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College Success

The Balancing Game: Time Management in High School

Sep 18, 2026

As we approach the end of the back-to-school season, we are finally beginning to get used to our routines. Most of us have to balance schoolwork, DECA, extracurriculars, sports, and part-time jobs.

College Success

From DECA to College: Making Your Experience Count

Sep 18, 2026

Your DECA experience can help your college application stand out. Learn how to showcase your leadership, accomplishments, impact and skills while telling colleges what makes your story unique.

Compete

The Perfect Match: A Guide to Choosing the Right DECA Event for You

Sep 18, 2026

Choosing a competitive event is one of the first big decisions you'll make as a DECA member, and with dozens of categories to pick from, it's easy to feel stuck before you've even started. When considering your decision, start by asking a few of these questions to better understand yourself as a competitor.

Career Insights

Nothing But Networth: Inside the NBA’s Multi-Billion Dollar Marketing Playbook

Sep 18, 2026

Every year, the National Basketball Association undergoes its season during the fall. A global spectacle that is viewed from every corner of the world, and has created an entertainment brand that is built around athletes, stories, media, and culture.

Career Insights

Beyond the Pitch - Marketing and Promotional Moments from the World Cup

Sep 18, 2026

This past summer, the FIFA World Cup brought 48 countries to the United States, Mexico, and Canada to participate in a soccer (or football) tournament of epic proportions. However, this tournament offered more than just 104 action-packed games; it offered people the chance to connect through countless stories, trends, memes, and more.

Chapter Strategy

How DECA Chapters are Making Recruitment the Next Big Thing

Sep 16, 2026

Recruitment isn't just about putting up flyers anymore. DECA chapters are finding new ways to show students what the organization can offer: from hands-on outreach to showcasing the experiences and skills that come with being a member.

Chapter Strategy

Your Chapter's Social Media Could Make-or-Break Membership: Here's Why

Sep 15, 2026

Social media is a platform where thousands of DECA members can connect and share important information. In recent years, it has played an essential role in DECA membership, association identity, and chapter recognition.

DECA News

DECA Awarded $30,000 Grant Through Taco Bell Foundation's Record $32 Million Investment

Sep 15, 2026

The Taco Bell Foundation’s biggest Community Grants year yet is supporting 700 nonprofit organizations nationwide, helping young people prepare for college, careers, and what comes next.

Compete

2026-2027 District-Level Competitive Event Instructional Areas Announced

Sep 15, 2026

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Case Study of the Week

Appropriate Workplace Communications Channels

Sep 14, 2026

Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

DECA News

Celebrating 10 Years of Partnership with Costello College of Business at George Mason University

Sep 14, 2026

DECA is proud to celebrate the 10-year anniversary of its partnership with the Costello College of Business at George Mason University.

DECA News

Meet the 2026-2027 DECA Content Creators

Sep 14, 2026

The DECA Inc. Communications team is excited to announce the return of the DECA Content Creators for 2026-2027!

Case Study of the Week

Case Study of the Week: Promoting Unique Service to Traveling Families

Mar 28, 2022

You are to assume the role of general manager and director of marketing for Needy Baby, a new company that rents car seats, cribs, strollers and other merchandise to travelers with children. The owner of the company has asked your team to design a promotion plan to market the new company to travelers.

DECA News

Congratulations to DECA's 2021-2022 Scholarship Recipients

Mar 22, 2022

DECA is pleased to announce the 2021-2022 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: A Dilemma in the Produce Department

Mar 21, 2022

You are to assume the role of director of produce operations for City Foods, a regional grocery store chain with 50 locations. The vice president of merchandising has asked you to analyze a produce vendor and determine whether or not the chain should continue to sell its products.

Case Study of the Week

Case Study of the Week: Value the Customer Before the Coin

Mar 14, 2022

You are to assume the role of district manager for Jefferson Bank, with ten branch locations in your district. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.

Case Study of the Week

Case Study of the Week: Mattress Company Adds to the Product Mix

Mar 7, 2022

You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.

DECA News

Collegiate DECA 2021-2022 Leadership Passport Program Recipients

Mar 1, 2022

Congratulations to the 2021-2022 Collegiate DECA Leadership Passport Program recipients!

Career Insights

Residential Property Management: Success Starts Here

Mar 1, 2022

With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!

Case Study of the Week

Case Study of the Week: Best Practices in Collecting Employee Feedback

Feb 28, 2022

You are to assume the role of the human resources specialist for Middle Town Hospital. The president of the hospital has asked you to determine an effective method to collect employee feedback.

Case Study of the Week

Case Study of the Week: Maintaining Customer Service During Peak Times

Feb 21, 2022

You are the general manager of Waterfront Inn, a hotel property located in a popular beach town. The owner of the Waterfront Inn is concerned about the overwhelming nature of guest check-in.

Case Study of the Week

Case Study of the Week: Adding an Iconic Brand to the Product Mix

Feb 14, 2022

You are to assume the role of the director of merchandising and branding for Memorial, a retail apparel chain with over 2,000 physical store locations. The senior vice president is considering partnering with a widely-known and iconic company, but wants you to first analyze the effect it would have on Memorial's product management.

DECA News

Tips for Executive Officer Candidacy

Feb 10, 2022

Running for Collegiate DECA Executive Office can be an intimidating task. Here are a few tips to ensure your campaign is successful.

Spotlights

Meet 4 DECA Alumni Who Have Maximized their Momentum

Feb 7, 2022

Over its more than 75-year history, DECA has prepared more than ten million members for college and career success. Here's how DECA shaped the career paths of four alumni and advice they wish to share with current members.