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Creating Opportunities: The Student Leaders Behind MiniCons
From coordinating judges to creating opportunities for feedback, mini-conferences help DECA members strengthen their skills, build confidence and prepare for larger competitions.

What Accounting Firms Look for in New Hires
Firms want new team members who know cloud software, spot what matters in the numbers, and explain it to business owners. Here’s how students and educators can build those skills now.

USA to Canada Via Bus
You are the director of marketing for CHEETAH LINES, the operator of the largest intercity bus network in the United States. CHEETAH serves over 2,000 destinations in the United States and offers passengers comfortable seating, power outlets and Wi-Fi and free checked baggage.

How to Earn, Purchase + Download Your AMA Associate in Marketing Management Certificate
The AMA Associate in Marketing Management certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next.

Get Ready to Access Your Free Adobe Express for Education Account
As part of DECA’s partnership with Adobe, all advisors and members can access Adobe Express for Education for free. Find out how to access your account and get started with your content creation today!

Watch Now: Exploring Careers in Wealth Management with Merrill
Merrill professionals share their career journeys, insights into the field and the skills that support success in wealth management.

Behind the Leadership: Ruby Han's Journey as a California DECA State Officer
From late nights preparing for competition to designing graphics that connect thousands of DECA members, Ruby Han’s journey reflects how one student’s passion for DECA can grow into a commitment to serving an entire state.

The Economics of Meal Planning
You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.

Louisville Unlocked: The Ultimate DECA Power Trip Guide
DECA members, it is almost time to POWER UP! From November 20–22, 2026, members from across the country will take over Louisville, KY, for the Ultimate DECA Power Trip.

Six Steps to Get Started with AP® Business with Personal Finance
AP® Business with Personal Finance reinforces the performance indicators and business and marketing decision-making skills central to DECA competitive events, chapter leadership, and competition preparation.

5 Ways to Show Your Advisor How Much They Mean to You
Our advisors are the superheroes who often don’t get enough credit. They plan all of the conferences, donate their time to see you succeed, and, most importantly, see the potential in you that you haven't seen in yourself yet.

Prepared Event Presentation Strategies from Four Glass Winners
This article shares actionable insights on presenting your prepared event from four glass winners featured on the ICDC Insider: Prepared Event Panel, including how they contribute to the new rubric.

Case Study of the Week: Creating a Marketing Plan for New Merchandise
Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

How the Metaverse is Driving the Next Generation of Retail Workforce Development
Considering all the innovative technologies out there, how do businesses narrow in on a specific problem and a specific solution that solves that exact problem? Read on to discover how the Metaverse is narrowing in.

Case Study of the Week: Ethical Awards in Travel and Tourism
Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.

Exploring Austin with Texas Collegiate DECA
One of the hardest parts of exploring a new city is deciding what to do and where to eat. We’ve got you covered! Our officers have put together a list of some local (and personal) favorites for you to try out.

Congratulations to the 2023-2024 Leadership Passport Recipients
Congratulations to the 2023-2024 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week: Security and Information Privacy in Healthcare
Step into the role of an employee at Graham Healthcare, a healthcare and insurance company. A co-worker has asked to explain why security and information privacy are important in operations.

Experience the Difference with Fundraising this Spring Semester
Explore several ways to maximize funding during the spring semester. Prepare for conference season and the last few events of the semester with the following spring fundraising ideas!

Voting Delegate: Your Voice Matters
As a member of Collegiate DECA, you have the unique opportunity to influence the direction and decisions of DECA through your role as a voting delegate. In this article, we will talk about the importance of this position and how you can maximize your impact within DECA.

Collegiate DECA ICDC: Going for Glass
With exciting memories to make and Collegiate DECA ICDC right around the corner, here are some tips from members on how to guarantee the DECA Glass and make the most out of your time in Austin.

Navigating the Excitement of CDECA ICDC
Mark your calendars, gather your team and get ready to make memories that will last a lifetime at Collegiate DECA's International Career Development Conference in Austin, Texas. See you there!

One Diamond: February 2024
Check out what you missed on the February 2024 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Case Study of the Week: The Needs for Starting a New Business
Step into the role of an entrepreneur excited about a new venture idea. A small business advisor has listened to your initial ideas and has requested additional information about your venture idea, The Tool School.

