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Congratulations to the 2024 DECA ICDC Competitive Event Champions
Congratulations to the 2024 DECA International Career Development Conference competitive event champions!

DECA Honors 2023-2024 Top Leaders, Advisors, Chapters and Associations
DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.

Congratulations to the 2024 DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from DECA's 2024 International Career Development Conference in Anaheim, CA!

Case Study of the Week: You Must be a Member to Shop Here!
Step into the role of an employee at Pat’s Club, a warehouse club that sells a wide variety of merchandise in large quantities. You must explain to a customer why they cannot shop at the store without purchasing a membership.

DECA Recognizes National Advisory Board Partners for Their Longtime Support
Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

Congratulations to the 2023-2024 Top MDA Fundraising DECA Chapters and Associations
DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.

DECA Celebrates the 2023-2024 Top 10 Chapters in the World
DECA is excited to congratulate the top 10 membership chapters in the world for the 2023-2024 academic year! Thank you to all chapters who worked to experience the difference in membership recruitment.

Watch the DECA ICDC 2024 Grand Opening Session
Relive the 2024 DECA International Career Development Conference Grand Opening Session on-demand.

DECA Recognizes Helen Brown with Chairman's Award
As a member of DECA's National Advisory Board, Helen has engaged with thousands of members and advisors at DECA's educational conferences at the association, regional and international levels.

DECA Recognizes Jerry DiGiovanni with Honorary Life Membership
During two decades of service as Executive Director, Jerry displayed unwavering kindness, support and enthusiasm for the student members and advisors of Pennsylvania DECA.

Case Study of the Week: Nepo-Baby or Legit Candidate?
Step into the role of a consultant hired by the president of Grand Grocery, a privately held supermarket chain with over 300 locations in one state. The president has hired you to help with succession planning after a sudden decision to retire.

Making the Most of Conferences: Your DECA ICDC Era
DECA ICDC can lay the foundation for your professional life—if you come ready to engage, learn and stretch your skills. In this article, dive into how to make the most out of your conference experience.

DECA and Piper Sandler Complete 48th Semi-Annual Survey
DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.

Your Guide to Minneapolis During Collegiate DECA Engage
Discover the beauty of the city close to nature, full of heritage and award-winning restaurants, and rich with art and museums. Minneapolis is a walkable, cultural hub part of a rich and diverse area known as the Twin Cities.

Case Study of the Week: Using AI for Representation
Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Staying Safe and Secure in the Cyber World
Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

How To Lead a Successful Fall Conference
As we approach the fall conference season, it is important to consider the various activities, planning and logistics that go into a successful event. Here are a few things to ensure you are ready to host your local fall conference.

How to Retain Non-Competitive Members
Fostering an inclusive and engaging environment for non-competitive members in Collegiate DECA is crucial for the overall success and diversity of our chapters. Use these strategies enhance member retention and enrich the DECA experience.

Opportunities for Non-Competitive Members
When most people hear "DECA," they immediately think of competitive events. For those who choose a different journey, DECA provides life-changing experiences in leadership, career preparation, networking and personal growth.

The Impact of Non-Competitive Members
The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.

How to Recruit Non-Competitive Members
When talking about DECA, students are often told about competitions and conferences. However, the Collegiate division's main focus is on career-building. Learn how to communicate the benefits non-competitive members can get by joining Collegiate DECA.

DECA Month: The Collegiate Way
November is DECA month, a month members look forward to celebrating together. While many participating members are high school students, this article will help guide College students in joining in the fun: The Collegiate Way.

Things to Do in Minneapolis During Collegiate DECA Engage
With so much to do in Minneapolis, Engage 2024 attendees can make the most of their downtime by exploring the local favorites. Whether you’re into art and history or want to try some amazing food, Minneapolis has something for everyone.

The New Collegiate DECA Chapter Map
Are you curious if your current or future college campus has a Collegiate DECA chapter? Look no further than our Collegiate DECA Chapter Map, which gives you a glance at the over 200 institutions our division calls home.
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A High Schooler's Guide to Internships
For high schoolers, an internship is one of the best ways to explore a career field before committing to a college major. In this article, discover how to find opportunities and how to stand out on your application.

Case Study of the Week: Expanding Into Fashion Accessories
Step into the director of marketing for Kosport, a brand of backpacks that are sold at various retailers across the country. Kosport has been making backpacks for over 60-years and is the most well-known brand for school-use backpacks.

Bring AP Business with Personal Finance to Your School in Fall 2026
AP Business with Personal Finance blends real-world business applications, personal finance skills and project-based learning, which naturally complement DECA. If you’re considering offering the course next fall, here are six steps to help you get started.

DECA joins the Intuit Hour of Finance™ Challenge
Financial confidence opens doors. Join the DECA community in the Intuit Hour of Finance Challenge and bring one hour of engaging financial literacy to students nationwide.

Lucky Charms: Tools Every DECA Member Needs to Succeed
Just like finding a four-leaf clover, success in DECA comes from having the right tools at your fingertips. Here are the "lucky charms" every DECA member should have in their toolbox to maximize their competitive edge.

The DECA Drop Episode 5: Dear Newly Elected Association Officer
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Congratulations to the Members that Achieved SBE Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

The Ultimate DECA Video Series: Student Leadership
From chapter officer guides and association officer tools to planning and leadership development materials, this video walks through the resources created to support leaders at every level of the organization.

The Ultimate DECA Video Series: The Role-Play
From understanding the structure and timing to mastering addressing performance indicators and delivering a confident, professional presentation, this video goes over what truly makes a strong role-play stand out.

From Podium to “For You” Page: How TikTok Edits are Reshaping Olympic Athlete Branding
TikTok edits have redefined Olympic branding by turning athletes into ongoing digital narratives rather than once-every-four-years competitors. While medals still carry prestige, narrative, personality and aesthetic, cohesion can amplify competitive results

5 Tips to Help You Stay Productive
Balancing schoolwork, DECA and other extracurriculars is challenging. There are so many distractions around you that prevent you from focusing on your work. Here are 5 tips that will help you stay on track!

Going for Gold: The Mindset Behind the Medal
Alysa Liu's Olympic Gold win redefined what it means to compete under pressure. Her comeback shows how success is best found by following one’s own passions on one’s own terms. Let's look at how DECA competitors can learn from Alysa Liu!
