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From Vision to Verity: How to Stay Consistent with Your 2026 Goals
As we begin February, many New Year’s Resolutions fade into wistful aspirations instead of life-changing habits. Here are some of my favorite tips for keeping consistent when the New Year’s sparkle wears off.

Tips for Small Chapter Growth
Although new chapter obstacles often felt insurmountable, every successful chapter begins in the same position. Here is a quick guide to help your DECA chapter prepare for future success!

2026 is the New 2016? How a Meme Redefined an Artist and a Culture
If culture moves in cycles, then 2026 is pressing rewind. A growing nostalgia for the mid-2010s is redefining how brands market, how artists resurface, and how Gen Z defines cultural identity.

Participate in the Non-Competitive Stock Market Game Session
The SIFMA Foundation is offering a non-competitive DECA Stock Market Game running from February 9 through April 16, 2026. This is a great opportunity for students to test out the simulation and prepare for the Fall's Stock Market Game ICDC qualifier.

More Than Football: The Business Strategy Driving the Super Bowl
Beyond the touchdowns and the trophies, the Super Bowl has evolved into a billion-dollar experience and is a significant example of sophisticated marketing and business operations worldwide.

Choose Your ATL Adventure: DECA ICDC 2026 Attraction Ticket Options
After your DECA ICDC activities have wrapped for the day, explore all that Atlanta has to offer. The city is simply alive, always evolving and raising the bar on one-of-a-kind experiences you’ll be talking about for years to come!

Congratulations to the 2025-26 NPCF Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025-26 Social Impact Leader of Tomorrow Challenge.

Recognize Outstanding Seniors with DECA's Emerging Leader Honor Award
If you know an exceptional DECA leader, consider recognizing them with the DECA Emerging Leader Honor Award. The application window is open until March 31, 2026.

Case Study of the Week: Marketing Safe Winter Driving
Step into the role of the regional manager for Rental Car Academy, a rental car agency that caters to budget-conscious travelers. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Why Join the U.S. Air Force? Building Skills, Experience and Long-Term Opportunity
Choosing how to begin your career is about finding an environment where you can develop skills, gain experience and grow professionally over time. The U.S. Air Force offers a hands-on pathway that combines training, education and responsibility.

Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior
While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.

Small Steps, Big Impact: Go the Extra During CTE Month
This month is your moment to step not only into the professional realm, but also the legislative realm. Here’s a look at how you can meet with your elected officials during CTE Month and beyond.

Can Rapidly Scaling Work?
Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Why AI Won’t Replace Great Salespeople
What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.

Appropriate Workplace Communications Channels
Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

Navigating the Collegiate DECA Chapter Leadership Guide
From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.

How to Use the Collegiate DECA Chapter Leadership Guide to Become the Next Big Thing
The Collegiate DECA Chapter Leadership Guide is filled with many ideas to help chapters recruit members, develop leaders, plan events, and create meaningful experiences.

Exploring Hospitality Internship Programs
As we all know, internships are among the best ways to gain real-world experience. They also give you access to explore career paths before walking across the graduation stage.

Sooooo Many Payment Methods!
Assume the role of a personal finance advisor. A client wants you to analyze various payment methods available to purchase goods and services and discuss appropriate uses.

Beyond the Key Performance Indicators: Understanding the New Collegiate DECA Case Study
Collegiate DECA case studies are changing, and competitors should be prepared for more than just a new role-play.

Why You Shouldn't Be Afraid to Celebrate Small Successes
Discover what happens when you start celebrating your small wins and how this small change can have a big impact on your DECA experience, leadership potential and overall success in life.

Online Resources for Collegiate DECA Members
As a chapter and association leader, and now an executive officer, I’ve discovered so many resources on DECA.org that I never knew existed and wish I had utilized sooner.

The Secrets to Standing Out in the AI World
AI is rewriting job descriptions. Hybrid work is here to stay. Layoffs are reshaping industries. And employers are looking for something far more valuable than a degree.

Tips for Starting a New Collegiate DECA Year
Whether you're beginning your first semester of college or returning for another year, the habits you build now can set the tone for everything that follows.

