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Chapter Strategy

Building Tomorrow's Leaders: A Look Into Incoming Member Recruitment

Jun 5, 2023

Recruiting new members is key to building a strong foundation for your chapter and association. By taking the time to promote DECA and by connecting with teachers and other stakeholders, you can help ensure that your chapter continues to thrive for years to come.

Career Insights

6 Ways to Make the Most of Your Summer Jobs and Internships

Jun 5, 2023

Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.

Chapter Strategy

5 Ways to Elevate Your End-Of-Year Chapter Banquet

Jun 2, 2023

End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.

Conferences

2023 DECA ICDC Recap

Jun 1, 2023

DECA ICDC attendees were able to compete, develop leadership skills, spend time with friends and peers, pin trade, visit Downtown Orlando and meet DECA members from around the globe. To highlight DECA ICDC, let's hear from DECA Members that Experienced the Difference in April!

Spotlights

Walhalla DECA and SC MADD Combat Drunk Driving for Prom Promise Week

Jun 1, 2023

Walhalla High School's DECA chapter made a powerful debut by partnering with MADD for Prom Promise Week, raising awareness about drunk driving through games, speakers and fundraising activities, leaving a lasting impact on students and setting the stage for future campaigns.

Case Study of the Week

Case Study of the Week: Now Open Weekends!

May 29, 2023

Step into the role of marketing communications consultant hired by King Pediatric Clinic, a medical clinic focused on the health and well-being of children. The director has hired you to inform clinic patients and the community of King Pediatric Clinic's new weekend hours of operation and policies.

Case Study of the Week

Case Study of the Week: From Corporate Apartment to General Lodging

May 22, 2023

Step into the role of director of brand management for Pathways Property, a corporate apartment building that contracts with businesses in the area to provide temporary housing for employees relocating to the area.

Career Insights

The Value of Summer Employment

May 15, 2023

There are many valuable takeaways from summer employment. Summer jobs can reinforce your soft skills, build your comfort zone and lead to expanding your professional network.

Case Study of the Week

Case Study of the Week: Diversity in Holidays

May 15, 2023

Step into the role of director of human resources at Healthy Smiles, a regional chain of dentistry clinics with 40 locations. The president wants Healthy Smiles to be ethical and has asked you to determine how to best serve all employees.

Spotlights

Stacy Oakley: Ecosystem Builder in Action

May 10, 2023

Celebrate Teacher Appreciation Week by learning about DECA Advisor Stacy Oakley. She is more than just an educator; Oakley is a connector, an investor in the lives of her students, past and present, and an ecosystem builder in action.

DECA News

Get to Know Your DECA Executive Officers

May 9, 2023

During this year's DECA ICDC in Orlando, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

Case Study of the Week

Case Study of the Week: Designing Pricing Strategies

May 8, 2023

Step into the role of general manager at Office Cleaning Professionals, a company that provides contract cleaning service to businesses in the community. The owner of the company wants you to introduce new pricing incentives that will result in clients paying all fees upfront rather than monthly. 

Career Insights

How to Talk About DECA in an Interview

Nov 3, 2026

Collegiate DECA has been a major part of your college education, but how do you speak clearly and confidently about your experience without sounding awkward?

Chapter Strategy

Make a Lifesaving Impact: Collegiate DECA Blood Drive Challenges

Nov 2, 2026

Through the Collegiate DECA × American Red Cross Community Impact Program, chapters can organize campus blood drives, engage their communities and pursue potential $1,000 scholarship opportunities.

Case Study of the Week

The Economics of Meal Planning

Nov 2, 2026

You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.

Conferences

Fundraising Your Way to ICDC 

Nov 1, 2026

Qualifying for ICDC is exciting, but getting there comes at a cost. Chapters don’t need one massive fundraiser; multiple simple, well-executed efforts can make a big difference.

Compete

Your Path to the Perfect Competitive Event 

Nov 1, 2026

Collegiate DECA has over 25 competitive events. Each category offers opportunities for members with different interests, strengths, and career goals.

Chapter Strategy

Three Passports, One Goal: Making the Most of Collegiate DECA

Nov 1, 2026

One of the biggest questions we hear throughout the year is, “How do we keep members engaged throughout the fall semester?”

Chapter Strategy

Helping Your Collegiate DECA Chapter Thrive at a Two Year College

Nov 1, 2026

Starting and/or maintaining a Collegiate DECA chapter at a two-year college can come with its own set of challenges.

Career Insights

Building Connections, Creating Opportunities: The Power of Internships and Networking

Nov 1, 2026

As DECA members, we are constantly encouraged to step outside our comfort zones and take advantage of new opportunities.

Compete

Collegiate DECA Announces Two New Challenges for 2026-2027

Oct 26, 2026

Put your knowledge and skills to the test with two new corporate challenges from Adobe and Chick-fil-A, with $6,000 available in cash prizes to the winner teams!

Case Study of the Week

People Planning At The Dog Park

Oct 26, 2026

You are to assume the roles of the owner of CROOKED CREEK DOG PARK, soon to be the first private dog park in the city. A potential investor wants you to develop additional services to provide dog owners that will persuade membership.

Career Insights

NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion

Oct 25, 2026

For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.

Career Insights

Take Your Marketing Future Global with the 2027 Voices of the Future Fellowship

Oct 23, 2026

For Collegiate DECA members approaching graduation, discover an opportunity to build on the strategic thinking, creativity and presentation skills while exploring the marketing industry on a global stage.