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5 Paris Marketing Tricks to Use on Your Next DECA Role Play
The city of lights has a lot more to offer than its pastries and architecture; it houses some of the best marketing and advertising tricks.
Balancing Your Business
DECA season has officially started! This can mean entering a stressful time in your life or learning to balance everything.
Download the 2026 Ultimate DECA Power Trip Program + Mobile App
Get ready to gather with 2,000 DECA members at The Ultimate DECA Power Trip in Louisville, KY! Download the conference program now.
Testing, Testing, 123: How To Rock The Testing Season
With school in full swing, students constantly face endless homework assignments and studying. However, for many, these assignments pale in comparison to the rigor of a test.
People Planning At The Dog Park
You are to assume the roles of the owner of CROOKED CREEK DOG PARK, soon to be the first private dog park in the city. A potential investor wants you to develop additional services to provide dog owners that will persuade membership.
Building Your Future: Explore Careers in Rental Housing
Building Your Future: Explore Careers in Rental Housing introduces high school students to the people, skills, and career pathways that keep apartment communities operating successfully.
Empower Student Leaders to Combat Food Insecurity
The Explore.Act.Tell. Fast Track program gives students an opportunity to explore food insecurity in their communities and turn what they learn into meaningful action.
NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.
3 Ways to Show Your Chapter’s Impact Beyond an Instagram Post
Sharing your chapter’s story with school leaders, local media and business partners can help you recognize members’ hard work, build relationships and create new opportunities.
Fake It Till You Make It: A DECA Survival Strategy
During my first year competing in DECA, I had ambition. An advisor? No. Experienced members to ask for advice? Also no.
Celebrating 30 Years of Partnership with Hilton
DECA is proud to celebrate the 30-year anniversary of its partnership with Hilton - a remarkable milestone that represents three decades of Hilton’s commitment our members.
Power Up Your DECA Year: The Advantages of Attending Power Trip
The Ultimate DECA Power Trip takes place from November 20-22, 2026 in Louisville, Kentucky to bring DECA members across the world together and build growth, leadership, and community.
Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft
Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.
Filling The GAP: The Secret Behind Katseye's Viral Marketing
GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.
Call Her DECA: Why Podcasts are the Next Big IT Girl
There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.
Navigating DECA's Competitive Events Page
Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!
Inside the Marketing of the Summer's Biggest Films
Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.
Case Study of the Week: Marketing to a Younger Demographic
Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.
Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.
Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.
Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls
NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.
Three Hats, One Head: Balancing School, Work and DECA
Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity!
How to Place a Custom Order with Shop DECA
Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.
Alumni: Tell Us Your DECA Story!
DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.
