corporate Challenges

Oct 1, 2024

Corporate challenges in DECA provide a unique opportunity to showcase your skills in real-world scenarios. Step outside your comfort zone and discover new talents by exploring these innovative events.

Career Insights

A Recipe for Success: The Marketing Behind the Pumpkin Spice Latte

Oct 1, 2024

The PSL was a seasonal hit that began at Starbucks and has since become a widespread phenomenon. Its remarkable success can be attributed to three key marketing strategies. Learn about these in this article featuring your favorite fall drink!

College Success

Top Reasons to Attend Golisano Institute for Business & Entrepreneurship

Oct 1, 2024

Golisano Institute for Business & Entrepreneurship offers a unique, affordable and accelerated business education. The program prepares students for real-world success within an intimate, supportive community.

Case Study of the Week

Case Study of the Week: Reducing Operating Costs

Sep 30, 2024

Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.

Compete

Register Now for Round One of the DECA Virtual Business Challenge

Sep 24, 2024

You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.

Conferences

Unlock Career Paths with Engage EduTOURS

Sep 23, 2024

CDECA’s Engage challenges members to understand their career interests, skills and experiences. During the conference, members have the opportunity to attend an EduTOUR of a thriving Minneapolis business.

Case Study of the Week

Case Study of the Week: Sell out?

Sep 23, 2024

Step into the role of the general manager for Vinyl Spin, an independently owned record shop that sells new and used vinyl records. The owner wants you to weigh the pros and cons of being an exclusive sales outlet for a new vinyl album.

College Success

Boost Your Scholarship Chances with DECA

Sep 20, 2024

Whether you are submitting an application for a scholarship this year or want to gain some better insight for applying for future scholarships, check out this article to learn how to leverage your DECA involvement to stand out.

College Success

Get Recognized with a DECA Inc. Scholarship

Sep 17, 2024

We are thrilled to announce that DECA's scholarship program for 2024-2025 is now open to submit applications! This is your chance to earn financial support for your education while being recognized for your achievements.

Case Study of the Week

Case Study of the Week: Promoting an After-Hours Daycare

Sep 16, 2024

Step into the roles of the owners of Twilight Childcare. An investor in the business has asked your team to develop a plan to promote the new business to targeted markets.

Compete

2024-2025 District-Level Competitive Event Instructional Areas Announced

Sep 13, 2024

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.