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Cape Henlopen DECA Hits Jackpot with Game Show
The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.
Case Study of the Week: Ethical Awards in Travel and Tourism
Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.
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Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge
DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.
Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners
DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.
Case Study of the Week: Security and Information Privacy in Healthcare
Step into the role of an employee at Graham Healthcare, a healthcare and insurance company. A co-worker has asked to explain why security and information privacy are important in operations.
Celebrating Women's History Month
Happy Women's History Month! Read here to learn about the Women in Business who inspire your 2023-2024 High School Executive Officer team.
What Can I Do with DECA Since I’m Not Going to ICDC?
In the spring, there are two sets of DECA students: one preparing for the last leg of the competition and the other preparing to start their new DECA season, but we need guidance on how. If you are the latter, keep reading to learn how to maximize your time for DECA.
How To Sell Yourself
The marketing process often revolves around how to sell a good or service most effectively. But have you ever attempted to apply these tactics to yourself? Keep reading to discover what it means to build your personal brand - and how to sell it to anyone.
Senioritis Smackdown
As our DECA seniors’ final months of high school approach, a severe case of senioritis is in the air. But fear not, seniors, here are some helpful strategies to beat senioritis and come out on top!
Unwrapping the Power of Packaging: How Packaging Makes or Breaks Branding
Ever wonder how packaging impacts the way products are marketed? Read this article to dive into the world of packaging and uncover Its impact on your shopping journey!
Leadership Illuminated: Must-Read Books for DECA Members
DECA members can experience the difference in their leadership journey by immersing themselves in these insightful books. As the pages turn, the wisdom gained from these books can guide DECA members on their path to becoming exceptional leaders.
Announcing the 2024 NAA Auction Marketing Campaign Challenge Winners
DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2024 Auction Marketing Campaign Challenge.
How to Talk About DECA in an Interview
Collegiate DECA has been a major part of your college education, but how do you speak clearly and confidently about your experience without sounding awkward?
Make a Lifesaving Impact: Collegiate DECA Blood Drive Challenges
Through the Collegiate DECA × American Red Cross Community Impact Program, chapters can organize campus blood drives, engage their communities and pursue potential $1,000 scholarship opportunities.
The Economics of Meal Planning
You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.
Fundraising Your Way to ICDC
Qualifying for ICDC is exciting, but getting there comes at a cost. Chapters don’t need one massive fundraiser; multiple simple, well-executed efforts can make a big difference.
Your Path to the Perfect Competitive Event
Collegiate DECA has over 25 competitive events. Each category offers opportunities for members with different interests, strengths, and career goals.
Three Passports, One Goal: Making the Most of Collegiate DECA
One of the biggest questions we hear throughout the year is, “How do we keep members engaged throughout the fall semester?”
Helping Your Collegiate DECA Chapter Thrive at a Two Year College
Starting and/or maintaining a Collegiate DECA chapter at a two-year college can come with its own set of challenges.
Building Connections, Creating Opportunities: The Power of Internships and Networking
As DECA members, we are constantly encouraged to step outside our comfort zones and take advantage of new opportunities.
Collegiate DECA Announces Two New Challenges for 2026-2027
Put your knowledge and skills to the test with two new corporate challenges from Adobe and Chick-fil-A, with $6,000 available in cash prizes to the winner teams!
People Planning At The Dog Park
You are to assume the roles of the owner of CROOKED CREEK DOG PARK, soon to be the first private dog park in the city. A potential investor wants you to develop additional services to provide dog owners that will persuade membership.
NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.
Take Your Marketing Future Global with the 2027 Voices of the Future Fellowship
For Collegiate DECA members approaching graduation, discover an opportunity to build on the strategic thinking, creativity and presentation skills while exploring the marketing industry on a global stage.
