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Career Insights

Why Cross-cultural Fluency Is Among Today’s Most Sought-after Workplace Skills

Dec 1, 2022

As Head of Career Services at the international hospitality school Les Roches, Stephanie Ruiz has conversations every day with potential employers for students. She explains why these employers now place cross-cultural fluency among their most in-demand skills.

Spotlights

DECA Fundraising: Thinking Outside of the Box

Nov 28, 2022

Interested in learning how your chapter can increase its fundraising events? Read about Cypress Bay DECA's largest fundraiser of the year—snack boxes—and the impact it has on the student body.

Case Study of the Week

Case Study of the Week: Making a Splash with New Management

Nov 28, 2022

Step into the role of the marketing director for Bridge Town Pools. The new owner has asked you to communicate a change in ownership and commitment to service to former customers.

DECA News

Congratulations to the 2022 Intuit Social Innovation Challenge Winners

Nov 22, 2022

This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top DECA team in the 2022 Intuit Social Innovation Challenge!

Case Study of the Week

Case Study of the Week: Does a Retailer Live Up to Its Promise?

Nov 21, 2022

Step into the role of the director of brand management and company spokesperson for Pet Stop. The senior vice president has asked for you to analyze negative company press and determine if company policies need to be addressed or changed.

Leadership

Teaching the Ethical Principle of Accountability

Nov 17, 2022

MBA Research’s ethical principles video on accountability takes a deep dive into accountability, giving students an understanding of what the principle means, its supporting traits, how it plays out in the real world, and how students can use it in their own lives.

Partners

The Gray Zone: Resources to Foster Ethical Decision-Making Skills

Nov 17, 2022

Welcome to The Gray Zone—that hazy, murky space between black and white, right and wrong. MBA Research offers multiple opportunities to help your students understand that the business world includes many shades of gray. Enhance your instruction using our classic case studies, interactive video series, or both!

Chapter Strategy

Start Now: 3 Tips to Build Your Chapter for Next Year

Nov 17, 2022

Class registration for the 2023-2024 school year will be here in a few short months! If your chapter is co-curricular, where you register for a class while being a DECA member, it is important to spread the word early to potential members coming to your school next year. Here are a few tips to help your chapter succeed in gaining new members.

DECA News

2022-2023 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 16, 2022

DECA congratulates finalist teams in the first round of the 2022-2023 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Customer Reviews for Custom Pottery

Nov 14, 2022

Step into the role of the owner of Custom Pottery, a small business located in a city with 300,000 people. An entrepreneurial consultant has recommended that you begin allowing and encouraging customer reviews.

Career Insights

Turn Your Business Idea Into a Reality

Nov 14, 2022

So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.

Career Insights

Building Deep Customer Empathy to Solve Any Problem

Nov 14, 2022

Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal. 

Case Study of the Week

Case Study of the Week: How to Best Invest Resources in a Successful Start-up

Sep 13, 2021

You are the partner of an entrepreneur that started Gleam, a mobile app that provides car washing services at customers’ homes or places of work. The entrepreneur is unsure how to best use the additional funding.

Chapter Strategy

Maximizing Your Leadership Passport

Sep 8, 2021

Collegiate DECA’s Leadership Passport Program is your one-way ticket to Maximize your Momentum this year! The recipients of these awards will receive recognition during the International Career and Development Conference.

Case Study of the Week

Case Study of the Week: Promoting a High School Swim Team to Local Youth

Sep 6, 2021

You are to assume the role of a marketing consultant hired by the South Creek High School Swim Team. The athletic director has hired you to develop methods to promote the swim team to young swimmers at the South Creek Community Pool this summer.

College Success

School is in Session: Keys to College Success

Sep 1, 2021

Attending college can be the most exciting time of your life, but it comes with a unique set of challenges. Check out these three tips to make your transition easier.

Case Study of the Week

Case Study of the Week: Accounting Software Applications at Gator Guides, LLC

Aug 30, 2021

You are to assume the role of an accounting software consultant hired by Gator Guides, LLC, a swamp tour company. The owner wants you to prepare a chart of accounts as the initial software implementation project and also make recommendations related to accounting software applications.

College Success

Maximize Your First Week: Tips for Preparing for a New Semester

Aug 25, 2021

In colleges and universities around the globe, students are gearing up for the start of a new semester. Take these tips to the classroom to maximize your first week!

Case Study of the Week

Case Study of the Week: Creating a New On-Boarding Process

Aug 23, 2021

You are to assume the role of human resources specialist at Corbin & Associates, a financial consulting firm. The director of human resources has asked you to explore a new concept during the employee onboarding process.

Partners

Building a Pipeline of Future Hospitality Workers

Aug 23, 2021

Over the past year, recipients of the Marriott Foundation curriculum grants created many unique opportunities for students during a year filled with virtual instruction.

Chapter Strategy

Guide for Recruiting New Freshmen Members

Aug 11, 2021

As a new school year begins, the next class of leaders are waiting to find a place they belong. This guide is full of selling points and recruitment techniques that you can use to grow your chapter for years to come.

Why Join Collegiate DECA?

Aug 9, 2021

Have you ever wondered what's involved with Collegiate DECA? Learn about the similarities and differences from the high school division and how to join an existing chapter on your future campus (or start your own chapter!)

Chapter Strategy

Watch Now: DECA's 2021-2022 Membership Video

Aug 3, 2021

The success you achieve in DECA is the initial boost that will launch you into the real world and give you a competitive advantage, starting day one.

Chapter Strategy

How to Maximize Your Chapter’s Recruitment

Jul 29, 2021

With the 2021-22 academic year fast approaching, recruiting new members for your local DECA chapter is almost certainly at or near the top of every leadership team’s agenda. Since last year was so hard on chapters, this year is the perfect opportunity for you to bounce back. Follow these tips to maximize your chapter's recruitment.