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College Success

Using DECA to Strengthen Your College Application

Oct 27, 2025

DECA is a toolkit, one that prepares you not just for business, but for life. The same skills you’ve built through DECA can make your college applications stronger, more genuine, and more reflective of who you really are.

Chapter Strategy

Falling for Fundraisers: How to Make Your Autumn Events a Success

Oct 27, 2025

Autumn presents numerous opportunities to unite your chapter and engage with your local community. With teamwork, preparation and a creative mindset, your next fall fundraiser can be your best one yet!

Chapter Strategy

The Psychology of Spirit Week: Why School Pride Works

Oct 27, 2025

Spirit Week is a real-life look at how connection, motivation and emotion drive people to take action! But what exactly makes it work? It all comes down to psychology, and it is the same kind of thinking that great marketers and leaders use every day.

Case Study of the Week

Case Study of the Week: The Perks of Student Banking

Oct 27, 2025

Step into the role of a banker at Capital Bank. A new customer wants to know more about the bank’s student banking account.

Leadership

Beyond the Glass: How DECA Competition Builds Real-World Leadership

Oct 24, 2025

From competition to chapter leadership, here’s how DECA gives members the tools to think on their feet, take initiative and make an impact in their schools, communities and future careers.

Chapter Strategy

A Month Full Of Memories: How to Prepare for DECA Month's Social Media Challenge

Oct 24, 2025

DECA Month is filled with engagement, spotlights and celebrations for everything related to DECA. Here are some tips and tricks on how to dominate the DECA Month Social Media Challenge before November begins.

Spotlights

Marketing the Marketers: Student Spotlights

Oct 23, 2025

Marketing is how chapters share their stories and connect with people beyond their own schools. Behind every post, video and campaign is a team of students who work hard to bring their chapter’s ideas to life.

Leadership

Leadership That Lasts: How to Keep Growing Throughout the Semester

Oct 23, 2025

Whether you are helping a classmate or taking on a new challenge, each day is an opportunity to grow into a stronger leader. Here are four ways you can continue developing as a leader this semester.

Partners

DECA and Piper Sandler Complete 50th Semi-Annual Survey

Oct 23, 2025

DECA and Piper Sandler completed the 50th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 10K teens across the U.S., with an average age of 15.7.

DECA News

DECA Welcomes College Board as Strategic Partner 

Oct 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Case Study of the Week

Case Study of the Week: Designing Album Cover Art

Oct 20, 2025

Step into the role of a marketing communications consultant. You have been hired by the manager of the folk-rock band Kingsley, to create branding for their upcoming debut album.

Conferences

Elevating DECA in the Classroom: Highlights & Insights from AMPED 2025

Oct 19, 2025

This three-day conference featured an industry immersion series and two days of educational sessions on implementing DECA into the classroom.

DECA News

Apply for a 2026-2027 DECA Scholarship by January 11, 2027

Oct 1, 2026

The deadline to apply for DECA's 2026-2027 scholarship program is January 11, 2027! More than $200,000 in scholarships will be awarded to current DECA members.

Spotlights

Personal Branding & SWOT Analysis

Oct 1, 2026

Personal branding is such an important practice as it is one way to set yourself apart from your competition.

Chapter Strategy

Your Next Step: Apply for a DECA Scholarship

Oct 1, 2026

As we all know, college comes with many expenses, but being a member of Collegiate DECA could help make some of those costs a little easier to manage.

Career Insights

How to Make the Most of a Career Fair

Oct 1, 2026

Career fairs can feel intimidating, especially when you’re walking into a room full of recruiters and professionals.

Chapter Strategy

Celebrate Collegiate DECA Month

Oct 1, 2026

Collegiate DECA Month is an opportunity for you to celebrate your members, showcase the value of Collegiate DECA on your very own campus, and strengthen your chapter's community.

Compete

Stand Out in Role Play Events

Oct 1, 2026

In a role play, every competitor receives the same case study, the same amount of preparation time and the same opportunity to impress the judge.

Chapter Strategy

8 Ways to Build a Better Relationship With Your Chapter Advisor

Oct 1, 2026

A strong advisor can be one of your chapter’s greatest resources, but the best advisor relationships happen when student leaders know how to work with them effectively.

Case Study of the Week

Social Media For Finance

Sep 28, 2026

Assume the role of an employee at NEW INVESTMENTS, a financial services provider that specializes in investing basics. A co-worker does not understand the value of NEW INVESTMENTS having a presence on various social media platforms and wants you to explain.

Case Study of the Week

Can Rapidly Scaling Work?

Sep 21, 2026

Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Career Insights

Why AI Won’t Replace Great Salespeople

Sep 21, 2026

What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.

Case Study of the Week

Appropriate Workplace Communications Channels

Sep 14, 2026

Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

Chapter Strategy

Navigating the Collegiate DECA Chapter Leadership Guide

Sep 11, 2026

From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.