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Case Study of the Week: Limited Time Only or Always?
Step into the role of the director of marketing at Fitness Time, a chain of over 2,000 fitness centers. The senior vice president wants you to analyze claims that the company is acting unethically by marketing misleading information and recommend if changes are needed.
ICYMI: DECA + College Board: AP Business with Personal Finance Webinar
Learn how the new AP Business with Personal Finance course aligns with DECA’s mission and supports student development both in and out of the classroom, and hear from DECA advisors who are currently piloting project-based learning resources for the course.
Congratulations to the 2025-26 Adobe Food Truck Challenge Winners
Adobe and DECA are thrilled to announce the winners of the Adobe Food Truck Challenge!
Work with Your Partner – Work with Success
In a Team Decision Making event, you must have complete reliance on your partner. Here are some tips and tricks from a Freshman who qualified for ICDC with her best friend.
Denied, But Not Defined: Overcoming College Rejections
As graduation approaches, many students find themselves anxious about what’s next, especially when a college rejection arrives. But rejection isn’t the end of the story; it is the start of a new direction.
Black History Month: Celebrating Black Professionals Who Are Changing The Scene
In honor of Black History Month, we are taking this opportunity to highlight Black professionals who are currently changing the business landscape and working toward a diverse and inclusive space.
Case Study of the Week: Resort Day Passes
Step into the role of the director of sales and marketing for Dew Point Resort and Conference Center, a large resort located in a popular tourist town.
Congratulations to DECA's 2026 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises that earned a 2025-26 Chapter Certification!
Dress for Confidence, Not Just the Dress Code
“Dress for success" is advice we hear everywhere. But too often, it gets reduced to a simple checklist: blazer, slacks, closed-toe shoes. The way clothing makes us feel is often overlooked, which can affect how we perform.
Announcing the 2025-2026 Virtual Business Challenge Round 2 ICDC Qualifiers
DECA congratulates finalist teams in the second round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.
Love and Football: Marketing in February
Two of the biggest moments happen in February and brands that understand how to capitalize on them can generate massive revenue while building lasting customer relationships. Here's what DECA students can learn from February's marketing playbook.
Apply Now for the 2026 DECA Hotel Challenge Curriculum Grants
Through the VBC—DECA Hotel Challenge, more than $6,000 in curriculum grants will be awarded at the start of the 2026-27 school year to DECA chapters. Read on to learn how to apply.
DECA Talks: The Journey from Independence to Guidance
Throughout my life, I have turned to advisors, counselors, coaches and friends/family to seek opportunities to learn and develop in my professional life. This talk will discuss the teachings I’ve learned independently and from the guidance of others.
DECA Talks: Taking Risks with Confidence & Conviction
In life, we are often faced with decisions that require us to take some sort of risk, whether it’s where to take your next job, which schools to apply to, where to move to, etc. In this talk, we’ll explore how to determine if a risk is worth taking and how you can set yourself up for the highest chance of success.
DECA Talks: The GRIT It Takes to Seek Success
The secret to outstanding achievement is not talent or privilege, but grit: a special blend of passion and persistence for long-term goals.
DECA Talks: Just Say Yes
Ever felt torn when presented with a cool new opportunity? Learn how choosing to say “yes” can lead to easier decision-making in the future…and some cool opportunities along the way.
Look Back on Collegiate DECA ENGAGE in Chicago
Nearly 300 Collegiate DECA members from 17 associations attended the 2019 ENGAGE Conference in Chicago, IL on November 21-23, 2019.
DECA Direct Magazine: Entrepreneurship
The Entrepreneurship Issue features tips, resources and how-to guides to help kickstart your next entrepreneurial endeavor.
How Studying Abroad Can Help You Become an Entrepreneur
Studying abroad has many benefits, teaches you life skills and equips you with qualities that can be found in entrepreneurs. Here are just a few of the things you can learn from studying abroad that will help with your future career aspirations.
2019 DECA Pumpkin Contest Winners
The annual DECA Pumpkin Contest is always a great time for members and advisors to show off their creativity and DECA pride. This year did not disappoint!
DECA Direct Magazine: Here We Go
The Back to School issue features tips on selecting your competitive event, a guide to setting goals for the upcoming year and everything you need to get started this year in DECA!
Getting Started with Prepared Events
For those of you that have competed in DECA’s prepared events, you know that writing a quality paper, coupled with delivering a presentation, can be hard and tedious work.
Behind the Scenes at Disney World
This summer, DECA's executive officer team got a chance to peek behind the curtain (and underground) to see what makes Walt Disney World truly magical. Officers took part in training sessions through the Disney College Program, exploring leadership and culture through the Disney lens.
#Goals for Your Year
Before jumping into your goals for the year, it’s important to start with that passion. Why is DECA important? What can DECA do for the students in your school and your community? In a few sentences, explain your vision for your DECA chapter. If it was everything that it could be, what would it be? Use this vision as a guide as you are setting goals for your chapter.
