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Chapter Strategy

Everything You Need to Know for DECA SBE Week 2026

Sep 11, 2026

Each day of #DECASBEWeek has a social media theme unique to DECA’s school-based enterprise program. Be sure to participate by sharing photos or videos that correspond to the daily theme.

Partners

Register Today for the IBM SkillsBuild Classroom Integration Webinar

Sep 11, 2026

Join IBM professionals for a practical, interactive look at IBM SkillsBuild and discover easy ways to bring future-focused skills into your classroom.

Career Insights

Beyond Cash: What Going Digital Teaches SBE Students

Sep 9, 2026

Customers expect to pay by card or digital wallet, whether they’re shopping at a major retailer, a local coffee shop or a school-based enterprise. For students learning how modern businesses operate, understanding digital payments should be part of the experience.

Conferences

Things To Experience In Louisville During DECA Power Trip

Sep 9, 2026

While visiting Louisville this November for the Ultimate DECA Power Trip, be sure to take advantage of the city’s exciting attractions, rich history and unique experiences.

Case Study of the Week

Sooooo Many Payment Methods!

Sep 7, 2026

Assume the role of a personal finance advisor. A client wants you to analyze various payment methods available to purchase goods and services and discuss appropriate uses.

Chapter Strategy

Turn School Spirit into a Student-Led Business

Sep 3, 2026

The Mascot ShopTM helps DECA chapters turn school spirit into a student-led business experience. Students build practical skills in marketing, merchandising, sales, finance, and operations while supporting their chapter and school community. Plus, DECA members can access exclusive savings through December 31, 2026.

Chapter Strategy

Best Practices to Welcome New Members 

Sep 1, 2026

Your prospective members decide if they're coming back before they leave the first meeting, too. As leaders, you get to design a culture where new members are met with warmth and leave inspired.

Compete

DECA's 2026-2027 Challenges Can Make You the Next Big Thing

Sep 1, 2026

DECA's Challenges provide members with opportunities to demonstrate the knowledge and skills learned in the classroom through innovative challenges in partnership with several corporate partners.

College Success

Turn Your DECA Skills Into AP Success

Sep 1, 2026

AP Career Kickstart is opening a new door, and DECA members already have a head start on what’s waiting on the other side.

Career Insights

The Trillion-Dollar Backpack

Sep 1, 2026

Behind every notebook, school lunch and classroom lesson is a massive investment in students - and in the next generation of leaders.

Chapter Strategy

Five Fall Marketing Trends Every Chapter Can Use

Sep 1, 2026

From back-to-school shopping and football season to Halloween and the countdown to the holidays, businesses know consumers are ready for something new. Here are five marketing trends you'll see this fall - and how your DECA chapter can put them into action.

Case Study of the Week

Case Study of the Week: Making All Customers Happy

Aug 31, 2026

Assume the role of the assistant manager for VILLAGE LANES, a local bowling alley with 20 lanes. The manager wants you to decide how to schedule league bowling, open bowling and birthday parties.

Chapter Strategy

10 Ideas for Collegiate DECA Freshman Recruitment

Sep 1, 2020

Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.

Chapter Strategy

How to Raise Your Membership to the #NextLevel

Aug 18, 2020

As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!

Chapter Strategy

Watch Now: The 2020-2021 Collegiate DECA #NextLevel Membership Video

Aug 11, 2020

This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with Collegiate DECA.

Career Insights

Establishing Your Target Market

Aug 11, 2020

The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.

Career Insights

5 Tips to Take Your LinkedIn to the Next Level

Aug 5, 2020

Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.

DECA News

DECA Inc. Stands Against Racism in All Forms

Jun 12, 2020

We stand in solidarity with the Black communities – our members, alumni, partners and employees – in the fight against systemic racism and injustice.

Chapter Strategy

Leadership Team Building Ideas

Jun 3, 2020

While social distancing, it can be difficult to connect with the members of your leadership team. However, it is vital to continue being productive and connected. We want all teams to have an extra strong start to the next school year in order to make up for lost activities and events. Below are my top five tips to keep the DECA spirit alive with your leadership team!

Career Insights

4 Tips for Summer Job and Internship Success

Jun 3, 2020

For many students, finding a summer job, career-defining internship or even a well-paid career can be challenging, and the current job market does not make it any easier. Additionally, some students are enduring the nightmare of having their internship or a job offer revoked, while others are shifting to working remotely.

Chapter Strategy

Using Zoom to Unlock New Learning Opportunities

Jun 1, 2020

It’s safe to say that 2020 has thrown just about everyone for a loop. Like many educators, Sharon Cutler, a 15-year DECA chapter advisor and teacher at Marjory Stoneman Douglas High School in Parkland, FL, has been looking for unique ways to engage her students through distance learning.

Career Insights

Mastering Virtual Interviews

May 26, 2020

A hiring manager emails to tell you they'd like you to interview for your dream position -- virtually. Now what? Watch this video to help you master your next virtual interview.

College Success

Tips for Acing Finals while Social Distancing

May 4, 2020

While finals this year will likely be accompanied by new challenges, that doesn’t mean they should be feared! Follow the steps below to ace your upcoming final exams with confidence.

Partners

DECA Recognizes National Advisory Board Members' Years of Service

Apr 30, 2020

Congratulations to several outstanding National Advisory Board partners for reaching new milestones of service to DECA.