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Chapter Strategy

From Your Association’s CDC to ICDC: Making the Most of the In-Between

Mar 1, 2026

The eternal question sits in the mind of every DECA member: What should you do between your association conference and ICDC? The truth is, this in-between period holds more to do than you might think!

Compete

Go for Glass: Competition Tips from an ICDC Glass Winner

Mar 1, 2026

With ICDC just over a month away, preparation is key to your success. Preparing for competition improves your confidence and your professionalism. Discover several key preparation techniques in this article.

Spotlights

Leading the Future: Celebrating Women in DECA for Women’s History Month

Mar 1, 2026

Within DECA, celebrating women feels especially meaningful. Walk into any chapter meeting or conference, and you will see young women stepping forward as competitors, innovators, mentors and leaders.

Conferences

Beyond Competition: The DECA ICDC Impact

Mar 1, 2026

When members think of ICDC, competition is usually the first thing that comes to mind. But DECA ICDC is an experience that shapes leaders long after the competition ends.

Chapter Strategy

Turning Ambition into Action: Smart Ways to Fundraise for ICDC

Mar 1, 2026

From conference registration to flights and hotel stays, attending ICDC requires strategic financial planning. The good news? With creativity, organization and teamwork, fundraising can be just as empowering as competing.

DECA News

Congratulations to the 2025-26 CEWD Power Perks Challenge Winners

Feb 26, 2026

CEWD and DECA are thrilled to announce the winners of the 2025-26 Power Perks Challenge!

DECA News

Congratulations to the 2025-26 IIA Community Impact Challenge Winners

Feb 26, 2026

Infinity Insurance Agency (IIA) and DECA are thrilled to announce the winners of the 2025-26 Community Impact Challenge!

Conferences

Glowing and Growing: How the Season of Spring Can Help You Bloom at ICDC

Feb 25, 2026

Just as flowers need preparation before they bloom, competitors need intentional planning to truly shine on the international stage. This spring, focus on glowing and growing so you can bloom at ICDC.

Chapter Strategy

How CTE Shapes the Workforce of Tomorrow

Feb 25, 2026

CTE empowers students to explore careers and interests. By taking CTE classes, students now have the opportunity to gain hands-on experience and graduate with academic and real-world knowledge, preparing the future workforce.

Spotlights

Celebrating Black Innovators During Black History Month

Feb 24, 2026

As Black History Month comes to a close, the celebration doesn’t have to. Learn more about influential inventors and entrepreneurs who have made daily life easier for consumers in the current market.

Chapter Strategy

The DECA Drop Episode 4: Go the Extra at Your Association Conference

Feb 24, 2026

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Compete

Overcoming Competition Day Nerves

Feb 24, 2026

For most DECA students, the most challenging part of a role-play isn’t the prompt; it's the nerves in a competitive environment. Learn about simple mindset fixes that can help increase confidence and boost scoring results.

Career Insights

Filling The GAP: The Secret Behind Katseye's Viral Marketing

Sep 18, 2025

GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

Leadership

Call Her DECA: Why Podcasts are the Next Big IT Girl​​

Sep 18, 2025

There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.

Compete

Navigating DECA's Competitive Events Page

Sep 18, 2025

Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!

Career Insights

Inside the Marketing of the Summer's Biggest Films

Sep 17, 2025

Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.

Case Study of the Week

Case Study of the Week: Marketing to a Younger Demographic

Sep 15, 2025

Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

DECA News

Vector Marketing and DECA Celebrate 20 Years of Partnership

Sep 12, 2025

DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

Chapter Strategy

Here Are 5 Themes for Your Next Chapter Meeting

Sep 12, 2025

Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

DECA News

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.