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College Success

The Surprising Benefits of Volunteering

Jul 1, 2026

Can something as simple as talking to strangers about marine life really change who you are? During my year and a half as a Teen Ambassador at the Mississippi Aquarium, I found out that it really can.

Chapter Strategy

From Vision to Victory: How SMART Goals Transform a DECA Chapter

Jul 1, 2026

At the start of every year, DECA chapters set goals. Whether it's recruiting new members, increasing competition participation or improving chapter engagement, success begins with a clear plan. That's where SMART goals come in.

Career Insights

Sparking Sales: The Business of the Fourth of July

Jun 25, 2026

This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.

DECA News

Download the 2026-2027 DECA Guide

Jun 23, 2026

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Spotlights

Turning Sad Dogs Into Glad Dogs: TCHS DECA’s Community Donation Drive

Jun 12, 2026

From toy chests to wagging tails, TCHS DECA’s donation drive helped bring shelter dogs comfort. Thanks to the support of our school community, donated toys will make a difference for dogs waiting to find their forever homes.

DECA News

Get to Know the 2026-27 Executive Officer Team

Jun 12, 2026

As the 2026-27 High School Executive Officers gear up for an exciting year ahead, take a moment to learn more about the faces behind the blazers and the stories that brought them here.

Chapter Strategy

How to Discover Your Next Big Thing

Jun 12, 2026

Your Next Big Thing starts with one step. Learn how DECA members can discover their goals, grow from challenges and use every opportunity to become stronger leaders and members.

DECA News

The Summer of DECA Quest

Jun 12, 2026

Welcome to Camp DECA, the ultimate summer destination for emerging leaders! Whether you're snapping photos or completing trivia questions, Summer of DECA is your chance to earn ultimate camper bragging rights.

Chapter Strategy

The Step-by-Step Guide to Meet with Congressional Representatives 

Jun 10, 2026

Meeting with your US Congressional Representative is one of the most effective ways to advocate for DECA. Here's a step-by-step guide to help you schedule a meeting with your representatives, share your experiences, and follow up.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Jun 1, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Compete

Preparing for Success: Summer Competition Preparation

Jun 1, 2026

Taking steps during the summer sets you up for success when competitions begin. Whether you’re competing in a prepared event or a role-play event, getting started early can make a huge difference.

College Success

Lip Balm to Life Choices: Finding Your College Essay Topic

Jun 1, 2026

Your future goals can shape the stories you choose to center your college essays around. One of the best ways to brainstorm a strong essay topic is by looking at the projects, hobbies and products that connect back to you.

Case Study of the Week

Case Study of the Week: Identifying Banking Risks

Feb 10, 2025

Step into the role of the risk management manager for Big Bank, a global company that offers traditional banking services including checking, savings, investments, online banking, loans, credit cards and more.

Conferences

Collegiate DECA ICDC: Things to Do in San Francisco

Feb 3, 2025

The ultimate end of the 2024-2025 Collegiate DECA membership year leads us to the city by the bay in this unique conference setting. In this article, learn more about the city, known for its fun attractions, unique dining amenities and exciting sights.

Case Study of the Week

Case Study of the Week: Can a Volunteer be Fired?

Feb 3, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Chapter Strategy

Advocating for Collegiate DECA: Part 2

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article explores ways to expand your reach, including engaging with policymakers and leveraging resources to amplify your voice.

Chapter Strategy

Advocating for Collegiate DECA: Part 1

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article will focus on local advocacy options and how individuals in your network can help expand your chapter’s reach.

Chapter Strategy

The Diversity of DECA with Emerging Leaders

Feb 1, 2025

As an organization that prepares emerging leaders and entrepreneurs, DECA is also known for being diverse in career studies and backgrounds. Hear from three students on how they value diversity within a community.

Career Insights

Exploring Funding Options for Entrepreneurs

Feb 1, 2025

As an aspiring entrepreneur and a DECA member, understanding the various funding options available can help you bring your vision to life and set you apart in your competitive events and professional endeavors.

Spotlights

How To Prepare Your Chapter For Collegiate DECA ICDC Success

Jan 30, 2025

Preparing for Collegiate DECA ICDC is a rewarding journey that brings your chapter closer together while building valuable skills. With early planning, dedicated practice and a focus on both personal and team growth, your members can make the most of this incredible opportunity.

Spotlights

Leading the Future: The Power of Women in Business

Jan 29, 2025

The future of business is bright—and women are leading it. With representation, mentorship and education, female leaders are transforming industries and inspiring the next generation to redefine what’s possible.

Spotlights

Boosting Chapter Confidence With Competitive Event Preparation

Jan 29, 2025

Inspire, engage and spark your members' competitive skills and business mindsets in 3 attainable steps to make the most out of competitions.

Case Study of the Week

Case Study of the Week: Introducing Vegan Options

Jan 27, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

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DECA News

Join the 2025 Collegiate Content Creation Team

Jan 13, 2025

Are you a Collegiate DECA member who loves to do content creation and marketing? Learn more on how you can join the Collegiate Content Creation Team today.

DECA News

Congratulations to the DECA at the Bell Challenge 2024-2025 Winners

Jan 13, 2025

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2024-2025!

Case Study of the Week

Case Study of the Week: Can Existing Customers Find New Customers?

Jan 13, 2025

Step into the role of the owner of Good Pet, an online company that sells premium pet treats. Your business partner wants you to develop a marketing plan that will help the company gain new customers.

Spotlights

The Power of Marketing and Branding at Reedy High School

Jan 10, 2025

Rayyan Khan, a Marketing officer from Reedy DECA, the Texas DECA Chapter of the Year, emphasizes the importance of marketing and branding in building trust, fostering engagement and successfully managing a thriving chapter.

DECA News

Announcing DECA's 2024-2025 Chapter Campaign Winners

Jan 7, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

DECA News

Announcing the Collegiate DECA 2024-2025 Stock Market Game Session 1 Top Competitors

Jan 6, 2025

DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.

Case Study of the Week

Case Study of the Week: January and February are Slooooow!

Jan 6, 2025

Step into the role of the director of marketing for Jubilant Ranch, an extremely popular amusement park. The chief marketing officer wants you to choose one market to target for a promotion that would increase attendance in January and February.

Conferences

Be The One at the 2025 Sports and Entertainment Marketing Conference

Jan 1, 2025

Get ready to experience all Orlando offers at the 2025 SEM conference! Learn more about all SEM offers you and your future career through connecting with industry leaders, gaining hands-on experience and sharpening your competitive skills.

Conferences

Accelerate into Association Conference Season

Jan 1, 2025

As Collegiate DECA members begin the new year, members within chartered associations get ready to compete at their association conferences. Learn the important details on how to make the most of your association's Career Development Conference experience.

Compete

Preparing for Competition Season

Jan 1, 2025

As competition season approaches, dive into event samples, practice role-plays and make the most of DECA's sample exams to fine-tune your skills and master time management for the big day.

Chapter Strategy

Bridging the Gap: How to Connect with High School DECA Members

Jan 1, 2025

Collegiate DECA benefits from bringing new members to our organization and having high school seniors join us upon graduation. Here are a few ways to help promote our division and ways to connect with the high school division throughout the year.

Chapter Strategy

3 Steps to Build a System for Success in 2025

Jan 1, 2025

Success is about action. Reflect on who you are, build habits that align with your ambitions and take bold actions to create opportunities. No matter how small, every step moves you closer to your goals.