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College Success

Lip Balm to Life Choices: Finding Your College Essay Topic

Jun 1, 2026

Your future goals can shape the stories you choose to center your college essays around. One of the best ways to brainstorm a strong essay topic is by looking at the projects, hobbies and products that connect back to you.

Chapter Strategy

Your Chapter’s Guide to Finishing Your School Year Strong

Jun 1, 2026

As the school year ends, it's important to make sure members feel recognized, celebrated and motivated for what’s next. Here's a guide to finishing the year strong so you can hit the ground running next school year.

Conferences

The ELS Experience for Association & Chapter Officers

Jun 1, 2026

DECA's Emerging Leader Series is designed to help association and chapter officers gain leadership skills, meet members from across DECA and leave feeling inspired for the year ahead.

Career Insights

The Real World Awaits

Jun 1, 2026

Though finding an internship may sound a little terrifying, employers are excited to see our generation eager to get involved in their industries. Discover both the benefits of an internship and how to secure one in this article!

Case Study of the Week

Case Study of the Week: K-pop Revenge?

May 25, 2026

Step into the role of the promotional director for Shony Pictures Animation. The vice president wants you to create a promotional plan for the theatrical release of Revenge at K-pop Hall.

Chapter Strategy

Leveraging the DECA Brand to Make a Community Impact

May 22, 2026

By following three key steps, chapters can turn simple connections into lasting impact, transforming participation into true community influence. Community involvement is just the beginning of DECA success.

Spotlights

First Place Wasn’t The Best Thing I Got From DECA

May 19, 2026

From making states to earning first place in PMFL and placing top 20 at ICDC, DECA gave me confidence, leadership skills, unforgettable friendships and lessons that will continue to shape my future long after I graduate.

Partners

16 Personal Finance Terms Everyone Should Know

May 18, 2026

Learning the language of personal finance is one of the most practical steps you can take toward feeling more in control of your money. This guide walks you through 16 essential terms, from everyday basics to more advanced concepts.

Case Study of the Week

Case Study of the Week: Tradeshow Planning

May 18, 2026

Step into the role of the owner of Splendid Foods, a business that produces varieties of protein bars, granola bars and other nutritious snacks. Your business partner has asked you to determine the marketing plan for a food industry trade show.

DECA News

Congratulations to the 2026-27 Marriott Foundation Curriculum Grant Recipients

May 13, 2026

Congratulations to the following chapters selected to receive the VBC–DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA News

Apply Today for the Adobe x DECA Luminary 2026 Program

May 11, 2026

The DECA Luminary Program is an opportunity for exceptional chapter advisors who not only excel in their roles but also show strong potential to mentor fellow advisors within their chartered associations by leading professional learning experiences.

Partners

Download Your American Marketing Association (AMA) Associate in Marketing Management Certificate Now

May 11, 2026

The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.

Career Insights

How to Talk About DECA in an Interview

Nov 3, 2026

Collegiate DECA has been a major part of your college education, but how do you speak clearly and confidently about your experience without sounding awkward?

Chapter Strategy

Make a Lifesaving Impact: Collegiate DECA Blood Drive Challenges

Nov 2, 2026

Through the Collegiate DECA × American Red Cross Community Impact Program, chapters can organize campus blood drives, engage their communities and pursue potential $1,000 scholarship opportunities.

Case Study of the Week

The Economics of Meal Planning

Nov 2, 2026

You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.

Conferences

Fundraising Your Way to ICDC 

Nov 1, 2026

Qualifying for ICDC is exciting, but getting there comes at a cost. Chapters don’t need one massive fundraiser; multiple simple, well-executed efforts can make a big difference.

Compete

Your Path to the Perfect Competitive Event 

Nov 1, 2026

Collegiate DECA has over 25 competitive events. Each category offers opportunities for members with different interests, strengths, and career goals.

Chapter Strategy

Three Passports, One Goal: Making the Most of Collegiate DECA

Nov 1, 2026

One of the biggest questions we hear throughout the year is, “How do we keep members engaged throughout the fall semester?”

Chapter Strategy

Helping Your Collegiate DECA Chapter Thrive at a Two Year College

Nov 1, 2026

Starting and/or maintaining a Collegiate DECA chapter at a two-year college can come with its own set of challenges.

Career Insights

Building Connections, Creating Opportunities: The Power of Internships and Networking

Nov 1, 2026

As DECA members, we are constantly encouraged to step outside our comfort zones and take advantage of new opportunities.

Compete

Collegiate DECA Announces Two New Challenges for 2026-2027

Oct 26, 2026

Put your knowledge and skills to the test with two new corporate challenges from Adobe and Chick-fil-A, with $6,000 available in cash prizes to the winner teams!

Case Study of the Week

People Planning At The Dog Park

Oct 26, 2026

You are to assume the roles of the owner of CROOKED CREEK DOG PARK, soon to be the first private dog park in the city. A potential investor wants you to develop additional services to provide dog owners that will persuade membership.

Career Insights

NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion

Oct 25, 2026

For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.

Career Insights

Take Your Marketing Future Global with the 2027 Voices of the Future Fellowship

Oct 23, 2026

For Collegiate DECA members approaching graduation, discover an opportunity to build on the strategic thinking, creativity and presentation skills while exploring the marketing industry on a global stage.