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DECA Duck Takes Flight at Smithville High School
Smithville High School’s DECA chapter has a new mascot, DECA Duck. What started as just a blue rubber ducky idea has become a school spirit sensation at DECA events and recruiting activities.

IBM SkillsBuild to Launch 8-Part Webinar Series on AI for Educators
Starting September 25th, IBM SkillsBuild is launching an incredible 8-part webinar series designed specifically for educators ready to be enabled and become force multipliers.

Major Keys: Unlocking College Success with a DECA Mindset
Success doesn’t come from luck; it comes from preparation, strategy, mindset and staying true to yourself. For many, college feels like the biggest stage of their life. But in reality, it’s actually not all that different from being a DECA member.

Would Taylor Swift’s Marketing Score Well on a DECA Rubric?
Taylor Swift has clearly conquered the music industry, but what if she stepped into the world of DECA competition? Let’s look at how she would perform in each section of the Principles of Marketing Event.

This Week in Business: What High School Students Should Know
Business is constantly evolving. Keeping up with these changes is vital for DECA competitors and high school students and can also be the difference between competing in a role-play and winning one.

The DECA Drop Premieres Episode 1: All Things DECA!
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft
Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.

Filling The GAP: The Secret Behind Katseye's Viral Marketing
GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

From Role-play to Resume: Elevating Your College Application with DECA
Standing out on college applications goes beyond attending a few DECA meetings; the leadership opportunities, scholarships, networking and real-world skills can give you the edge you need to make your resume shine.

Go The Extra Classroom Photo Contest Winners
Over 100 advisors sent us their classroom photos featuring posters, plaques, awards, banners, the DECA Guide, and the 2025-26 DECA organizer.

Advisor Best Practice Spotlight of the Week: Logan Creekmur
DECA advisor Logan Creekmur is redefining member engagement through creative programming that blends community, connection, and career inspiration.

Call Her DECA: Why Podcasts are the Next Big IT Girl
There is a new IT girl in town, and she is in your earbuds. Like DECA prepares emerging leaders and entrepreneurs, podcasts prepare a new generation of thinkers, doers and dreamers who are ready to take the mic.

Can Rapidly Scaling Work?
Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Why AI Won’t Replace Great Salespeople
What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.

Appropriate Workplace Communications Channels
Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

Navigating the Collegiate DECA Chapter Leadership Guide
From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.

How to Use the Collegiate DECA Chapter Leadership Guide to Become the Next Big Thing
The Collegiate DECA Chapter Leadership Guide is filled with many ideas to help chapters recruit members, develop leaders, plan events, and create meaningful experiences.

Exploring Hospitality Internship Programs
As we all know, internships are among the best ways to gain real-world experience. They also give you access to explore career paths before walking across the graduation stage.

Sooooo Many Payment Methods!
Assume the role of a personal finance advisor. A client wants you to analyze various payment methods available to purchase goods and services and discuss appropriate uses.

Beyond the Key Performance Indicators: Understanding the New Collegiate DECA Case Study
Collegiate DECA case studies are changing, and competitors should be prepared for more than just a new role-play.

Why You Shouldn't Be Afraid to Celebrate Small Successes
Discover what happens when you start celebrating your small wins and how this small change can have a big impact on your DECA experience, leadership potential and overall success in life.

Online Resources for Collegiate DECA Members
As a chapter and association leader, and now an executive officer, I’ve discovered so many resources on DECA.org that I never knew existed and wish I had utilized sooner.

The Secrets to Standing Out in the AI World
AI is rewriting job descriptions. Hybrid work is here to stay. Layoffs are reshaping industries. And employers are looking for something far more valuable than a degree.

Tips for Starting a New Collegiate DECA Year
Whether you're beginning your first semester of college or returning for another year, the habits you build now can set the tone for everything that follows.

