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Start Now: 3 Tips to Build Your Chapter for Next Year
Class registration for the 2023-2024 school year will be here in a few short months! If your chapter is co-curricular, where you register for a class while being a DECA member, it is important to spread the word early to potential members coming to your school next year. Here are a few tips to help your chapter succeed in gaining new members.

2022-2023 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2022-2023 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week: Customer Reviews for Custom Pottery
Step into the role of the owner of Custom Pottery, a small business located in a city with 300,000 people. An entrepreneurial consultant has recommended that you begin allowing and encouraging customer reviews.

Turn Your Business Idea Into a Reality
So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.

Building Deep Customer Empathy to Solve Any Problem
Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal.

Opportunities that Arose from the COVID-19 Pandemic
Out of the box, creative thinking arose because of COVID. For the live events industry and specifically for EDGE, it meant shifting to remote filming kits and establishing health and safety protocols. It strengthened our client relationships and our team’s cohesiveness.

Over 1,000 DECA Members Gathered at The Ultimate DECA Power Trip in Washington, D.C.
From November 11-13, 2022, over 1,000 DECA student and advisor members from 32 states attended the Ultimate DECA Power Trip in the Washington, D.C. area. Congratulations to the Ultimate DECA Members and Competitive Excellence Experience top performers!

DECA and Piper Sandler Complete 44th Semi-Annual Survey of 14,500 U.S. Teens
DECA and Piper Sandler completed the 44th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 14,500 teens across the U.S. with an average age of 15.8 years.
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How to Get The Edge on Member Engagement
As an organization, we want to make sure that all our members are constantly engaged in what is going on inside the world of DECA. Keeping engagement up, especially into DECA Month, is highly important to keep our members involved and engaged within the amazing organization that we’re all part of today.

One DECA: November 2022
Check out what you missed on the November 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

4 Videos to Help Discover What Kind of Work You Want to Do
Need help deciding on a potential career path or college major? Check out these helpful videos with concrete steps and reflection questions to help you discover what kind of work you want to do.

Case Study of the Week: Rewarding Customers While Increasing Sales
Step into the role of promotional director for Premiere Purchase, a consumer electronics retailer. The senior vice president has asked you to plan a special event exclusively for top-tier Premiere Points members that will result in an increase in sales.

How to Talk About DECA in an Interview
Collegiate DECA has been a major part of your college education, but how do you speak clearly and confidently about your experience without sounding awkward?

Make a Lifesaving Impact: Collegiate DECA Blood Drive Challenges
Through the Collegiate DECA × American Red Cross Community Impact Program, chapters can organize campus blood drives, engage their communities and pursue potential $1,000 scholarship opportunities.

The Economics of Meal Planning
You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.

Fundraising Your Way to ICDC
Qualifying for ICDC is exciting, but getting there comes at a cost. Chapters don’t need one massive fundraiser; multiple simple, well-executed efforts can make a big difference.

Your Path to the Perfect Competitive Event
Collegiate DECA has over 25 competitive events. Each category offers opportunities for members with different interests, strengths, and career goals.

Three Passports, One Goal: Making the Most of Collegiate DECA
One of the biggest questions we hear throughout the year is, “How do we keep members engaged throughout the fall semester?”

Helping Your Collegiate DECA Chapter Thrive at a Two Year College
Starting and/or maintaining a Collegiate DECA chapter at a two-year college can come with its own set of challenges.

Building Connections, Creating Opportunities: The Power of Internships and Networking
As DECA members, we are constantly encouraged to step outside our comfort zones and take advantage of new opportunities.

Collegiate DECA Announces Two New Challenges for 2026-2027
Put your knowledge and skills to the test with two new corporate challenges from Adobe and Chick-fil-A, with $6,000 available in cash prizes to the winner teams!

People Planning At The Dog Park
You are to assume the roles of the owner of CROOKED CREEK DOG PARK, soon to be the first private dog park in the city. A potential investor wants you to develop additional services to provide dog owners that will persuade membership.

NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.

Take Your Marketing Future Global with the 2027 Voices of the Future Fellowship
For Collegiate DECA members approaching graduation, discover an opportunity to build on the strategic thinking, creativity and presentation skills while exploring the marketing industry on a global stage.

