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Case Study of the Week: Special Rates for Groups
Step into the role of the sales manager at Hotel Orchid, a 400-room full-service hotel. The general manager wants you to create a special group rate.

Over 2,000 DECA Members Gathered at the Ultimate DECA Power Trip in Austin
From November 17-19, 2023, over 2,000 DECA student and advisor members attended the Ultimate DECA Power Trip in Austin, TX. Congratulations to the Competitive Excellence Experience top performers!

Watch Now: The Ultimate DECA Power Trip 2024 Promo Video
Join the Central, North Atlantic and Southern Regions for the Ultimate DECA Power Trip in Charlotte, North Carolina, on November 15-17, 2024.

Discover the Perfect Major and Career Path for You
Did you know the average person will have 12+ careers in their lifetime? While thousands of careers and college majors can prepare you for your future, picking a career and education path that works for you takes time and research.

Announcing the 2023-2024 Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2023-2024 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Traits of Successful Entrepreneurs
Successful entrepreneurs are self-aware individuals who cultivate these traits, allowing them to navigate the challenges and uncertainties of the entrepreneurial journey with resilience and determination.

Using Generative AI to Power Student Entrepreneurship
This article provides an overview of how Generative AI technologies like ChatGPT can be leveraged by student entrepreneurs while offering a balanced guide for navigating the entrepreneurial landscape with AI.

Case Study of the Week: Increasing Sales by Adding New Services
Step into the role of the general manager at Madison Foods, a local grocery store in a city with 50,000 people. The owner of the store wants you to determine a new service to offer that will lead to increased sales.

From DECA Advisor to Chick-fil-A Owner-Operator
Vince Merrell found ways to encourage youth throughout his career as a DECA advisor and a Chick-fil-A Owner-Operator in Las Vegas, Nevada. In this article, discover how Merrell's path to Chick-fil-A was surprising and unexpected.

Case Study of the Week: Creating an Employee Volunteer Program
Step into the role of the director of human resources for Platter Group, a large global media, marketing and corporate communications company. The president of Platter Group has asked you to create an employee volunteer program.

Giving Back to DECA
I recently had the privilege of attending the MO DECA Fall Leadership Conference. This experience was particularly special as it allowed me to impart valuable knowledge in various domains critical for their future success.

Cracking the Code on Black Friday Marketing Strategies
One of the biggest holiday sales is coming up, but what makes it such a big event and even an American tradition? The key is all in how it’s marketed. Explore some of the top marketing strategies for Black Friday and explore how you can apply them to your brand.

Apply to Join the Collegiate DECA ICDC Content Creation Team
Are you attending Collegiate DECA ICDC in Louisville this year? Well, we have the perfect opportunity for you. Apply to join the Collegiate DECA ICDCContent Creation Team!

Case Study of the Week: Transitioning Due To Ethics
Step into the role of a small business owner that runs Pets for You, a pet shop that sells dogs, cats, rabbits, hamsters, gerbils, guinea pigs, snakes and fish. You began Pets for You 20 years ago. As a lifelong pet lover, you wanted to start a business that would help connect people and pets with forever homes.

Exploring Air Force Careers: From Enlisted Paths to Becoming an Officer
The U.S. Air Force offers flexible career pathways. Students can gain real-world experience, earn college degrees while serving and grow into leadership positions, building a career that evolves with their goals over time.

Celebrating Trailblazers for Women's History Month
Women’s History Month honors the achievements of women through determination, innovation and leadership. In this article, we focus on a few stories of female trailblazers who made significant career advancements and shaped their industries.

Mindset Matters: How Positivity Fuels DECA Success
Being positive, even when life throws everything at you, helps you navigate the challenges. This article breaks down the power of positivity and how it can be leveraged throughout life, especially in DECA.

Fuel the Journey: Fundraising Your Way to Collegiate ICDC
Getting to CDECA ICDC takes support. Fundraising is the key to turning your hard work into reality. It builds leadership, strengthens your chapter and connects you with your community.

Congratulations to the Collegiate DECA Chapters of the Month
This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

Introducing the Collegiate DECA ICDC 2026 Keynote Speaker
DECA is pleased to announce that Charles Clark will deliver the keynote during the 2026 Collegiate DECA International Career Development Conference Grand Opening Session.

UW-Whitewater Collegiate DECA’s “DECA Deep Dive” Sessions
UW-Whitewater Collegiate DECA’s “DECA Deep Dive” sessions give members extra time beyond regular meetings to practice case studies, work on projects and get feedback from peers. It is where preparation turns into confidence.

From Idea to Impact: How to Find the Next Big Business Idea
Successful business ideas are built by solving real problems. Learn how observation, trend analysis and validation can help Collegiate DECA members turn simple ideas into impactful ventures.

Why Leadership in College Organizations Matters
College organizations often help students get connected on campus, but leadership within those organizations fosters a level of growth difficult to find anywhere else. Leadership teaches you how to carry responsibility even when challenges arise.

Case Study of the Week: Limited Time Only or Always?
Step into the role of the director of marketing at Fitness Time, a chain of over 2,000 fitness centers. The senior vice president wants you to analyze claims that the company is acting unethically by marketing misleading information and recommend if changes are needed.

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