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From Vision to Verity: How to Stay Consistent with Your 2026 Goals
As we begin February, many New Year’s Resolutions fade into wistful aspirations instead of life-changing habits. Here are some of my favorite tips for keeping consistent when the New Year’s sparkle wears off.

Tips for Small Chapter Growth
Although new chapter obstacles often felt insurmountable, every successful chapter begins in the same position. Here is a quick guide to help your DECA chapter prepare for future success!

2026 is the New 2016? How a Meme Redefined an Artist and a Culture
If culture moves in cycles, then 2026 is pressing rewind. A growing nostalgia for the mid-2010s is redefining how brands market, how artists resurface, and how Gen Z defines cultural identity.

Participate in the Non-Competitive Stock Market Game Session
The SIFMA Foundation is offering a non-competitive DECA Stock Market Game running from February 9 through April 16, 2026. This is a great opportunity for students to test out the simulation and prepare for the Fall's Stock Market Game ICDC qualifier.

More Than Football: The Business Strategy Driving the Super Bowl
Beyond the touchdowns and the trophies, the Super Bowl has evolved into a billion-dollar experience and is a significant example of sophisticated marketing and business operations worldwide.

Choose Your ATL Adventure: DECA ICDC 2026 Attraction Ticket Options
After your DECA ICDC activities have wrapped for the day, explore all that Atlanta has to offer. The city is simply alive, always evolving and raising the bar on one-of-a-kind experiences you’ll be talking about for years to come!

Congratulations to the 2025-26 NPCF Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025-26 Social Impact Leader of Tomorrow Challenge.

Recognize Outstanding Seniors with DECA's Emerging Leader Honor Award
If you know an exceptional DECA leader, consider recognizing them with the DECA Emerging Leader Honor Award. The application window is open until March 31, 2026.

Case Study of the Week: Marketing Safe Winter Driving
Step into the role of the regional manager for Rental Car Academy, a rental car agency that caters to budget-conscious travelers. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Why Join the U.S. Air Force? Building Skills, Experience and Long-Term Opportunity
Choosing how to begin your career is about finding an environment where you can develop skills, gain experience and grow professionally over time. The U.S. Air Force offers a hands-on pathway that combines training, education and responsibility.

Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior
While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.

Small Steps, Big Impact: Go the Extra During CTE Month
This month is your moment to step not only into the professional realm, but also the legislative realm. Here’s a look at how you can meet with your elected officials during CTE Month and beyond.

DECA Earns Two Gold Circle Awards for Excellence in Association Communications from ASAE
DECA Inc. earned recognition by ASAE with a 2022 Gold Circle Award in two categories: E-Magazine and Video. The Gold Circle Awards competition is the premier association marketing, membership, and communications award.

Case Study of the Week: Stopping Subscriber Cancellations
You are to assume the role of the director of sales at NowTV, a direct broadcast satellite television service provider. The senior vice president wants you to develop a special pricing promotion to offer current customers that request to cancel a popular premium cable network.

From Service Clerk to District Manager, the Walgreens Way
It was supposed to be a typical day in the life of then-teenager Mario Figueroa, a Walgreens district manager in the Chicago suburb of Buffalo Grove, IL.

Real World 101: Critical Life Skills You Need to Know Now
How can you separate yourself from the two million other students who will graduate college with you? Every college graduate will have a degree, but not every graduate will be prepared for the world as it’s going to be. Learn how you can begin to differentiate yourself from the crowd now.

DECA Announces the 2022-2023 Membership Theme: Get the Edge
In 2022-2023, DECA challenges you to get the edge. Whether in competition, college applications or your career search, DECA gives you an unmistakable competitive advantage to stand out and be a cut above the rest.

DECA Recognizes National Advisory Board Partners for Their Longtime Support
Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA Inc. Honors 2020-2022 Outstanding Service Award Recipients
DECA Inc. congratulates three recipients of the Outstanding Service Award, one of DECA’s most prestigious recognitions.

DECA Honors Advisors for 40-55 Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

DECA ICDC Grand Awards Session 2022
Watch the 2022 DECA International Career Development Conference (ICDC) Grand Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

DECA ICDC Achievement Awards Session 2022
Watch the 2022 DECA International Career Development Conference (ICDC) Achievement Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

Case Study of the Week: Family Entertainment To Go?
You are the marketing director for Friendly's Club House, a chain of family entertainment centers and restaurants. Friendly's Club House offers a limited menu of food and beverages, arcade games, amusement rides, dance floors and special areas for birthday parties.

DECA Recognizes 2020-2022 Honorary Life Award Recipients
Honorary Life Membership is the highest award DECA can bestow on an individual. DECA is pleased to present four recipients of this distinctive and deserving fellowship.

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