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Turn Your Business Idea Into a Reality
So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.
Building Deep Customer Empathy to Solve Any Problem
Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal.
Opportunities that Arose from the COVID-19 Pandemic
Out of the box, creative thinking arose because of COVID. For the live events industry and specifically for EDGE, it meant shifting to remote filming kits and establishing health and safety protocols. It strengthened our client relationships and our team’s cohesiveness.
Over 1,000 DECA Members Gathered at The Ultimate DECA Power Trip in Washington, D.C.
From November 11-13, 2022, over 1,000 DECA student and advisor members from 32 states attended the Ultimate DECA Power Trip in the Washington, D.C. area. Congratulations to the Ultimate DECA Members and Competitive Excellence Experience top performers!
DECA and Piper Sandler Complete 44th Semi-Annual Survey of 14,500 U.S. Teens
DECA and Piper Sandler completed the 44th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 14,500 teens across the U.S. with an average age of 15.8 years.
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How to Get The Edge on Member Engagement
As an organization, we want to make sure that all our members are constantly engaged in what is going on inside the world of DECA. Keeping engagement up, especially into DECA Month, is highly important to keep our members involved and engaged within the amazing organization that we’re all part of today.
One DECA: November 2022
Check out what you missed on the November 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.
4 Videos to Help Discover What Kind of Work You Want to Do
Need help deciding on a potential career path or college major? Check out these helpful videos with concrete steps and reflection questions to help you discover what kind of work you want to do.
Case Study of the Week: Rewarding Customers While Increasing Sales
Step into the role of promotional director for Premiere Purchase, a consumer electronics retailer. The senior vice president has asked you to plan a special event exclusively for top-tier Premiere Points members that will result in an increase in sales.
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Non-Traditional SBE's: Unique Locations
School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to unique learning locations.
SCCC DECA Brings Joy to Local Nursing Homes
For Halloween, Saline County Career Center DECA held an event for members dedicated to decorating pumpkins for local nursing home residents in a community service activity.
Small Businesses and the Costs of Hyper-Personalization
What does hyper-personalization mean for small businesses with limited resources to invest in AI-powered hyper-personalization technologies? MBA Research helps us explore this year's Business Operations Research competitive events topic.
Appropriate Workplace Communications Channels
Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.
Navigating the Collegiate DECA Chapter Leadership Guide
From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.
How to Use the Collegiate DECA Chapter Leadership Guide to Become the Next Big Thing
The Collegiate DECA Chapter Leadership Guide is filled with many ideas to help chapters recruit members, develop leaders, plan events, and create meaningful experiences.
Exploring Hospitality Internship Programs
As we all know, internships are among the best ways to gain real-world experience. They also give you access to explore career paths before walking across the graduation stage.
Sooooo Many Payment Methods!
Assume the role of a personal finance advisor. A client wants you to analyze various payment methods available to purchase goods and services and discuss appropriate uses.
Beyond the Key Performance Indicators: Understanding the New Collegiate DECA Case Study
Collegiate DECA case studies are changing, and competitors should be prepared for more than just a new role-play.
Why You Shouldn't Be Afraid to Celebrate Small Successes
Discover what happens when you start celebrating your small wins and how this small change can have a big impact on your DECA experience, leadership potential and overall success in life.
Online Resources for Collegiate DECA Members
As a chapter and association leader, and now an executive officer, I’ve discovered so many resources on DECA.org that I never knew existed and wish I had utilized sooner.
The Secrets to Standing Out in the AI World
AI is rewriting job descriptions. Hybrid work is here to stay. Layoffs are reshaping industries. And employers are looking for something far more valuable than a degree.
Tips for Starting a New Collegiate DECA Year
Whether you're beginning your first semester of college or returning for another year, the habits you build now can set the tone for everything that follows.
The Collegiate DECA Chapter Formula: The Ingredients Behind a Successful Chapter
Whether you are starting from scratch or improving an established chapter, these five ingredients can help create an experience members want to be part of.
Case Study of the Week: Making All Customers Happy
Assume the role of the assistant manager for VILLAGE LANES, a local bowling alley with 20 lanes. The manager wants you to decide how to schedule league bowling, open bowling and birthday parties.
