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College Success

Where to Attend? How to Make Your College Decision

Jan 15, 2025

Making the right decision on where to attend college is important. You will consider the right “fit” for your academic, career and social goals. All while keeping motivated during your senior year of high school.

DECA News

Congratulations to the DECA Ethical Leadership Challenge 2024-2025 Winners

Jan 14, 2025

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2024-2025!

DECA News

Congratulations to the DECA at the Bell Challenge 2024-2025 Winners

Jan 13, 2025

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2024-2025!

Case Study of the Week

Case Study of the Week: Can Existing Customers Find New Customers?

Jan 13, 2025

Step into the role of the owner of Good Pet, an online company that sells premium pet treats. Your business partner wants you to develop a marketing plan that will help the company gain new customers.

Spotlights

The Power of Marketing and Branding at Reedy High School

Jan 10, 2025

Rayyan Khan, a Marketing officer from Reedy DECA, the Texas DECA Chapter of the Year, emphasizes the importance of marketing and branding in building trust, fostering engagement and successfully managing a thriving chapter.

Conferences

DECA ICDC 2025 Attraction Ticket Options

Jan 7, 2025

As your DECA chapter heads to Orlando for DECA’s International Career Development Conference, we’re here to make your experience as easy as possible! DECA is coordinating a package of attraction ticket offerings with many benefits.

DECA News

Announcing DECA's 2024-2025 Chapter Campaign Winners

Jan 7, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

Compete

Get Ready for Round 2 of the DECA Virtual Business Challenge

Jan 6, 2025

The DECA Virtual Business Challenge (VBC) is an official competitive event free to high school members and hosted by Knowledge Matters. The event is based on the Virtual Business series of simulations and offers over $20,000 in scholarship money.

Case Study of the Week

Case Study of the Week: January and February are Slooooow!

Jan 6, 2025

Step into the role of the director of marketing for Jubilant Ranch, an extremely popular amusement park. The chief marketing officer wants you to choose one market to target for a promotion that would increase attendance in January and February.

Conferences

Be The One at the 2025 Sports and Entertainment Marketing Conference

Jan 1, 2025

Get ready to experience all Orlando offers at the 2025 SEM conference! Learn more about all SEM offers you and your future career through connecting with industry leaders, gaining hands-on experience and sharpening your competitive skills.

Compete

Foundational Skills for Competition

Jan 1, 2025

With district competition underway and association conferences approaching quickly, here are some essential skills for you to use during competition.

Chapter Strategy

Celebrating Career and Technical Education: Top Resources for CTE Month

Jan 1, 2025

It’s never too early to start advocating for Career and Technical Education (CTE). With CTE Month around the corner, you can maximize your impact using the resources in this article.

Case Study of the Week

Case Study of the Week: Comparing Operational Opportunities

Dec 2, 2024

Step into the role of a merchandising specialist for Galaxy Pet, a retail chain specializing in pet food, products and services. The director of operations wants you to compare operational opportunities for the retailer in airports across the nation.

Career Insights

Connections First: A Hospitality Guide to Acing Interviews and Job Searches

Dec 1, 2024

In hospitality, putting people first is the cornerstone of success. You’ll stand out as a top candidate by building authentic connections with your interviewers and emphasizing your passion for service.

Career Insights

How Collegiate DECA Shapes Careers: Member Testimonials

Dec 1, 2024

Collegiate DECA equips students with essential skills that lead to successful careers. Members can quickly learn invaluable knowledge through competitive events and business education while cultivating lasting friendships.

Chapter Strategy

How to Enjoy the Fun Aspect of Collegiate DECA

Dec 1, 2024

While Collegiate DECA is meant to prepare college students to become emerging leaders and entrepreneurs, it also brings exciting opportunities to have a good time together. Learn different ways members can enjoy their time as a student member.

Chapter Strategy

2024: A Year of Unprecedented Achievement in Collegiate DECA

Dec 1, 2024

This moment of reflection is not just about celebrating the past—it’s about channeling the momentum you have built to make these final months your most impactful yet in your journey to Be The One.

Chapter Strategy

Be The One to Run for Collegiate DECA Executive Office

Dec 1, 2024

Serving the Collegiate DECA community is an honorable and exciting opportunity! Learn how your year as an executive officer can lead to professional and personal development while helping to grow our division one connection at a time.

Partners

Celebrate Entrepreneurship Month with Intuit for Education

Nov 25, 2024

Unlock your members’ entrepreneurial success! Celebrate entrepreneurship with real-world skills and first-hand learning for your students with Intuit's Entrepreneurial Finance curriculum.

Spotlights

From Aspiring Member to Association President

Nov 25, 2024

Like many students, I joined Collegiate DECA to develop my skills and connect with others. What I didn’t expect was how this organization would shape my future and allow me to serve as Oklahoma's Association President.

Case Study of the Week

Case Study of the Week: Choosing the Right Channel

Nov 25, 2024

Step into the role of an entrepreneur who has created a line of all-natural haircare products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products.

Spotlights

Wayne State DECA Launches: A New Era for Student Leaders

Nov 22, 2024

Wayne State University proudly launches its DECA chapter, which is dedicated to empowering students with professional skills, networking and business experience.

Case Study of the Week

Case Study of the Week: Spend, Spend, Spend!

Nov 18, 2024

Step into the role of a personal finance advisor. A new client is having difficulties saving and has asked you for help.

Spotlights

Comfortable Being Uncomfortable: WCTC Collegiate DECA's Mini-Golf Social

Nov 11, 2024

WCTC Collegiate DECA strengthened team dynamics through the chapter's Mini-Golf Social. Members can apply this experience to the workplace and Be the One in Collegiate DECA.

Most Recent Articles

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Chapter Strategy

Recruit, Retain, Repeat: Strategies for Maintaining Chapter Memberships

Aug 1, 2024

DECA is poised to reach record membership levels yet again. Establishing a strong support framework is crucial to maintaining this growth and effectively nurturing new chapters. Here is how you can foster retention and create a lasting impact.

Chapter Strategy

Engaging with High School Member Video Calls

Aug 1, 2024

Discover ways to stay engaged this year through the High School Executive Officer team’s One DECA, President's Council and Regional Call series.

Chapter Strategy

Selling DECA to New Members

Aug 1, 2024

Membership recruitment at the beginning of each school year is essential to a chapter’s success. Here are some ideas to help you sell DECA while gaining exposure from your school community.

Chapter Strategy

Be The One: High School Program of Leadership

Aug 1, 2024

The 2024-2025 High School Division Executive Officer Team is excited to introduce our Program of Leadership. We can’t wait to help members Be the One through advocacy, communications and leadership development.

Chapter Strategy

Middle School Mania

Aug 1, 2024

With a shared goal of expanding our membership, it's essential to tap into new opportunities among middle school students—the future enthusiasts of DECA. Here are some quick tips on recruiting future members from your local middle school.

Partners

#DECAATTProject 2023-2024: Impactful Mentorship Opportunities

Jul 29, 2024

Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Chapter Strategy

Watch Now: Join Collegiate DECA Video

Jul 23, 2024

Joining Collegiate DECA is the first step you can take towards achieving your goals and realizing your greatest potential. It's time to step up, stand out and Be The One who makes a difference.

Spotlights

Pioneering Leadership: Ava Stacker's Trailblazing Role as GA DECA's VP of Marketing

Jul 5, 2024

Ava Stacker is the first student of South Fulton DECA to hold the VP of Marketing position on GA DECA's Executive Officer Team. This remarkable achievement highlights Ava’s outstanding leadership skills sets an inspiring example for aspiring young leaders across the state.

Conferences

Watch the #DECAICDC 2025 Promo Video

Jul 5, 2024

Be The One at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Orlando, Florida on April 26-29, 2025.

DECA News

Download the 2024-2025 DECA Guide

Jul 1, 2024

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Chapter Strategy

Three Strategies for Enhancing Communication in Leadership Teams

Jul 1, 2024

As we plan for the academic year, it is important to consider the team's dynamic. The goals that you and your team have lined up can’t be accomplished without successful communication, and it is vital to establish clear expectations early on.

Spotlights

What Does it Mean to BE THE ONE?

Jul 1, 2024

Every DECA theme has a hidden meaning that inspires emerging leaders worldwide. How can we dissect this year’s theme, BE THE ONE? What does it mean, and what mindset should we use to proceed with this upcoming year?