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Everything You Need to Know for DECA SBE Week 2026
Each day of #DECASBEWeek has a social media theme unique to DECA’s school-based enterprise program. Be sure to participate by sharing photos or videos that correspond to the daily theme.
The Next Big Thing Classroom Contest Winners
We asked DECA advisors to give us a behind-the-scenes look at how their chapters are kicking off the year with the Next Big Thing materials, and you delivered!
Budget It. Post It. Win It.
Jumpstart student participation in the Social Media Marketing Challenge, which focuses on target market strategy and ad budget allocation across platforms.
Celebrating 10 Years of Partnership with IE University
DECA is proud to celebrate the 10-year anniversary of its partnership with IE University - a decade of empowering emerging leaders to think globally, embrace innovation and pursue their ambitions.
Turning New DECA Members Into Active Ones
Whether you're starting a brand-new DECA chapter or looking to strengthen your existing one, here are a few strategies that have made the biggest difference for ours.
Top 10 Things Worth Your Money: Best Investments This DECA Season
As DECA season starts, students scramble to find the best ways to maximize their DECA preparation. While members struggle with homework and outside activities, it is hard to pick out the most useful investments. Here is a list of the top 10 things that are actually worth your money.
Give Students a Business They Can Actually Run
Download a real hands-on entrepreneurship experience for students and a free lesson plan to go with it from DECA's partner, Spirit Box.
Join the Executive Officer Finance Career Exploration Webinar
Join your DECA Executive Officer team on October 13, 2026, at 7 PM EST for the first career exploration panel of the year!
Beyond the Storefront: Explore the Future of Retail, Marketing & Business
DECA advisors - apply now for an all-expense-paid trip to experience NRF NXT, NRF Foundation Honors and NRF Retail's Big Show in New York City.
Get Ready for Round One of the 2026 DECA Virtual Business Challenge
You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members.
DECA Announces Clint Pulver as #DECAPowerTrip Opening Session Speaker
Clint Pulver is an Emmy Award Winner, Hall of Fame Keynote Speaker, Author, ProDrummer, Helicopter Pilot, Speaker Coach, and Workforce Expert.
The Business of Back to School
Every August and September, over 54.4 million students attend school in the United States alone.
Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft
Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.
Filling The GAP: The Secret Behind Katseye's Viral Marketing
GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.
Call Her DECA: Why Podcasts are the Next Big IT Girl
There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.
Navigating DECA's Competitive Events Page
Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!
Inside the Marketing of the Summer's Biggest Films
Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.
Case Study of the Week: Marketing to a Younger Demographic
Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.
Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.
Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.
Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls
NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.
Three Hats, One Head: Balancing School, Work and DECA
Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity!
How to Place a Custom Order with Shop DECA
Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.
Alumni: Tell Us Your DECA Story!
DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.
